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  • Added for You - Packaging Trends You Cannot Overlook (Part #2)

    Why Do Some Franchise Businesses Not Succeed?
    Most Franchise Businesses are successful but invariably like any other business some do fail. Why do they fail? Most franchisers fail primarily because they took the route of franchising their business without proper planning and preparation.Although franchising is a great way to grab market share quickly and without utilising your own funds, it requires a great deal of work to make it successful. Th
    kets are obscure but very lucrative. Innovation is continuing at a rampant pace. Look for new and previously untapped markets. Two growing areas are products marketed to women and boomers.

    Important Info:

    The over 50 market is the hottest market for prestige products. With 76 million U.S. boomers born between 1946 and 1964, the

    Problem-Solving Success Tip: Look For Sponsors And Solution Owners
    Look for sponsors and solution owners rather than problem owners.Everyone participating in the situation owns the problem, like it or not—and nobody likes it. However, if one person is designated as the problem owner, that gives everyone else involved implicit permission to step away and essentially pretend that they don’t have an ownership role in the problem. In other words, appointing a pro
    Part #2

    6) Food safety is becoming paramount.

    What this means to you: No longer are the words tampering and bio terrorism buzz phrases. They are facts of life. Product integrity will become increasingly important to consumers. New packaging ideas have been developed in response to growing food manufacturer fears about food safety and tampering. Packaging is likely to perform a key role in establishing and maintaining consumer confidence.

    7) Environmentally friendly biodegradable packaging is another growth area, reflecting consumer and retailer awareness of the issue of waste disposal.

    What this means to you: A large number of packaging firms are launching products made of 100 per cent recycled materials. There is increasing evidence of biodegradable inks on the market. All it takes is a few early adapters to make huge swings in the use of environmentally friendly materials. Remember how quickly the market changed when McDonalds switched from an EPS clamshell to a paperboard product? Literally overnight, the entire packaging climate changed.

    8) Niche markets for products are being created. Niches that are large enough to be very profitable.

    What this means to you: New products are being introduced for specific target markets. No longer can one product capture the majority of a consumer segment. Many of these markets are obscure but very lucrative. Innovation is continuing at a rampant pace. Look for new and previously untapped markets. Two growing areas are products marketed to women and boomers.

    Important Info:

    The over 50 market is the hottest market for prestige products. With 76 million U.S. boomers born between 1946 and 1964, the

    How to Write Great Headlines
    According to experts, just changing the headline of an ad or sales letter has been known to dramatically improve the effectiveness of an ad or sales letter by up to 1700 percent! Yes, headlines are that powerful--and that important!An effective headline will do many things at once. It will attract the readers attention, convey benefits by appealing to the readers self-interest and it will set the sta
    and tampering. Packaging is likely to perform a key role in establishing and maintaining consumer confidence.

    7) Environmentally friendly biodegradable packaging is another growth area, reflecting consumer and retailer awareness of the issue of waste disposal.

    What this means to you: A large number of packaging firms are launching products made of 100 per cent recycled materials. There is increasing evidence of biodegradable inks on the market. All it takes is a few early adapters to make huge swings in the use of environmentally friendly materials. Remember how quickly the market changed when McDonalds switched from an EPS clamshell to a paperboard product? Literally overnight, the entire packaging climate changed.

    8) Niche markets for products are being created. Niches that are large enough to be very profitable.

    What this means to you: New products are being introduced for specific target markets. No longer can one product capture the majority of a consumer segment. Many of these markets are obscure but very lucrative. Innovation is continuing at a rampant pace. Look for new and previously untapped markets. Two growing areas are products marketed to women and boomers.

    Important Info:

    The over 50 market is the hottest market for prestige products. With 76 million U.S. boomers born between 1946 and 1964, the

    Season of the Arts
    Fall is in the air – soon leaves will be changing and the weather will be crisp and clear. This is the time for football, back to school….. and back to the arts.Fall and winter comprise what is known as high season for many different types of performance and exhibition organizations – Ballet, Opera, Theater – all are in full swing, taking advantage of the increased audiences during the school-year r
    hing products made of 100 per cent recycled materials. There is increasing evidence of biodegradable inks on the market. All it takes is a few early adapters to make huge swings in the use of environmentally friendly materials. Remember how quickly the market changed when McDonalds switched from an EPS clamshell to a paperboard product? Literally overnight, the entire packaging climate changed.

    8) Niche markets for products are being created. Niches that are large enough to be very profitable.

    What this means to you: New products are being introduced for specific target markets. No longer can one product capture the majority of a consumer segment. Many of these markets are obscure but very lucrative. Innovation is continuing at a rampant pace. Look for new and previously untapped markets. Two growing areas are products marketed to women and boomers.

    Important Info:

    The over 50 market is the hottest market for prestige products. With 76 million U.S. boomers born between 1946 and 1964, the

    Conflict: Not Necessarily a Bad Thing
    I got yelled at tonight. Not the type of yelling that someone does when you’ve done something to tick someone off, but the kind of yelling that was a swift kick in the pants about something that I'm NOT doing.I probably deserved it. I needed to hear it. But it made me edgy and I tried to make excuses.Nope! That didn’t work. I continued to get the lecture.Now I know you are all dying to
    terally overnight, the entire packaging climate changed.

    8) Niche markets for products are being created. Niches that are large enough to be very profitable.

    What this means to you: New products are being introduced for specific target markets. No longer can one product capture the majority of a consumer segment. Many of these markets are obscure but very lucrative. Innovation is continuing at a rampant pace. Look for new and previously untapped markets. Two growing areas are products marketed to women and boomers.

    Important Info:

    The over 50 market is the hottest market for prestige products. With 76 million U.S. boomers born between 1946 and 1964, the

    How To Make Your Web Site Work For You
    (or How to Increase Your Targeted Web Site Traffic and Sales...)You have a web site.Perhaps it was developed internally by you or by one of your own people. Or perhaps you employed a web design agency to produce it for you.You know you're not happy with it but don't know what to do about it.Sound familiar? Then you are one of many businesses, both large and small, who are
    kets are obscure but very lucrative. Innovation is continuing at a rampant pace. Look for new and previously untapped markets. Two growing areas are products marketed to women and boomers.

    Important Info:

    The over 50 market is the hottest market for prestige products. With 76 million U.S. boomers born between 1946 and 1964, the potential for profit and growth are enormous. Every seven seconds, someone is turning 50 years old. Baby boomers will push the number of 50-and-over adults to more than 108 million by 2015.

    9) Look for the continued growth of dual purpose products.

    What this means to you: Growth can come from unlikely areas. Markets that were once strong have become so diluted they have become unprofitable. Whether you call if “phood” or pharmaceutically engineered and enhanced food, this category is hot. Explore all of the new product introductions that fall under these parameters.

    Important Info:

    The New U.S. "Phood" Market: Functional, Fortified, and Inherently Healthy Foods and Beverages

    What You’ll Get in this Report

    The New U.S. "Phood" Market--Functional, Fortified, and Inherently Healthy Foods and Beverages makes important predictions and recommendations regarding the future of this market, and pinpoints ways current and prospective marketers can capitalize on current trends and spearhead new ones. No other market research report provides both the comprehensive analysis and extensive data that The New U.S. "Phood" Market--Functional, Fortified, and Inherently Healthy Foods and Beverages offers. http://www.packagedfacts.com/pub/1020433.html

    10) Competition will continue unabated.

    What this means to you: Today'

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