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Web Site - Squeeze Page
Your web site and squeeze page process are critical to building a list. There are several different ways to go about setting up the squeeze page or opt-in area.One decision you have to make is whether your new visitor can get through to your site without giving you his name and email address first.One method of gathering subscribers to your list is to add an opt-in box onto your existing homepage of your website. Depending on where you place this opt-in box, and how exciting you

en’t your best friends and you shouldn’t write as if they are. But if you get mired in formality, paralyzed by grammar, you might exclude the most crucial element of your essay -- you. Colleges want to know who you are and what traits make you shine, so don’t be afraid to let the real you shine through. But never paint yourself into an image that isn’t really you; if you have to alter your personality drastically to gain acceptance to a school, chances are good that it’s not the right school for you.

FORGET THE BIG WORDS...SOMETIMES

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Make 'em READ Your Cover Letter Using This Killer Secret!
Got your attention? Great. That was my intention. Who wouldn't want to read on when the title promises a 'killer secret.'If I hadn't nabbed you in the first three seconds, however, I'd have lost you. People read and decide just like that. A job interviewer does the same thing. Read and toss.Read and toss. But that doesn't have to happen to your cover letter. You can grab and keep his or her attention with a smashing title or headline. This technique is one of the best-kept secrets

As college admissions become more and more difficult and applicants become more and more qualified, the college essay gains clout as a vital part of the application process. An outstanding personal essay, no matter how long, is sometimes the deciding factor for a prospective student. But it’s not enough to show proficiency with the written word -- at least not anymore. Today’s personal essays revolve around the sense of personality and style gleaned from each sentence, and it’s your responsibility to harness those elements. The following tips will get you on your way to the acceptance pile.

BRAINSTORM EARLY

The most important part of a college essay is the actual topic, so you need plenty of time to mull over the choices. You’ll want something interesting, but not clich?, significant but not trite. Consider the following questions during your brainstorming process:

1. What distinguishes you from others in your age group? Any special skills, talents, interests or attributes?

2. Have you engaged yourself in a fierce struggle for something? Did you succeed or fail? What have you learned?

3. What are your most concrete goals for the future? Where do want to be in 20 years and how will you get there?

4. What or who has been influential in your life? How or why?

NARROW THE TOPIC

Though it’s tempting to ramble through your whole life story in a college essay, be careful to keep your topic narrowed. Write one sentence (a thesis, in a sentence) that sums up the point of your entire essay, and make each paragraph support that one sentence. Try not to get too lofty with your concept; find the point and stick to it.

FINE-TUNE THE OPENING

The opening paragraph is your first (and sometimes only) chance to grab firmly the attention of admission officials, so don’t create a lazy intro that simply sums up what you’ll discuss. Be vivid, clear and original; try piquing their interest with an anecdote or poignant question. Give your intro an element of mystery and intrigue -- really make the reader want to read more. This could be the most important paragraph in the essay, so devote plenty of time to crafting this well.

REVEAL YOUR PERSONALITY

Sure, admissions officials aren’t your best friends and you shouldn’t write as if they are. But if you get mired in formality, paralyzed by grammar, you might exclude the most crucial element of your essay -- you. Colleges want to know who you are and what traits make you shine, so don’t be afraid to let the real you shine through. But never paint yourself into an image that isn’t really you; if you have to alter your personality drastically to gain acceptance to a school, chances are good that it’s not the right school for you.

FORGET THE BIG WORDS...SOMETIMES

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What Managers Should Know About PR
Referring to tactics like press releases, special events, brochures and broadcast plugs as “the heart of the practice of public relations” is like describing eviction notices as “the heart of the practice of law,” or employment applications as “the heart of the practice of human resources.”Each restrictively misleading. Each out-of-touch with reality. Each damaging to the discipline.In the case of public relations, tactics are what they are, valuable devices which pub

your way to the acceptance pile.

BRAINSTORM EARLY

1. What distinguishes you from others in your age group? Any special skills, talents, interests or attributes?

2. Have you engaged yourself in a fierce struggle for something? Did you succeed or fail? What have you learned?

3. What are your most concrete goals for the future? Where do want to be in 20 years and how will you get there?

4. What or who has been influential in your life? How or why?

NARROW THE TOPIC

FINE-TUNE THE OPENING

REVEAL YOUR PERSONALITY

FORGET THE BIG WORDS...SOMETIMES

Showing off yo

Unsafe Work Sites Cause Serious Injuries
Workplace deaths and injuries may be decreasing according to recent statistics published by the United States Department of Labor and Industries; however, when workplace accidents do occur, the injuries are usually serious and sometimes fatal. Construction workers, especially, are in a high-risk industry, and more work for construction companies means more pressure on construction workers to produce.Injury rates are high in the building trades, in natural resource extraction and in some m

>3. What are your most concrete goals for the future? Where do want to be in 20 years and how will you get there?

4. What or who has been influential in your life? How or why?

NARROW THE TOPIC

FINE-TUNE THE OPENING

REVEAL YOUR PERSONALITY

FORGET THE BIG WORDS...SOMETIMES

Showing off yo

How To Beat Those Automatic Telephone Answering Systems
Surely one of the biggest bugbears of the modern age are those automated telephone answering systems that try to answer your telephone calls, but rarely actually do. It seems to make no difference whether you are trying to speak to your bank, a utility company, or any large corporation, you are almost certain to be faced with a computer inviting you to make a selection. Press 3, and on and on.Only yesterday when trying to obtain some service on my crackly telephone line I was invited to p

HE OPENING

REVEAL YOUR PERSONALITY

FORGET THE BIG WORDS...SOMETIMES

Showing off yo

Ebay Seller Survival Tips
Selling on Ebay can be relatively simple once the technical aspects of posting items and filling orders is mastered. Much more difficult is developing your Ebay sales efforts into a consistent, viable business. Technical aspects aside, there are several key areas which the serious Ebay seller must also master if they are to consistently profit from an Ebay business venture.The three key areas which set the successful Ebay seller apart from the average seller are customer service, cost con

FORGET THE BIG WORDS...SOMETIMES

Showing off your massive vocabulary may seem like an instant ticket to acceptance. But if you’re using a thesaurus for every word or phrase, you’re probably draining the essay of both personality and readability. Use only words you’d actually use in conversation (or, at least, words of which you know the meaning) and be sparing; big words are fine, of course, but they need to make sense in context. Wordiness for the sake of wordiness doesn’t make you seem smarter; it just seems moderately uncreative. To write in Plain English, use a software program like WhiteSmoke Software ( http://www.WhiteSmokeSoftware ) or StyleWriter ( http://www.StyleWriter-USA.com ).

END WITH A BANG

Since the college essay is usually short to begin with, concluding with a summary paragraph is fairly redundant. Instead, use this paragraph to create a stunning last impression. How does your topic fit into a larger issue? What have you learned from the experience about which you’ve written? Are there any poignant quotes that illuminate your ideas? You don’t need to create a tidy, television-style wrap-up, but you do need to end strongly; this is your last chance to make a vivid impression.

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