blog for your particular farm. Walk through the area when you first set up this blog and invite the homeowners to subscribe to the blog’s feed. You will need to educate many people on just how to do this.

Give the blog a name that will have meaning to the people who live there. My blog is called Plu

Farming an area in real estate today is much different than it was 50 years ago. With the advancement of technology it is now possible to reach thousands of people with the click of a mouse. When I first started out in real estate in 1983 it took me many hours to walk through my farm area and meet just a few people.

After I walked through my farm area I would follow up with phone calls. We used a reverse phone directory back then. It had all listed phone numbers with an address next to them. Or, as was the case with farming, you looked up the street addresses and found the corresponding phone numbers. Most people were listed back then, but it still took many hours to call them.

We also did direct mailing to our farm. Post cards and folded flyers were the main pieces that were sent out. This was expensive and the response rate was something like 3 or 4%. They were hand addressed so this also took quite a bit of time. I kept a 3 X 5 index card on each home in my farm to record any activity or contact with that homeowner.

Things have now changed dramatically. A farm area is still a good idea but the way to contact them and keep in touch with them is now easier and cheaper. You can set up a blog for your particular farm. Walk through the area when you first set up this blog and invite the homeowners to subscribe to the blog’s feed. You will need to educate many people on just how to do this.

Give the blog a name that will have meaning to the people who live there. My blog is called Plum

few people.

After I walked through my farm area I would follow up with phone calls. We used a reverse phone directory back then. It had all listed phone numbers with an address next to them. Or, as was the case with farming, you looked up the street addresses and found the corresponding phone numbers. Most people were listed back then, but it still took many hours to call them.

We also did direct mailing to our farm. Post cards and folded flyers were the main pieces that were sent out. This was expensive and the response rate was something like 3 or 4%. They were hand addressed so this also took quite a bit of time. I kept a 3 X 5 index card on each home in my farm to record any activity or contact with that homeowner.

Things have now changed dramatically. A farm area is still a good idea but the way to contact them and keep in touch with them is now easier and cheaper. You can set up a blog for your particular farm. Walk through the area when you first set up this blog and invite the homeowners to subscribe to the blog’s feed. You will need to educate many people on just how to do this.

Give the blog a name that will have meaning to the people who live there. My blog is called Plu

s. Most people were listed back then, but it still took many hours to call them.

We also did direct mailing to our farm. Post cards and folded flyers were the main pieces that were sent out. This was expensive and the response rate was something like 3 or 4%. They were hand addressed so this also took quite a bit of time. I kept a 3 X 5 index card on each home in my farm to record any activity or contact with that homeowner.

Things have now changed dramatically. A farm area is still a good idea but the way to contact them and keep in touch with them is now easier and cheaper. You can set up a blog for your particular farm. Walk through the area when you first set up this blog and invite the homeowners to subscribe to the blog’s feed. You will need to educate many people on just how to do this.

Give the blog a name that will have meaning to the people who live there. My blog is called Plu

ok quite a bit of time. I kept a 3 X 5 index card on each home in my farm to record any activity or contact with that homeowner.

Things have now changed dramatically. A farm area is still a good idea but the way to contact them and keep in touch with them is now easier and cheaper. You can set up a blog for your particular farm. Walk through the area when you first set up this blog and invite the homeowners to subscribe to the blog’s feed. You will need to educate many people on just how to do this.

Give the blog a name that will have meaning to the people who live there. My blog is called Plu

blog for your particular farm. Walk through the area when you first set up this blog and invite the homeowners to subscribe to the blog’s feed. You will need to educate many people on just how to do this.

Give the blog a name that will have meaning to the people who live there. My blog is called Plum Canyon Neighbors. There are 120 homes in my farm, which is also my neighborhood. That way they are kept informed of any new events in the area that they would like to know about, as well as community events. Almost 100 people have subscribed to the blog after having it for just three months. Anytime I post to it they receive an email.

You can buy the domain name for your blog and give it out to anyone you meet. Find out what is happening in the area and write a paragraph or two twice a week. You are soon perceived to be the expert in your field. It is a much simpler, cost effective, and better way to keep in touch with a group of people in your farm. Keep this up for a few months and your phone will start ringing.