o the Big Fish can evaluate & answer quickly. This also demonstrates that YOU know what you're doing.

8. Structure the deal so your target gets all - or at least, the lion's share - of the profit. Your benefit is getting access to their list and breaking into the Big Time.

9. Is there a 3rd party who knows both you and the target who can introduce you?

10. Make it clear this is a personal, one-on-one request, not a generic deal you're offering to a bunch of people.

11. Explain - quickly and simply - why this will greatly benefit your target. Tell them what might interest them, what they'd enjoy, how they'll be challenged, how your deal will help them long-term.

So plan some totally outlandish approach, think every detail through from the Big Fish's viewpoint, and you

Back in 1990, I learned a lot in the brief time I worked in Key West as a copywriter for Gary Halbert, the Prince of Print. One amazing lesson was how to move and shake a mover and shaker.

In town to videotape Halbert's $7,000 "Seminar by the Sea" was "Guerilla Bill" Myers from Arkansas. I talked with Bill and he told me his story.

Bill made a nice income by videotaping boat shows, auto shows, gun shows, etc., and offering his videos for sale nationally through classified ads and small display ads in targeted publications. He wanted to break into the marketing "big time," and he knew that a strong connection with Halbert would help him do that.

One problem: Gary Halbert didn't know Bill Myers from Adam.

One solution: Bill shot a video of himself talking about Halbert, what he had learned from Halbert, how he designed his video sales business from Halbert's newsletters, how Halbert was missing a lot of income by not getting involved in guerilla videos, etc., etc., etc. Bill suggested that Halbert's first step should be to hire him (Bill) to tape the Seminar.

And then Myers made up a tape label and a tape box with a photo of Halbert on it and a title like "Gary Halbert Video Profits." He stuck the video in the box, wrapped it, and had it delivered to Halbert by FedEx.

Halbert got the package, opened it, his eyes bugged out to see that video box with HIS OWN PICTURE on it and HIS NAME in the title. He called Myers and hired him on the spot to videotape ALL his seminars.

Overnight, Myers went from being a nobody to being in the Inner Circle of the top marketers in the country ... all because of one over-the-top promotion that took him about $40 (including FedEx delivery) and an hour to put together.

But that wasn't all. While in Key West, Myers met all of Halbert's people. And a few months later, he stole Halbert's personal assistant away and married her!

Think how YOU would approach a big, big fish who you'd like to work with in your MLM business. What would YOU do to create an impression on that person that they would never forget the rest of their life? (And, of course, they would join you in your business.)

How to Approach the Center of Influence

They don't have much time, and they're extremely picky about what they'll spend their time on. Most of them have a system to protect themselves from time-wasters ... which is most of the people who want them. To give yourself a chance, you must:

1. Make a huge impression. Do something your target will talk about and remember the rest of their life.

2. Respect their time by being 100% prepared. Know exactly, step-by-step, what you want them to do. And don't have very many steps.

3. Tell them exactly how much time/money/effort your request will require.

4. Explain whether it's a one-time commitment, or is it ongoing?

5. Show your target how your deal lines up with their goals. And if you don't know their goals, find out before you approach them.

6. Show them how THEIR customers and/or prospects will benefit, and who else will benefit?

7. Present your request in a simple, clear, specific, actionable format so the Big Fish can evaluate & answer quickly. This also demonstrates that YOU know what you're doing.

8. Structure the deal so your target gets all - or at least, the lion's share - of the profit. Your benefit is getting access to their list and breaking into the Big Time.

9. Is there a 3rd party who knows both you and the target who can introduce you?

10. Make it clear this is a personal, one-on-one request, not a generic deal you're offering to a bunch of people.

11. Explain - quickly and simply - why this will greatly benefit your target. Tell them what might interest them, what they'd enjoy, how they'll be challenged, how your deal will help them long-term.

So plan some totally outlandish approach, think every detail through from the Big Fish's viewpoint, and you

, what he had learned from Halbert, how he designed his video sales business from Halbert's newsletters, how Halbert was missing a lot of income by not getting involved in guerilla videos, etc., etc., etc. Bill suggested that Halbert's first step should be to hire him (Bill) to tape the Seminar.

And then Myers made up a tape label and a tape box with a photo of Halbert on it and a title like "Gary Halbert Video Profits." He stuck the video in the box, wrapped it, and had it delivered to Halbert by FedEx.

Halbert got the package, opened it, his eyes bugged out to see that video box with HIS OWN PICTURE on it and HIS NAME in the title. He called Myers and hired him on the spot to videotape ALL his seminars.

Overnight, Myers went from being a nobody to being in the Inner Circle of the top marketers in the country ... all because of one over-the-top promotion that took him about $40 (including FedEx delivery) and an hour to put together.

But that wasn't all. While in Key West, Myers met all of Halbert's people. And a few months later, he stole Halbert's personal assistant away and married her!

Think how YOU would approach a big, big fish who you'd like to work with in your MLM business. What would YOU do to create an impression on that person that they would never forget the rest of their life? (And, of course, they would join you in your business.)

How to Approach the Center of Influence

They don't have much time, and they're extremely picky about what they'll spend their time on. Most of them have a system to protect themselves from time-wasters ... which is most of the people who want them. To give yourself a chance, you must:

1. Make a huge impression. Do something your target will talk about and remember the rest of their life.

2. Respect their time by being 100% prepared. Know exactly, step-by-step, what you want them to do. And don't have very many steps.

3. Tell them exactly how much time/money/effort your request will require.

4. Explain whether it's a one-time commitment, or is it ongoing?

5. Show your target how your deal lines up with their goals. And if you don't know their goals, find out before you approach them.

6. Show them how THEIR customers and/or prospects will benefit, and who else will benefit?

7. Present your request in a simple, clear, specific, actionable format so the Big Fish can evaluate & answer quickly. This also demonstrates that YOU know what you're doing.

8. Structure the deal so your target gets all - or at least, the lion's share - of the profit. Your benefit is getting access to their list and breaking into the Big Time.

9. Is there a 3rd party who knows both you and the target who can introduce you?

10. Make it clear this is a personal, one-on-one request, not a generic deal you're offering to a bunch of people.

11. Explain - quickly and simply - why this will greatly benefit your target. Tell them what might interest them, what they'd enjoy, how they'll be challenged, how your deal will help them long-term.

So plan some totally outlandish approach, think every detail through from the Big Fish's viewpoint, and you

f the top marketers in the country ... all because of one over-the-top promotion that took him about $40 (including FedEx delivery) and an hour to put together.

But that wasn't all. While in Key West, Myers met all of Halbert's people. And a few months later, he stole Halbert's personal assistant away and married her!

Think how YOU would approach a big, big fish who you'd like to work with in your MLM business. What would YOU do to create an impression on that person that they would never forget the rest of their life? (And, of course, they would join you in your business.)

How to Approach the Center of Influence

They don't have much time, and they're extremely picky about what they'll spend their time on. Most of them have a system to protect themselves from time-wasters ... which is most of the people who want them. To give yourself a chance, you must:

1. Make a huge impression. Do something your target will talk about and remember the rest of their life.

2. Respect their time by being 100% prepared. Know exactly, step-by-step, what you want them to do. And don't have very many steps.

3. Tell them exactly how much time/money/effort your request will require.

4. Explain whether it's a one-time commitment, or is it ongoing?

5. Show your target how your deal lines up with their goals. And if you don't know their goals, find out before you approach them.

6. Show them how THEIR customers and/or prospects will benefit, and who else will benefit?

7. Present your request in a simple, clear, specific, actionable format so the Big Fish can evaluate & answer quickly. This also demonstrates that YOU know what you're doing.

8. Structure the deal so your target gets all - or at least, the lion's share - of the profit. Your benefit is getting access to their list and breaking into the Big Time.

9. Is there a 3rd party who knows both you and the target who can introduce you?

10. Make it clear this is a personal, one-on-one request, not a generic deal you're offering to a bunch of people.

11. Explain - quickly and simply - why this will greatly benefit your target. Tell them what might interest them, what they'd enjoy, how they'll be challenged, how your deal will help them long-term.

So plan some totally outlandish approach, think every detail through from the Big Fish's viewpoint, and you

e-wasters ... which is most of the people who want them. To give yourself a chance, you must:

1. Make a huge impression. Do something your target will talk about and remember the rest of their life.

2. Respect their time by being 100% prepared. Know exactly, step-by-step, what you want them to do. And don't have very many steps.

3. Tell them exactly how much time/money/effort your request will require.

4. Explain whether it's a one-time commitment, or is it ongoing?

5. Show your target how your deal lines up with their goals. And if you don't know their goals, find out before you approach them.

6. Show them how THEIR customers and/or prospects will benefit, and who else will benefit?

7. Present your request in a simple, clear, specific, actionable format so the Big Fish can evaluate & answer quickly. This also demonstrates that YOU know what you're doing.

8. Structure the deal so your target gets all - or at least, the lion's share - of the profit. Your benefit is getting access to their list and breaking into the Big Time.

9. Is there a 3rd party who knows both you and the target who can introduce you?

10. Make it clear this is a personal, one-on-one request, not a generic deal you're offering to a bunch of people.

11. Explain - quickly and simply - why this will greatly benefit your target. Tell them what might interest them, what they'd enjoy, how they'll be challenged, how your deal will help them long-term.

So plan some totally outlandish approach, think every detail through from the Big Fish's viewpoint, and you

o the Big Fish can evaluate & answer quickly. This also demonstrates that YOU know what you're doing.

8. Structure the deal so your target gets all - or at least, the lion's share - of the profit. Your benefit is getting access to their list and breaking into the Big Time.

9. Is there a 3rd party who knows both you and the target who can introduce you?

10. Make it clear this is a personal, one-on-one request, not a generic deal you're offering to a bunch of people.

11. Explain - quickly and simply - why this will greatly benefit your target. Tell them what might interest them, what they'd enjoy, how they'll be challenged, how your deal will help them long-term.

So plan some totally outlandish approach, think every detail through from the Big Fish's viewpoint, and you have a real chance of making a Quantum Leap in your network marketing business.