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Added for You - The 4 R’s - Reading, Writing, Arithmetic and Retail?
Many successful entrepreneurs have been known to act even though they didn't feel 100% prepared. I believe this is one of the most important skills to becoming a successful business owner. Once you have an idea, take the first step toward completing it now, and figure out the details later. Those who have to wait until all their ducks are in a row will be stuck waiting forever.I will tell you a secret: the ducks will never all be in a row!The minute you get that last one in line, another one will pop out. It's imperative you go ahead and do your best with what you have now.
Historically, customer service was delivered over the phone or in person. Customers didn’t have many choices, and switching to competitors was cumbersome. Today, these methods are but two of the many possible touch points of entry for any given interaction. With all the options the Internet brings, competition is literally a click away. If, as has been reported, 65% of your business comes from current customers, then in order to stay in business, you best focus on winning the satisfaction and loyalty of those customers.With continued attention on customer service, customer retention, an
Kids are a Huge Market
A new report from the American Academy of Pediatrics published this month in Pediatrics highlights the scope of advertising to children. According to the report, kids are exposed to about 3,000 ads per day in the United States from TV, radio, internet, billboards, etc. Why so many? Kids spend about $180 billion a year and influence parental spending of another $200 billion.
Advertisers are reportedly marketing to an increasingly younger age group in an attempt to establish brand recognition. Recent studies, reported last month at the Radiological Society of North America meeting, show that the brain works harder to process information from new brands than from recognized ones. The study also reported that strong brands activated brain regions associated with positive emotions, reward and self-identity. In contrast, weak brands activated regions of negative emotion and working memory. Advertisers want to get kids famil
When you hear everyone talking about tags they are referring on how you will summarize what your site or page is about. What else is your site (or blog) about? Deciding on the correct keywords is not an easy task but to make the work easier you should use a keyword program that will give you the proper statistics to make an educated choice when choosing the keywords for your site.Customers who search the web key in using a certain keyword, if you did not use the keyword the customer is using they will not end up at your site. Make sure you use proper tools to let you know which keywords
Advertisers are reportedly marketing to an increasingly younger age group in an attempt to establish brand recognition. Recent studies, reported last month at the Radiological Society of North America meeting, show that the brain works harder to process information from new brands than from recognized ones. The study also reported that strong brands activated brain regions associated with positive emotions, reward and self-identity. In contrast, weak brands activated regions of negative emotion and working memory. Advertisers want to get kids fami
A few weeks ago, some friends and I were on our yearly trip to Nantucket. According to ritual we stopped by our favorite ice cream shop as soon as we got off the boat. My friend asked for whipped cream on his small cup of chocolate ice cream. The clerk proceeded to tell him that “whipped cream only comes with sundaes.” Thinking it was a cost issue, he offered to pay the extra twenty-five cents that they charge to put candy on a cup of ice cream, which he felt would surely cover the cost of a squirt of whipped cream. The clerk refused the offer saying that was the “candy charge” and there is “n
Advertisers are reportedly marketing to an increasingly younger age group in an attempt to establish brand recognition. Recent studies, reported last month at the Radiological Society of North America meeting, show that the brain works harder to process information from new brands than from recognized ones. The study also reported that strong brands activated brain regions associated with positive emotions, reward and self-identity. In contrast, weak brands activated regions of negative emotion and working memory. Advertisers want to get kids fami
This article is about getting your career on the right track. STOP reading NOW if you are not committed to succeed next year!You've seen the headlines. You've heard the reports and know that there are big shakeups in the employment market."If we don't change the direction we're going, we're going to end up where we're headed." —Chinese ProverbYou must be asking yourself, "What does it mean for the future of the working professional? What does it mean for me?" The answers to those questions and others lie in eight Career Planning strate
Leaders and Managers often ask us, ‘What do you do when you have tried to coach and counsel an employee about a performance concern, and the employee has not responded?Unfortunately, we see far too many cases where the leader hasn’t, in good faith, tried to coach the employee or to put the leader’s concerns into words. Often, leaders look for a quick fix alternative to what is perceived as a difficult and painful confrontation.We have also learned from first-hand experience that management coaching is
Most Messages are Not Healthy
This is not new, but what we should be concerned with is the types of messages our kids are getting. About half of the ads that kids see are for food but only 3% push healthy foods. However, it's this next statistic that blew my mind. According to the Pediatrics report, there are more beer and hard liquor ads in youth-oriented magazines than there are in adult magazines! This is according to a Washington Post article from September 24th, 2002. Tobacco companies also spent about $217 million in teen magazines in 2000 and the report cites evidence that they have developed specific advertising campaigns for kids as young as 13.
The campaigns aren't limited to junk food, alcohol and tobacco. Prescription drug c
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