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  • Added for You - Learn How To Capture New Business For Your Award Shop

    Let's Flourish and Prosper!
    Some say that in business as in sex: if it is good, it’s great and if it is bad it’s still pretty good. This does not happen to be true. If business is bad, it can get very bad. There are personnel problems, production expenses, overhead, laws, taxes, fines. Faulty financial decisions, inability to accurately evaluate the situation and quickly resolve problems all lead to an extremely high mortality rate among new business: up to 95% do not survive past their first
    large number of Award Shop owners desire to develop corporate business and gain them as a
    How to Establish Fair and Equitable Employee Discipline Policies
    One of the more common criticisms employees in small or emerging businesses have of their owners is that they are often “arbitrary”, “capricious” or “unpredictable”. These descriptors always scored high on our consultant employee surveys. The reason is simple: without a written policy and procedure to guide them, decisions rendered by management, though often fair, are interpreted differently by different employees. Also, managers do tend to be inconsistent over tim
    If you’ve been in business long enough, you know gaining new business is important to the growth of your company. In some industry’s new blood is the lifeblood of the business and without it, you die. If you want to reach your full potential in your venture, then you will need to have ongoing marketing strategies that will grow your business each year.

    A large number of Award Shop owners desire to develop corporate business and gain them as a r

    Change Management
    “It is not the strongest species that survives, nor the most intelligent, but the most responsive to change”. -Charles DarwinThe world today is changing faster than ever before. Technological developments, financial constraints, expanding markets, restructure and mergers, new philosophies and government legislation are all putting pressure on organizations to change. Yet the process of change is far easy from easy, and implementing it successfully makes cons
    rowth of your company. In some industry’s new blood is the lifeblood of the business and without it, you die. If you want to reach your full potential in your venture, then you will need to have ongoing marketing strategies that will grow your business each year.

    A large number of Award Shop owners desire to develop corporate business and gain them as a

    You Are Your Own Brand
    Recently, I wrote an article discussing the Unique Selling Proposition: its definition, its use and its penultimate importance in all aspects of marketing, no matter what business you’re in. In another article, I told the story of Julie’s Mansion, a wonderful restaurant I was studying as a young hospitality school student. I mentioned that Julie (Jules F., the owner) was an eccentric, flamboyant entrepreneur who knew how to differentiate himself with the p
    ithout it, you die. If you want to reach your full potential in your venture, then you will need to have ongoing marketing strategies that will grow your business each year.

    A large number of Award Shop owners desire to develop corporate business and gain them as a

    TOP 7 Tips For A Successful Business
    If you are looking to start your own business or are already in business, here are my TOP 7 picks and tips.TIP #1: Never…Ever…Quit.Running a business is not easy and you will have plenty of frustrating moments. The most important thing to know and practice is to NEVER EVER QUIT. No matter how bad the situation may seem like and how bad you look at things, you must NEVER QUIT!TIP #2: Step Out of Your Comfort Zone.If you want to have a succ
    l need to have ongoing marketing strategies that will grow your business each year.

    A large number of Award Shop owners desire to develop corporate business and gain them as a

    Use Your Slogan to Develop Powerful Marketing
    My wife thinks I'm strange. I won't go into all the reasons for this, but one of them is that I'm constantly looking up words in the dictionary and thesaurus. The other day I looked up the word "slogan". What I found fascinated me.We all know what a slogan is. Too often it's a bland and meaningless piece of self-serving verbiage we see on signs, letterhead, business cards, billboard and everywhere else companies paint their marketing messages. In my experienc
    large number of Award Shop owners desire to develop corporate business and gain them as a regular account. After all, who wouldn’t want to have a nice repeat account with a corporation like, American Airlines or Wendy’s? Gaining these type of monthly accounts can increase your business and can also be used to secure other accounts as well.

    Consider this … you have an engraving business and you supply numerous products from plaques, trophies, b

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