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Added for You - Developing Profitable Product Concepts!
6 Steps to Making Centres of Influence Work
A Centre of Influence is a fancy way of identifying people that have a hugely positive impact on your business. They often refer people and business to you, and are actively glowing about what you provide and how you provide it. Every business needs a couple of these gems, and once you have them, you should bend over backwards to make sure they continue to think positively about you.But how do you find and connect with these people? Here's an Action Plan that will help make things move faster.1. Let them know they are specialTell them they are a top client, and let them know about any special treatment or of
to relate and assimilate.A Centre of Influence is a fancy way of identifying people that have a hugely positive impact on your business. They often refer people and business to you, and are actively glowing about what you provide and how you provide it. Every business needs a couple of these gems, and once you have them, you should bend over backwards to make sure they continue to think positively about you.But how do you find and connect with these people? Here's an Action Plan that will help make things move faster.1. Let them know they are specialTell them they are a top client, and let them know about any special treatment or of
You must practice your product development s
Mint Money in Your Business through Print Media! Business Strategy for Success
Gold Up! Money Down! Minting gold coins is a slow process; need to be attended very carefully for its quality and quantity standards. Today’s 10 grams of gold coin is worth more in money value tomorrow. It goes up and up daily. But, the value of currency declines when compared with Gold any day after today. Price of silver, copper, steel, metals and other commodities also go up steadily.Faster Business Growth! But, printing currencies is easier than making any metal coins. Please don’t mistake me. I am not going to guide you either to mint gold coin or print currencies illegally. Now, I am going
It’s very hard to describe how to develop the merchandising ability of looking at things and automatically devising potential money making scenarios. It’s part experience, part learned knowledge, part natural instinct. I can only write examples when they come to me. Hopefully through example you will learn to relate and assimilate.Gold Up! Money Down! Minting gold coins is a slow process; need to be attended very carefully for its quality and quantity standards. Today’s 10 grams of gold coin is worth more in money value tomorrow. It goes up and up daily. But, the value of currency declines when compared with Gold any day after today. Price of silver, copper, steel, metals and other commodities also go up steadily.Faster Business Growth! But, printing currencies is easier than making any metal coins. Please don’t mistake me. I am not going to guide you either to mint gold coin or print currencies illegally. Now, I am going
You must practice your product development s
Polarity Management
Have you ever noticed that just when you think you may have found a solution to a problem another problem emerges? Then when you fix that problem, you find yourself back to your original issue? Well perhaps you never had a problem that could be solved in the first place. You may have been dealing with a dilemma or a "polarity" that simply needed to be managed!Dr. Barry Johnson has been working on the Polarity Management" Model and its set of principles since 1975 and this paper has been written to introduce you to some of these concepts. By definition a "problem" is an issue which requires a solution. The goal of a probl
g at things and automatically devising potential money making scenarios. It’s part experience, part learned knowledge, part natural instinct. I can only write examples when they come to me. Hopefully through example you will learn to relate and assimilate.Have you ever noticed that just when you think you may have found a solution to a problem another problem emerges? Then when you fix that problem, you find yourself back to your original issue? Well perhaps you never had a problem that could be solved in the first place. You may have been dealing with a dilemma or a "polarity" that simply needed to be managed!Dr. Barry Johnson has been working on the Polarity Management" Model and its set of principles since 1975 and this paper has been written to introduce you to some of these concepts. By definition a "problem" is an issue which requires a solution. The goal of a probl
You must practice your product development s
Conveyors
Conveyors, which were initially introduced in the late nineteenth century, are basically systems to move materials and men from one place to another. It could either be for a short distance or a longer span. We have become so dependent on this system that the world would be a difficult place to live in if all the conveyors came to a standstill one morning.Let us have a look at the various fields of applications of conveyors. Henry Ford could introduce assembly-line methods of manufacturing only because of conveyors. They are used in mining, heavy and light industries, food and beverage processing, agriculture, constructio
s part experience, part learned knowledge, part natural instinct. I can only write examples when they come to me. Hopefully through example you will learn to relate and assimilate.Conveyors, which were initially introduced in the late nineteenth century, are basically systems to move materials and men from one place to another. It could either be for a short distance or a longer span. We have become so dependent on this system that the world would be a difficult place to live in if all the conveyors came to a standstill one morning.Let us have a look at the various fields of applications of conveyors. Henry Ford could introduce assembly-line methods of manufacturing only because of conveyors. They are used in mining, heavy and light industries, food and beverage processing, agriculture, constructio
You must practice your product development s
Does Size Matter?
When it comes to trade show displays, size does matter, but bigger is not always better! The size of your display depends on the amount of space you have committed to at the show, and whether it is an island space or an in-line space. It also depends on your target audience and your trade show goals and budgets.Show FlowWhen laying out your booth design, carefully examine your spot on the show floor plan. Depending on your location (on an isle, near an entrance, near food, etc.) you can determine the ideal “flow” – that is how you would like show attendees to move through your booth. A good display takes foo
write examples when they come to me. Hopefully through example you will learn to relate and assimilate.When it comes to trade show displays, size does matter, but bigger is not always better! The size of your display depends on the amount of space you have committed to at the show, and whether it is an island space or an in-line space. It also depends on your target audience and your trade show goals and budgets.Show FlowWhen laying out your booth design, carefully examine your spot on the show floor plan. Depending on your location (on an isle, near an entrance, near food, etc.) you can determine the ideal “flow” – that is how you would like show attendees to move through your booth. A good display takes foo
You must practice your product development s
Do You Go The Extra Mile for Your Customers?
Marketing to the customers you already have!Here are a few questions to ask your business and tips to make it better:1) How many times do your customers do business with you in a week/month/year? Customer frequency is even more important than getting new customers! That’s right. I said it…the very thing you may be focused on should not be your primary focus. Calm down…I didn’t say remove your focus.Take an auto shop for instance…most shop owners who I have spoken with over the years are always asking me “Joe, how do I increase customer/car count?” when the b
to relate and assimilate.Marketing to the customers you already have!Here are a few questions to ask your business and tips to make it better:1) How many times do your customers do business with you in a week/month/year? Customer frequency is even more important than getting new customers! That’s right. I said it…the very thing you may be focused on should not be your primary focus. Calm down…I didn’t say remove your focus.Take an auto shop for instance…most shop owners who I have spoken with over the years are always asking me “Joe, how do I increase customer/car count?” when the b
You must practice your product development skills every day. You have to develop the habit of looking at things in special ways. Like; “how would I sell that?”... “how could it be improved” “could I use it to enhance what I’m currently selling”.. “could it be repackaged and sold to a different group of people than it’s sold now”...”what could be sold
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