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  • Added for You - Can You Afford Not To Advertise?

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    s say you spent $1,000 on advertising in a magazine and your advertisement will be seen by 1
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    Without a doubt, one of the most difficult things to decide for any business is how much to spend on promotion. There is one way to determine the answer. How much is the customer worth to you? This would be a sure sign on how much you can afford to spend on advertising.

    A simple way to determine this is by figuring out what the Cost Per Contact would be. Lets say you spent $1,000 on advertising in a magazine and your advertisement will be seen by 1,

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    spend on promotion. There is one way to determine the answer. How much is the customer worth to you? This would be a sure sign on how much you can afford to spend on advertising.

    A simple way to determine this is by figuring out what the Cost Per Contact would be. Lets say you spent $1,000 on advertising in a magazine and your advertisement will be seen by 1

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    to you? This would be a sure sign on how much you can afford to spend on advertising.

    A simple way to determine this is by figuring out what the Cost Per Contact would be. Lets say you spent $1,000 on advertising in a magazine and your advertisement will be seen by 1

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    >A simple way to determine this is by figuring out what the Cost Per Contact would be. Lets say you spent $1,000 on advertising in a magazine and your advertisement will be seen by 1
    The Sales vs Education Marketing Approach
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    s say you spent $1,000 on advertising in a magazine and your advertisement will be seen by 1,000 paid subscribers of this publication. The Cost Per Contact would be $1.00 per contact, which is a small price to pay to have your add viewed by 1,000 people!

    Large corporations use this formula to base their advertising costs per person. For example, a 30 second spot during the Super Bowl would set you back $2.4 million. BUT, on average 40 million people w

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