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    The Last Minute Interview
    Your breath catches in your throat — at last, an interview! Elated, you write down the time and place of the interview, who to ask for, say thanks, and hang up!But, wait, it’s such short notice, and you haven’t been interviewed for ages. Too, you never did get around to practicing. How can you possibly prepare in time to perform well? You hesitate to call them back to reschedule—that might not look good. You feel the anxiety building, even a little panic. What should you do?Here are three easily remembered tips that will help a lot.Relax. Remind yourself that you would not be interviewing at all if they didn’t like what they saw on your r?sum?. Review the ad and the response you sent them earlier (you did keep them, didn’t you?). Be reasonably sure that you understand what it is they are looking for in the person they hire. But be prepared to ask questions during the interview if the position description seems vague. Your primary goal is to have a clear idea about what it is they need.Tell them what they want to hear. Your purpose in the interview is to expose and provide personalized solutions to their specific and stated (or implied) needs. Listen carefully, but remember that you have the right and responsibility to ask questions of your own during the interview. Your questions can often be derived directly from questions that they ask you. For example, if you are asked about your abilities in inventory management, you might logically ask them to tell you more specifically about what their current problems are in that area. Once you know the nature of their concerns, then you are in a much better position to help them answer those problems … and that is what they want to hear!Follow the Rule of Three.<
    dom a major factor in corporate buying decision. However, the consumption culture as we know it, is about to drastically change.

    This information is not intended to scare you, but rather to serve as evidence to the changing world around us. Human beings are a robust species, and historically we have always adjusted to survive. We need to acknowledge the signs around us and react before it's too late. For years now, the United Nations and Greenpeace have been warning of the dangers that computers, IT hardware and other office equipment pose to the environment. This change will begin with awareness, and ultimately result in a radical new green ideology.

    The days when businesses could send a product into the marketplace without first considering how it might impact the environment are over. Global recycling and product recovery programs, where businesses take responsibility for what they make and sell are already under way worldwide.

    Soon, green legislation will have an impact on every manufacturer in the world. "Not far from now, 'non-green' parts will be assigned end of life status and green legislation will come to impact every single PC manufacturer," said Mike Escherich, the principal research analyst at Gartner (leading information and technology research and advisory firm). "The worldwide market should expect to see longer lead times, part shortages and rising prices for non-compliant parts over the next two years. These costs will probably be pas

    Everything You Need To Know About Games
    Macromedia Flash player is the latest tool used by game developers to create amazing games. Flash games require a better configuration of the hardware to play uninterruptedly. But at present almost every computer is capable enough to handle flash games and also the flash player can be downloaded free from the Internet for immediate use. There is a huge list of online flash games that are very popular. Tetris, Nimian Hunter, 3D Field Goal Games, Light Out, Blam! Blam! Plops, Snowball Fight, The big Game and Maganic Wars are among the most favorite games played on the computer. New games on flash are daily being added to already existing long list of gaming options.The latest introduction of a GameBoy has created a lot of buzz in the computer gaming world. The device is specially designed to handle computer games efficiently. The GameBoy is a type of miniature PC that has all the parts of a common PC in a small-scale format, also including a CPU to manage games software. Another widely popular game console is the PlayStation, which is again one of the most entertaining games developed in a flash environment.Flash games on a computer are one of the best forms of entertainment available and are growing immensely popular each day. These computer games are an excellent way to spend time having fun with your friends and loved ones. Earlier computer games had been typically designed and were unattractive. But recently these are being developed with the high-resolution graphics and animation to give a life size experience while playing. This highest quality graphics has caused a type of addiction towards playing games with the youngsters. Latest games developed in a flash environment are very complicated from programming point of view but for the players these gam
    "The sound brought our group to a stop; we turned around to see the ice mass collapse with a roar. A section of the glacier crumbled in the middle, and chunks of ice as big as rooms spilled out on the crater floor."

    A description given by adventurer Vince Keipper as he summitted the top of Tanzania's Mount Kilimanjaro and looked back. The fact is, the beautiful glaciers which give Mount Kilimanjaro its distinct appearance are disappearing at an alarming rate. Legendary author, Ernest Hemingway once used the following description to illustrate those 12,000 year old legendary peaks, "as wide as all the world, great, high, and unbelievably white in the sun", but, few can say that now. Those very glaciers have lost 82 percent of their ice since 1912, and at the current rate of erosion, they will be ancient history by the year 2020. This is only one example of the devastating affect global warming is having on our environment.

    So what does all of this have to do with technology? .....A lot!

    Rapid technological change, low initial cost and even planned obsolescence have resulted in a high rate of turnover for network hardware appliances, creating a fast growing problem around the globe. IT manufacturers with financial incentives are brilliant at encouraging customers to buy the next iteration of their product, even if the existing one still works. The short lifespan of today's IT equipment such as, de-installed routers and network switches from manufacturers such as Cisco, Juniper, Alcatel-Lucent, Nortel, Foundry and Extreme are contributing to a new form of scenery like, mountains of e-waste. Accumulated e-waste is either dumped in landfill sites or recycled in the secondary market. They are often processed in poorly managed facilities, in developing countries, leading to significant health risks and causing a major negative impact on the environment.

    Did you know that chemicals such as lead, mercury, and cadmium emitted from discarded electronics are some of the biggest producers of greenhouse gases worldwide? A typical router or switch may contain more than 2% lead by weight, and up to thirty-eight separate chemical elements. A 24kg PC or server from manufacturers such as HP, Dell, Sun and IBM needs at least 240kg of fossil fuels and 22kg of chemicals to provide its energy. Compare this with cars or refrigerators, which use only between one and two times their weight in fossil fuels. Furthermore, The UN warns that people could be exposed to health risks at both ends of the short lifespan of networking equipment. Chemicals such as brominated, flame retardants and heavy metals including lead and cadmium pose potential risks to factory workers and can also contaminate water supplies near landfill sites where old computers are dumped.

    Due to lower environmental standards and working conditions in China, India, Kenya, and elsewhere, electronic waste is being sent to these countries for processing - in most cases illegally. The majority of defunct and junked e-waste ends up being broken down by ill-equipped laborers in hazardous conditions. Uncontrolled burning and disposal are causing environmental and health problems due to the methods of processing the waste. Slowly, these disposal methods emit harmful gases which deplete our atmosphere and have emerged as a major contributor to global warming.

    Each year, more than 130 million computers are produced worldwide. In the United States alone, an estimated 14 to 20 million PCs and network appliances are thrown out each year, while developing nations are expected to triple their output of all electronic waste by 2010. By 2005, more than 250 million personal computers will become obsolete. This is evidenced by the average lifespan of PCs, which is falling from 4.5 years in 1992 to an estimated 2 years in 2005. Across the European Union, electrical equipment is the fastest growing category of rubbish, with around 20kg per person produced every year, and, "the UK alone is now generating around 1m tons of the stuff every year," said energy minister Malcolm Wicks.

    If you do the math, it is clear, that the current trend of mass production with no regard for corporate social responsibility cannot continue. If we continue at our current rate of consumption, our children can look forwards to inheriting a world with blistering temperatures, severe storms, and 13 of the world's 15 largest cities submerged by seawater. Imagine a complete loss of coral reefs, the disappearance of Pacific islands, the extinction of thousands of species of plants and animals, contamination of fresh water supplies and more than a hundred million refugees. Those of us who have not been living under a rock have, no doubt, already noticed a drastic change in the last 2 years alone.

    It is no coincidence that 2005 brought the onslaught of the deadliest hurricane season on record, climaxing on Monday, 29 August 2005, when Hurricane Katrina careened into the Gulf Coast, putting 80% of New Orleans under water, resulting in the nation's most costly natural disaster ever recorded. Katrina claimed more than 1,600 lives, destroyed 200,000 Gulf Coast homes, and displaced about 1 million people. But, that is nothing compared to the devastation and loss of life experienced just one year prior, when on December, 26th the deadliest tsunami in history pummeled the coast of Southern Asia, and shocked the world with a reported death toll at more than 300,000 people. Most recently, and fortunately, less costly than the previous examples cited, are recent reports about the 2006/2007 winter being the warmest and driest on record.

    How many more weather related records do we need to break before we wake up? How many more people need to lose their lives through violent weather changes? Global warming is real, and we can not continue looking the other way. It is because of this lack of awareness that environmental impact is seldom a major factor in corporate buying decision. However, the consumption culture as we know it, is about to drastically change.

    This information is not intended to scare you, but rather to serve as evidence to the changing world around us. Human beings are a robust species, and historically we have always adjusted to survive. We need to acknowledge the signs around us and react before it's too late. For years now, the United Nations and Greenpeace have been warning of the dangers that computers, IT hardware and other office equipment pose to the environment. This change will begin with awareness, and ultimately result in a radical new green ideology.

    The days when businesses could send a product into the marketplace without first considering how it might impact the environment are over. Global recycling and product recovery programs, where businesses take responsibility for what they make and sell are already under way worldwide.

    Soon, green legislation will have an impact on every manufacturer in the world. "Not far from now, 'non-green' parts will be assigned end of life status and green legislation will come to impact every single PC manufacturer," said Mike Escherich, the principal research analyst at Gartner (leading information and technology research and advisory firm). "The worldwide market should expect to see longer lead times, part shortages and rising prices for non-compliant parts over the next two years. These costs will probably be pass

    Musings on the Restaurant Business
    Did you know restaurant services in the US is a $430 Billion per year industry? I didn’t.Common sense would suggest that good restaurants be placed in high-income areas such as Silicon Valley. Why then does PaloAlto - Menlo Park - Los Altos have so little to offer? After all, the population here eats out a lot, and with the tech-generated wealth in the hands of relatively younger people, the demand is certainly there.Here are some San Francisco restaurants that I would like to see in the valley:-Thep Phenom : A wonderful Thai restaurant in the Haight-Ashbury district of the city, on Fillmore Street. -Chez Nous : A French-Mediterrenean fusion restaurant, also on the Fillmore, but further up North in Pacific Heights.Of course, given the Stanford student population, some cheaper alternatives could also be great to have around. Pakwan is perhaps the best Pakistani-Indian restaurant in the Bay Area, but is conspicuously absent from the valley. In the cheap-eats category, this would be my pick.In the last couple of years, a few good additions have happened to the restaurant scene in Palo Alto, Coupa Cafe being a notable and very successful example. We were at a dinner party this week with the owners, Nancy and Jean-Paul, and listened to their plans for a new Coupa Cafe on North Canon Drive in Beverly Hills. These are ambitious entrepreneurs.Another successful one is Tamarine from The Vung Tau Group. The group’s Vietnamese cuisine blends gained its initial popularity with a loyal following among Vietnamese people. The original Vung Tau restaurant, a twelve-table eatery, opened in 1985 on San Carlos Street in San Jose, Calif. In less than two years, proprietors Nhan Huynh and Anthony Le moved the restaurant to its current location at
    s such as Cisco, Juniper, Alcatel-Lucent, Nortel, Foundry and Extreme are contributing to a new form of scenery like, mountains of e-waste. Accumulated e-waste is either dumped in landfill sites or recycled in the secondary market. They are often processed in poorly managed facilities, in developing countries, leading to significant health risks and causing a major negative impact on the environment.

    Did you know that chemicals such as lead, mercury, and cadmium emitted from discarded electronics are some of the biggest producers of greenhouse gases worldwide? A typical router or switch may contain more than 2% lead by weight, and up to thirty-eight separate chemical elements. A 24kg PC or server from manufacturers such as HP, Dell, Sun and IBM needs at least 240kg of fossil fuels and 22kg of chemicals to provide its energy. Compare this with cars or refrigerators, which use only between one and two times their weight in fossil fuels. Furthermore, The UN warns that people could be exposed to health risks at both ends of the short lifespan of networking equipment. Chemicals such as brominated, flame retardants and heavy metals including lead and cadmium pose potential risks to factory workers and can also contaminate water supplies near landfill sites where old computers are dumped.

    Due to lower environmental standards and working conditions in China, India, Kenya, and elsewhere, electronic waste is being sent to these countries for processing - in most cases illegally. The majority of defunct and junked e-waste ends up being broken down by ill-equipped laborers in hazardous conditions. Uncontrolled burning and disposal are causing environmental and health problems due to the methods of processing the waste. Slowly, these disposal methods emit harmful gases which deplete our atmosphere and have emerged as a major contributor to global warming.

    Each year, more than 130 million computers are produced worldwide. In the United States alone, an estimated 14 to 20 million PCs and network appliances are thrown out each year, while developing nations are expected to triple their output of all electronic waste by 2010. By 2005, more than 250 million personal computers will become obsolete. This is evidenced by the average lifespan of PCs, which is falling from 4.5 years in 1992 to an estimated 2 years in 2005. Across the European Union, electrical equipment is the fastest growing category of rubbish, with around 20kg per person produced every year, and, "the UK alone is now generating around 1m tons of the stuff every year," said energy minister Malcolm Wicks.

    If you do the math, it is clear, that the current trend of mass production with no regard for corporate social responsibility cannot continue. If we continue at our current rate of consumption, our children can look forwards to inheriting a world with blistering temperatures, severe storms, and 13 of the world's 15 largest cities submerged by seawater. Imagine a complete loss of coral reefs, the disappearance of Pacific islands, the extinction of thousands of species of plants and animals, contamination of fresh water supplies and more than a hundred million refugees. Those of us who have not been living under a rock have, no doubt, already noticed a drastic change in the last 2 years alone.

    It is no coincidence that 2005 brought the onslaught of the deadliest hurricane season on record, climaxing on Monday, 29 August 2005, when Hurricane Katrina careened into the Gulf Coast, putting 80% of New Orleans under water, resulting in the nation's most costly natural disaster ever recorded. Katrina claimed more than 1,600 lives, destroyed 200,000 Gulf Coast homes, and displaced about 1 million people. But, that is nothing compared to the devastation and loss of life experienced just one year prior, when on December, 26th the deadliest tsunami in history pummeled the coast of Southern Asia, and shocked the world with a reported death toll at more than 300,000 people. Most recently, and fortunately, less costly than the previous examples cited, are recent reports about the 2006/2007 winter being the warmest and driest on record.

    How many more weather related records do we need to break before we wake up? How many more people need to lose their lives through violent weather changes? Global warming is real, and we can not continue looking the other way. It is because of this lack of awareness that environmental impact is seldom a major factor in corporate buying decision. However, the consumption culture as we know it, is about to drastically change.

    This information is not intended to scare you, but rather to serve as evidence to the changing world around us. Human beings are a robust species, and historically we have always adjusted to survive. We need to acknowledge the signs around us and react before it's too late. For years now, the United Nations and Greenpeace have been warning of the dangers that computers, IT hardware and other office equipment pose to the environment. This change will begin with awareness, and ultimately result in a radical new green ideology.

    The days when businesses could send a product into the marketplace without first considering how it might impact the environment are over. Global recycling and product recovery programs, where businesses take responsibility for what they make and sell are already under way worldwide.

    Soon, green legislation will have an impact on every manufacturer in the world. "Not far from now, 'non-green' parts will be assigned end of life status and green legislation will come to impact every single PC manufacturer," said Mike Escherich, the principal research analyst at Gartner (leading information and technology research and advisory firm). "The worldwide market should expect to see longer lead times, part shortages and rising prices for non-compliant parts over the next two years. These costs will probably be pas

    The Fine Art of Negotiation
    It may sound like a trite phrase but truly negotiation is a learned skill. It is something that puts you personally and professionally in the driver's seat and once you have that skill, you can barter for goods in Tijuana or with major companies for goods and jobs.My favourite story about negotiation is one where a person gets a call from student loans people after many years on an old debt. And though, this doesn't somehow seem relevant, it is because of his reaction. Though he should knee jerk react thinking about his credit rating or the whole sue him aspects, he doesn't. He says he'll look into it and though the person on the other side becomes belligerent, he is calm and cool. The other side in this conversation has showed all their cards. They have threatened to sue. They have threatened to wreck his credit. Still, he persists that he will look into it. Knowing they have shown their hand, seven days later the same person phones back and offers him 8,000 dollars off his loan if he goes out and gets a bank loan. And he still doesn't jump right to getting a bank loan. He waits another week to see if the person will come down in price, after all he knows all too well that they've shown every single card they had. He's not afraid of being sued or having his credit destroyed. They don't have anything else and now they are bending to him.His skill here is listening to the other party as they laid their cards out and then not responding in an emotional way.Negotiation in its truest sense means listening to the other party, trying to understand where they come from.It is the ultimate art of looking before you leap and not jumping to the handshake and the contract. Instead, the art is in refining what you want, setting those unstop
    s illegally. The majority of defunct and junked e-waste ends up being broken down by ill-equipped laborers in hazardous conditions. Uncontrolled burning and disposal are causing environmental and health problems due to the methods of processing the waste. Slowly, these disposal methods emit harmful gases which deplete our atmosphere and have emerged as a major contributor to global warming.

    Each year, more than 130 million computers are produced worldwide. In the United States alone, an estimated 14 to 20 million PCs and network appliances are thrown out each year, while developing nations are expected to triple their output of all electronic waste by 2010. By 2005, more than 250 million personal computers will become obsolete. This is evidenced by the average lifespan of PCs, which is falling from 4.5 years in 1992 to an estimated 2 years in 2005. Across the European Union, electrical equipment is the fastest growing category of rubbish, with around 20kg per person produced every year, and, "the UK alone is now generating around 1m tons of the stuff every year," said energy minister Malcolm Wicks.

    If you do the math, it is clear, that the current trend of mass production with no regard for corporate social responsibility cannot continue. If we continue at our current rate of consumption, our children can look forwards to inheriting a world with blistering temperatures, severe storms, and 13 of the world's 15 largest cities submerged by seawater. Imagine a complete loss of coral reefs, the disappearance of Pacific islands, the extinction of thousands of species of plants and animals, contamination of fresh water supplies and more than a hundred million refugees. Those of us who have not been living under a rock have, no doubt, already noticed a drastic change in the last 2 years alone.

    It is no coincidence that 2005 brought the onslaught of the deadliest hurricane season on record, climaxing on Monday, 29 August 2005, when Hurricane Katrina careened into the Gulf Coast, putting 80% of New Orleans under water, resulting in the nation's most costly natural disaster ever recorded. Katrina claimed more than 1,600 lives, destroyed 200,000 Gulf Coast homes, and displaced about 1 million people. But, that is nothing compared to the devastation and loss of life experienced just one year prior, when on December, 26th the deadliest tsunami in history pummeled the coast of Southern Asia, and shocked the world with a reported death toll at more than 300,000 people. Most recently, and fortunately, less costly than the previous examples cited, are recent reports about the 2006/2007 winter being the warmest and driest on record.

    How many more weather related records do we need to break before we wake up? How many more people need to lose their lives through violent weather changes? Global warming is real, and we can not continue looking the other way. It is because of this lack of awareness that environmental impact is seldom a major factor in corporate buying decision. However, the consumption culture as we know it, is about to drastically change.

    This information is not intended to scare you, but rather to serve as evidence to the changing world around us. Human beings are a robust species, and historically we have always adjusted to survive. We need to acknowledge the signs around us and react before it's too late. For years now, the United Nations and Greenpeace have been warning of the dangers that computers, IT hardware and other office equipment pose to the environment. This change will begin with awareness, and ultimately result in a radical new green ideology.

    The days when businesses could send a product into the marketplace without first considering how it might impact the environment are over. Global recycling and product recovery programs, where businesses take responsibility for what they make and sell are already under way worldwide.

    Soon, green legislation will have an impact on every manufacturer in the world. "Not far from now, 'non-green' parts will be assigned end of life status and green legislation will come to impact every single PC manufacturer," said Mike Escherich, the principal research analyst at Gartner (leading information and technology research and advisory firm). "The worldwide market should expect to see longer lead times, part shortages and rising prices for non-compliant parts over the next two years. These costs will probably be pas

    How Do I Demonstrate I Am Listening?
    I have spoken to many leaders and the consensus is that listening to the answer is more important than asking the perfect question. Listening intently builds trust between you and the speaker. With that in mind, here are some tips to improve your listening:1. Don’t let your mind wander. Zen masters can keep their minds completely focused on one thought or conversation, but most of us can not. We might, for instance, latch onto one piece of information that the speaker has said. We grip it tightly and plan our response, rather than simply bookmarking this information and continuing to listen. In doing so, the speaker will see in our eyes that we have tuned out. Trust, confidence, and motivation will spiral downward.2. Don’t interrupt after asking a question. Leaders often have Type-A personalities, so they want to complete others’ sentences. In all likelihood, they could probably do a better job of relaying the information, but that is not the goal of listening. Out-thinking your subordinates or showing off is not leadership. Patience is. Allow the speaker all the time in the world to provide you with an answer and to ask follow-up questions. Doctors at the renowned Mayo Clinic in Rochester, Minnesota pride themselves on spending a lot of time listening to their patients. Many practitioners ask questions and filter out most of what the patient says (listening only for symptoms they believe to be present), paying little mind to the patients’ questions. Those questions can be very revealing especially if the patient is suffering from a rare disorder. Good doctors and good leaders have patience and make better decisions as a result.3. Don’t ask a question then give an an
    complete loss of coral reefs, the disappearance of Pacific islands, the extinction of thousands of species of plants and animals, contamination of fresh water supplies and more than a hundred million refugees. Those of us who have not been living under a rock have, no doubt, already noticed a drastic change in the last 2 years alone.

    It is no coincidence that 2005 brought the onslaught of the deadliest hurricane season on record, climaxing on Monday, 29 August 2005, when Hurricane Katrina careened into the Gulf Coast, putting 80% of New Orleans under water, resulting in the nation's most costly natural disaster ever recorded. Katrina claimed more than 1,600 lives, destroyed 200,000 Gulf Coast homes, and displaced about 1 million people. But, that is nothing compared to the devastation and loss of life experienced just one year prior, when on December, 26th the deadliest tsunami in history pummeled the coast of Southern Asia, and shocked the world with a reported death toll at more than 300,000 people. Most recently, and fortunately, less costly than the previous examples cited, are recent reports about the 2006/2007 winter being the warmest and driest on record.

    How many more weather related records do we need to break before we wake up? How many more people need to lose their lives through violent weather changes? Global warming is real, and we can not continue looking the other way. It is because of this lack of awareness that environmental impact is seldom a major factor in corporate buying decision. However, the consumption culture as we know it, is about to drastically change.

    This information is not intended to scare you, but rather to serve as evidence to the changing world around us. Human beings are a robust species, and historically we have always adjusted to survive. We need to acknowledge the signs around us and react before it's too late. For years now, the United Nations and Greenpeace have been warning of the dangers that computers, IT hardware and other office equipment pose to the environment. This change will begin with awareness, and ultimately result in a radical new green ideology.

    The days when businesses could send a product into the marketplace without first considering how it might impact the environment are over. Global recycling and product recovery programs, where businesses take responsibility for what they make and sell are already under way worldwide.

    Soon, green legislation will have an impact on every manufacturer in the world. "Not far from now, 'non-green' parts will be assigned end of life status and green legislation will come to impact every single PC manufacturer," said Mike Escherich, the principal research analyst at Gartner (leading information and technology research and advisory firm). "The worldwide market should expect to see longer lead times, part shortages and rising prices for non-compliant parts over the next two years. These costs will probably be pas

    Considering the Counteroffer?
    ABSOLUTELY NOT! Did you know…According to a national survey of employees who accepted a counteroffer, 75% voluntarily left their employer within six months of accepting the counteroffer because of promises not kept!The majority of the balance of employees that accept counteroffers involuntarily leave their current employers within twelve months of accepting the counteroffer (terminated, fired, laid off).What should you do???Don’t be surprised by a counteroffer. Ask yourself, why would a company wait until the eleventh hour to keep someone it claims to value so highly?Don’t be fooled. A counteroffer is not what’s best for you; it’s about what’s best for the company!Your loyalty is in question. If you were going to leave once, your manager will be on alert that you will leave again.If you want more money…Resign! It is costly for any organization to lose talent. If you are looking for more money, you will get it. The problem is nothing will change and it is usually an empty promise…you may not even get the money. Remember that the culture and other things that have you looking for another opportunity ARE NOT GOING TO CHANGE.Will life get better after you accept the counteroffer? You may have a higher salary but still have the same reasons for wanting to leave.Was counteroffer in writing or verbal? The financial portion of the counteroffer may never occur if verbal.We had a candidate accept a position with a base salary increase of $30,000 and a 20% bonus. The new position would have added so much more value to this person’s background. He accepted the counter-offer, his company matched the salary, changed his title to Logistics Manager. Ten months later that candidate called and the
    dom a major factor in corporate buying decision. However, the consumption culture as we know it, is about to drastically change.

    This information is not intended to scare you, but rather to serve as evidence to the changing world around us. Human beings are a robust species, and historically we have always adjusted to survive. We need to acknowledge the signs around us and react before it's too late. For years now, the United Nations and Greenpeace have been warning of the dangers that computers, IT hardware and other office equipment pose to the environment. This change will begin with awareness, and ultimately result in a radical new green ideology.

    The days when businesses could send a product into the marketplace without first considering how it might impact the environment are over. Global recycling and product recovery programs, where businesses take responsibility for what they make and sell are already under way worldwide.

    Soon, green legislation will have an impact on every manufacturer in the world. "Not far from now, 'non-green' parts will be assigned end of life status and green legislation will come to impact every single PC manufacturer," said Mike Escherich, the principal research analyst at Gartner (leading information and technology research and advisory firm). "The worldwide market should expect to see longer lead times, part shortages and rising prices for non-compliant parts over the next two years. These costs will probably be passed on to consumers. Analyst firm Gartner estimates that it could add about ?30 to the price of a new PC in Europe. A small price to pay for our future generations well being.

    After many delays, The Waste Electrical and Electronic Equipment (WEEE) regulations governing the safe disposal of IT equipment were finally passed into law in the European Union, confirming that the new legislation will come into full effect in July of 2007. The law will place a greater administrative burden on suppliers of computer equipment. They will have to register with waste schemes and more closely track their products in order to pay for their disposal. Under the new law, manufacturers will have until March, 15th 2007 to register with approved disposal schemes, and by 1 April all new equipment will have to be marked with WEEE labels displaying a crossed out wheelie bin and date code. The directive will then come into full effect on 1 July, with producers taking responsibility for treating and recycling household and business WEEE.

    The first of its kind, but certainty not the last, this pioneering green computer law, is setting the stage for the future. Similar laws and regulations are being considered now in the United States. Congress is debating a number of electronic waste bills including the National Computer Recycling Act introduced by Congressman Mike Thompson (D-CA). This bill has continually stalled, however. In the meantime, several states have passed their own laws regarding electronic waste management. California was the first state to enact such legislation, followed by Maryland, Maine, and Washington. It is only a matter of time until general ethics evolve to include electronic waste disposal. For our children, the idea of throwing an old monitor in the dumpster will be as unsettling as it is form some of us to throw trash on the floor.

    Several new businesses have emerged to meet this new demand, and help companies comply with the new legislation outlines for approved disposal schemes. One such company was recently established by the CEO of Digital Warehouse and UsedCisco.com, Joe Asady. The new business is called, Network Recycler.com. "Our model is to help protect the environment by providing a system and environmentally friendly way of disposing of end of life network equipment" said Mr. Asady. He then enthusiastically elaborated on his concept, "NetworkRecycler.com will be your single source recycling service provider. We can help you stay in compliance with government regulations by properly disposing of your obsolete and excess network and communication equipment". NetworkRecycler.com has opened offices in New York, Amsterdam and Bangalore, India to help meet the growing worldwide demand for recycling network hardware. Everyone at the newly established business is very excited about the recent ideological changes sweeping Europe, and soon to reach the United States. Mr. Asady described his team as enthusiastic and optimistic, "people here are excited about making a difference, and it is really nice to be a part of something that is helping protect the world we live in". Several other similar companies are forming worldwide, and soon, an entirely new industry will emerge from the concept of E-waste recycling.

    Mr. Asady's vision does not end there. As the CEO of both Digital Warehouse and UsedCisco.com he has been protecting the environment since 1998. Both businesses fore mentioned are major players in the global secondary market for used network hardware. Facilitated by the new awareness for computer recycling, an already, $3 billion dollar used network hardware industry is poised to grow considerably in the upcoming years. "Traditionally, people would shy away from used equipment because of the inherent risk that it presented", Claimed Mr. Asady. "However, with current competition in the secondary market we have raised our quality standards. We now provide guarantee's that outlast even the original warranty given when the unit was new".

    Used network equipment is often renovated by various resellers such as Digital Warehouse. Afterwards, they are sold in the secondary market at up to 90% off of list price. Products are available even in the most sophisticated and obscure models, and when they come with a warranty that supersedes even that of the original manufacturer customers are often jubilated with the value. Not to mention, when they buy used equipment they are also helping to eliminate e-waste and protect our environment.

    One in every dozen computers used worldwide is a "secondary computer," and about 152.5 million used systems were shipped in 2004, according to a study released Wednesday by market research firm Gartner. Gartner also said that both the home and professional markets for secondary PCs will continue to see growth in the next several years, fueled by better computer performance, longer system life, and recent recycling legislation that gives companies a greater incentive to sell their used machines. I am sure Mr. Asady and his team will have their hands full in the coming years with the recent explosion of wealth and opportunity in places like India and China. Through recent advances in technology, coupled with complex new economic foreign policies abroad, developing countries are much more likely to accept used hardware as a viable technology option because of the savings they afford.

    To put this all into perspective, I want to cite the following example: When Henry Ford invented the automobile, the world was transformed by its speed and convenience, but few people considered what millions of automobiles might mean for the world's energy supply and climate a century down the road. Hopefully, we can learn from the lessons of o

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