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Maintaining Culture Integrity After A Merger Or Aquisition
For over 25 years, I have worked with organizations that have experienced a merger or acquisition. It is amazing how seamlessly these organizations put new signs on all of the buildings, streamline the paperwork, print new brochures with the new company name and logo, and successfully accomplish any number of similar routine administrative functions.However, it is a puzzle to me why so many organizations do such a poor job of blending the cultures of the two organizations into an effective, focused, and successful new corporate entity with a clear direction, culture and personality.Why is this?1. Management is too busy with the financial/administrative tasks that they have no time or energy left to manage the human factors better.2. Management does not realize the impact on morale, security, relationships and productivity of a culture filled with uncertainty, stress and change.3. Management does not have the empathy

orks, but relationships must still be part of the process. Using the internet to exchange ideas, share knowledge and increase your visibility will be imperative in the coming years. Virtual networking is a trend that is really catching on in many circles. Some people involved in face-to-face networking feel threatened, as if online networking is going to replace their tried and true system.

Those who foretell the demise of face-to-face networking fail to note one important thing… the facts. Face-to-face networkin

Salary Negotiation Tips You Can't Miss
The interview was good and now its salary negotiation time. The employer asks you an open-ended question about the salary you are expecting. You know that your answer could affect your chances of getting further because if you quote a figure that is too high then he might mentally strike you off the list and if you quote too low you will be short selling yourself. It is an important part of the entire process because it puts a value on your capabilities. You ought to know the value you bring. This is one question that you cannot be caught drivel about so its better you get some information and fix your true value. And the market price for that job as well.First and foremost find your true value. The base value comes out of your qualifications and experience and the previous value affixed to it. If you are going to stay in the same line of business, i.e. if you have developed some core competencies in your area, you would certainly be looking t

In the early 1980’s, John Naisbitt wrote in Megatrends about the emerging importance of the networking process in society. Later, Tom Peters wrote in Thriving on Chaos that this “process can be systematized.”

When you stop to think about it, these two statements weren’t made all that long ago. Networking and relationship marketing is a fairly new kid on the block. From the mid 80’s to the 90’s, systems and structures began to emerge that shifted a lot of business owners from a single-minded focus of direct selling to a broader scope which included relationship marketing and networking.

There are several emerging issues and trends surrounding the process of networking that are being created out of the need to find an effective way to develop business for entrepreneurs and sales people in this new century. I will address three of the most prominent trends that I believe will become more important in the coming years.

1. Online AND face-to-face networking will both continue to flourish.

I’m a proponent of online networks like Ecademy.com and others. I think they will continue to grow successfully and help many of their members; however, they are not the final answer to business marketing or to networking. They are another great tool for people to connect with others (especially outside their local geographic area).

On my Referrals For Life Blog (http://referrals.ducttapemarketing.com), I recently had someone who said: “I don’t know that it is true anymore that referrals are about relationships.” He went on to basically say that technology is changing the rules and that just participating in a website will be good enough. Well, in one word, I’d have to say…. WRONG!

Referrals are, and will be for the foreseeable future, all about relationships. Whether they are relationships built online or face to face – they will still involve relationships. People refer people they know and trust. They will not regularly refer someone just because they are listed on a website – that’s called advertising, not networking.

Online networking works, but relationships must still be part of the process. Using the internet to exchange ideas, share knowledge and increase your visibility will be imperative in the coming years. Virtual networking is a trend that is really catching on in many circles. Some people involved in face-to-face networking feel threatened, as if online networking is going to replace their tried and true system.

Those who foretell the demise of face-to-face networking fail to note one important thing… the facts. Face-to-face networking

Mother's Rules for Interviewing
On your first day in kindergarten, your mother helped pick out your clothes, reminded you of proper manners and sent you off into the world to make a great first impression on your teacher. I am writing this short article with some motherly advice on how to prepare for a professional job interview.Being prepared for your first ‘real job’ interview is based on the principles your mother taught you on that first day of school. Be prepared, look your best and be polite. Let’s review each of these keys to success as it relates to an interview.1) Be prepared. When you went for your first day of school, your mother made sure you had your lunch, your notebooks and your pencils all ready in your book bag. In order to be prepared for your job interview you need to take the same steps. First, be sure and bring your briefcase or your portfolio with all the needed documentation for the interview. This includes extra copies of your resume, business

g to a broader scope which included relationship marketing and networking.

1. Online AND face-to-face networking will both continue to flourish.

Those who foretell the demise of face-to-face networking fail to note one important thing… the facts. Face-to-face networkin

The Small Retailer's Survival Guide - Part 4 - Customer Service
If you are a struggling small store owner fighting for customers in the face of stiff competition then, for goodness sake, concentrate on customer service! This is one area of your offer where you need spend no (or very little) money to get it right. You are dealing with your fellow human beings who are willing to hand over some hard earned cash for your products, so treat them with respect.Disrespect"Of course I treat customers with respect", is what many shopkeepers will say. No you do not, or at least many of you do not. I know from personal experience, and so do thousands of others, that customers in shops are often treated as an inconvenience. They get in the way. They ask awkward questions. Sometimes they buy things and then complain. Worst still, others do not buy anything and still complain. Some customers treat your shop like a meeting place, others just buy one newspaper a week and nothing else. Some of you might say: "

etworks like Ecademy.com and others. I think they will continue to grow successfully and help many of their members; however, they are not the final answer to business marketing or to networking. They are another great tool for people to connect with others (especially outside their local geographic area).

Those who foretell the demise of face-to-face networking fail to note one important thing… the facts. Face-to-face networkin

Creating Successful Classified Ads
Free Classified ads are a useful tool for a number of different occupations. You may be offering/looking for a job or advertising and work from home opportunity. Free classified ads were one of my first ports of call when trying to get referrals for affiliate programmes. They are quick and easy to set up, they are free and most importantly of all they give RESULTS.There are a zillion different free classified ad sites out there. To find them just type in Google 'Free classified ads' and there will be about 15 million results. My advice would be stick to the first page or so for the simple reason that those are the sites, that get the most traffic and so you ad will be seen the most with then. This does not mean you shouldn't post you ad on sites further down the search results but they will be less effective.Don't forget to submit to the sponsored links at the top of the search results as well.Free classified ads will not bring y

that technology is changing the rules and that just participating in a website will be good enough. Well, in one word, I’d have to say…. WRONG!

Those who foretell the demise of face-to-face networking fail to note one important thing… the facts. Face-to-face networkin

Marketing Tips- Who Are You Competing With?
Before you can market, you need to know who you are marketing to. Who is your customer? How will you market? Will you cold call, mail, set appointments or employ a walk in approach? Be careful with the walk in approach as many businesses do not permit soliciting. You might just want to drop off information and follow up with a telephone call. In order to determine who your market is look at your business plan. How did you define your average customer? What was your estimate of total market size? What territory did you intend to service? You might want to make a table for the following: Product/Service - list your product(s) or service(s). If you offer a variety of models or types, list them separately. This will more clearly define your market. The more specific the answers to these questions, the easier it will be to determine a marketing plan. What marketing techniques did you delineate in your business plan? Are you using them, and if so,

Those who foretell the demise of face-to-face networking fail to note one important thing… the facts. Face-to-face networking groups continue to expand. The growth rate of my own referral networking organization, BNI (www.bni.com), bears this out. Since the internet first became popular in the mid 90’s, BNI has experienced a 1,186% growth rate. That is NOT a typo!

The more “high tech” business owners become, the more and more they really need to foster those “high touch” opportunities that face-to-face networking affords.

Virtual networking can be an effective way to increase your business and the internet can certainly be a great tool for staying in touch with those with whom you are currently networking, but I don’t think it will replace face-to-face networking in our lifetime.

Technology flattens the communication hierarchy and provides opportunities to improve your networking efforts – not replace them. I believe people who understand this will begin to effectively utilize technology without replacing relationships to take their marketing to new levels in the years to come.

2. Networking & Social Capital Education.

Don’t hold your breath for the colleges and universities of the world to begin teaching networking and social capital. At this point there are only two colleges in the world that offer regular, core-curriculum college courses on networking and social capital. One is at Davis College in Ohio taught by Debby Peters and the other is at the University of Michigan taught by Wayne Baker. That’s it – two colleges!

The college and university systems are behemoths of bureaucracy that are so far behind the curve of small business development that I’m beginning to despair that they will ever catch on. Most professors have never had a real job in the business world and are completely out of touch with what is happening in real life, especially in small business.

I predict that the current trend in networking and social capital education will emerge in the form of private professional training organizations in much the same way that private industry has controlled the educational market on “sales techniques” (another area that colleges fail mis

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A client service extranet can save you time, money and your client relationships.

Common Mistakes Company Owners/Sales Managers Make That Greatly Affect `Lead To Customer Conversion Ratios`.

Most franchising companies spend millions of dollars on promoting their brand-name. To insure that the brand-name use used correctly throughout the franchise system, the franchisor must specify to each and every franchised outlet how it must be used.

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