• Attempting to prevail by applying a long term brute-force approach, expressed either through production-capacity building or through financial superiority.
• Attempting to move with speed and flexibility, in order to occupy competitive market positions and exploit opportunities which appear in the market, even if thes
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  on-capacity building or through financial superiority.
• Attempting to move with speed and flexibility, in order to occupy competitive market positions and exploit opportunities which appear in the market, even if thes
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  order to occupy competitive market positions and exploit opportunities which appear in the market, even if these positions may not build a sustainable long–term competitive advantage.

The brute-force approach often causes major damages, entails a high cost (e.g. in case of ‘price wars’) and bears a high risk since it requires large investments (e.g. in capacity building infrastructures). The approach to move with speed and flexibility in the market, aims to damage the ability of competition to react promptly. Evasion of costly and damagi