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Added for You - 51 Thoughts on Networking
This to enlighten who that think they are getting back at credit card companies, when in reality they are hurting local businesses. The media blitz is always on the consumer. How credit card fraud effects the seller is never the focus. Due to these inadequacies, those of us running businesses are fed up. We are tired of only hearing how the consumer is effected. What about the many legitimate businesses that are getting ripped off by consumers. No one addresses all the moneys we lose when customers commit fraud. We are charged fees when someone orders something and when they return it. We lose out when a customer falsely claims he never received an item. All the news items you see in print or on television are about consumers. No one talks about the hit the seller takes when the consumer returns the product, or claims they never received something and they did, they just don’t want to pay for it. To give you some insight on how
28. Be funny, but don’t tell jokes.
29. Discover the CPI, or Common Point of Interest with everyone you meet.
30. Carry blank business cards with you in case someone forgot theirs. They’ll thank you for saving their butt!
31. Never leave the house without a pen and paper. Sounds dumb, right? It isn’t. It’s genius. Nobody keeps napkins with scribblings on them.
32. Every week, introduce two people you know who need to know each other.
33. Wear your nametag above your breastbone and make sure it’s visible from 10 feet away. Nobody cares what side of your chest it’s on. Just make it big. And if you don’t l
One of the reasons direct mail works is the personal aspect. It’s ostensibly a letter from you to your prospect. Because of this, the more personal you make it, the better your response will be.If you’re mailing to 100,000 people, putting your prospect’s name on your letter is about as personal you can get. But there are times when you can – and should – send out highly personal letters to individual prospects.Say you sell gardening supplies, and driving to work one day you notice a home with a lovely garden, but dying roses. You find out who the owner is and send her a letter complimenting her on her wonderful garden, along with tips on rose care. Or, you meet a prospect at a business networking function. You get back to the office and send out a letter referencing your conversation and outlining what your business can do for his.But unlike direct mail, you don’t ask for a response. Instead, tell the recipient that you’ll be
2. So, no matter where you go – the Mall, church, out to dinner, the gym – you better have at least five business cards with you.
3. And be able to give an UNFORGETTABLE personal introduction in 10 seconds, 30 seconds and 6o seconds.
4. When someone on the phone says, “May I ask who’s calling?” get excited. Say something unique that makes that person say, “Um, okay…please hold.” Be unexpected. Be cool. Be memorable.
5. Get Google alerts on yourself, your company, your area of expertise and your competition. If you don’t know what a Google alert is, just Google it.
6. Networking isn’t selling, marketing or cold calling. It’s the development and maintenance of mutually valuable relationships. Don’t mix those things up.
7. The most important four letters in the word NETWORKING are W-O-R-K, because that’s exactly what it takes.
8. If you give your business card to somebody and they don’t reply, “Hey, cool card!” get a new card. (Thank you, Jeffrey Gitomer.)
9. When attending networking events, come early. Check out the nametags. See if you know anybody, or find people you’d like to meet.
10. Sit in the back so you can scan the room for specific people you’d like to connect with.
11. Email articles of interest, links or other cool stuff OF VALUE (not spam) to people you’ve met.
12. Publish a newsletter or ezine. Interview people from your network and feature them as experts. They will take ownership of their inclusion and spread that publication to everyone they know.
13. Spend an hour a week reading and commenting on other people’s blogs. If you don’t know what a blog is, you’re in trouble.
14. When you read an article you like, email the author. Tell him what you liked about it and introduce yourself. He'll usually write back.
15. Have an awesome email signature that gives people a reason to click over to your website. Just be careful not to have TOO much information included.
16. Get involved with social networking sites like LinkdIn, MySpace and Squidoo.
17. Remember that networking doesn’t have to be in person. The Internet is a great place to connect with people just like you! It’s called Internetworking. (Yep, I made that word up.)
18. Make your own words up. It’s really fun.
19. Have business lunches at least once a week.
20. Attend local events once a month.
21. Figure out where your target market hangs out (online and offline). Then hang out there.
22. Or, create your own regular “business hangout,” like a copy or coffee shop where you can regularly be found working, networking, reading or connecting with other professionals.
23. Talk to everybody. Don’t sell them; don’t probe them, just make friends. Make friends with everybody. Because people buy people first.
24. Take volunteer positions with organizations that are relevant to your industry. Be a visible leader to whom others can come for help.
25. Every time you meet someone, write the letters HICH on their business card: how I can help. Then think of five ways to do so.
26. Go to Borders and spend one day a month reading books on networking, interpersonal communication and marketing. I highly recommend The Power of Approachability and How to be That Guy. (I hear the author is super cool.)
27. Publish articles or a blog or both based around your expertise. Use titles such as “Top Ten Ways,” “Essential Elements” and “Success Secrets,” that grab the reader’s attention. Publish them on www.blogger.com and www.ezinearticles.com
28. Be funny, but don’t tell jokes.
29. Discover the CPI, or Common Point of Interest with everyone you meet.
30. Carry blank business cards with you in case someone forgot theirs. They’ll thank you for saving their butt!
31. Never leave the house without a pen and paper. Sounds dumb, right? It isn’t. It’s genius. Nobody keeps napkins with scribblings on them.
32. Every week, introduce two people you know who need to know each other.
33. Wear your nametag above your breastbone and make sure it’s visible from 10 feet away. Nobody cares what side of your chest it’s on. Just make it big. And if you don’t li
With Some Tips on How to RespondTt has probably happened to you if you own your own online business. You get an email or even a phone call from someone who is upset or unhappy with this or that about your business. Most of us don’t really care to deal with whiners or complainers, but, if you’ll just take a deep breath and take some time to think about it, many times they offer you some solid insight into your business that you would not have seen. If you just react to their complaint without taking the position that their concern might be legitimate, you will lose many valuable insights and may very likely lose a customer. After all, they are on the receiving end of your business, and you can’t disregard this. Whether they are just irritated or are really upset for some reason, you need to be prepared for how to respond. Take a deep breath and keep the following in mind the next time you have a run-in with a disgruntled or upset customer.<
7. The most important four letters in the word NETWORKING are W-O-R-K, because that’s exactly what it takes.
8. If you give your business card to somebody and they don’t reply, “Hey, cool card!” get a new card. (Thank you, Jeffrey Gitomer.)
9. When attending networking events, come early. Check out the nametags. See if you know anybody, or find people you’d like to meet.
10. Sit in the back so you can scan the room for specific people you’d like to connect with.
11. Email articles of interest, links or other cool stuff OF VALUE (not spam) to people you’ve met.
12. Publish a newsletter or ezine. Interview people from your network and feature them as experts. They will take ownership of their inclusion and spread that publication to everyone they know.
13. Spend an hour a week reading and commenting on other people’s blogs. If you don’t know what a blog is, you’re in trouble.
14. When you read an article you like, email the author. Tell him what you liked about it and introduce yourself. He'll usually write back.
15. Have an awesome email signature that gives people a reason to click over to your website. Just be careful not to have TOO much information included.
16. Get involved with social networking sites like LinkdIn, MySpace and Squidoo.
17. Remember that networking doesn’t have to be in person. The Internet is a great place to connect with people just like you! It’s called Internetworking. (Yep, I made that word up.)
18. Make your own words up. It’s really fun.
19. Have business lunches at least once a week.
20. Attend local events once a month.
21. Figure out where your target market hangs out (online and offline). Then hang out there.
22. Or, create your own regular “business hangout,” like a copy or coffee shop where you can regularly be found working, networking, reading or connecting with other professionals.
23. Talk to everybody. Don’t sell them; don’t probe them, just make friends. Make friends with everybody. Because people buy people first.
24. Take volunteer positions with organizations that are relevant to your industry. Be a visible leader to whom others can come for help.
25. Every time you meet someone, write the letters HICH on their business card: how I can help. Then think of five ways to do so.
26. Go to Borders and spend one day a month reading books on networking, interpersonal communication and marketing. I highly recommend The Power of Approachability and How to be That Guy. (I hear the author is super cool.)
27. Publish articles or a blog or both based around your expertise. Use titles such as “Top Ten Ways,” “Essential Elements” and “Success Secrets,” that grab the reader’s attention. Publish them on www.blogger.com and www.ezinearticles.com
28. Be funny, but don’t tell jokes.
29. Discover the CPI, or Common Point of Interest with everyone you meet.
30. Carry blank business cards with you in case someone forgot theirs. They’ll thank you for saving their butt!
31. Never leave the house without a pen and paper. Sounds dumb, right? It isn’t. It’s genius. Nobody keeps napkins with scribblings on them.
32. Every week, introduce two people you know who need to know each other.
33. Wear your nametag above your breastbone and make sure it’s visible from 10 feet away. Nobody cares what side of your chest it’s on. Just make it big. And if you don’t l
Using a Business Blog as the central Public Relations tool for an Event you are hosting really adds weight to the profile it can achieve. It also provides the perfect focal point for the other marketing and promotional activities being used to develop it.The Event might be a conference, a seminar (or a series of seminars), an exhibition, a trade show or a product launch, but the requirements remain the same: you are looking to attract as many people as possible and be able to distribute information about it to as wide an audience as possible. Only when people know about the Event and can get information on it can they choose to attend!So, what makes a Business Blog such an indispensable tool for anyone organising an event, whether it is of general interest or internal to your company? Some of the key elements are: Blogs are ideal vehicles to generate Search Engine attention and hence spread information to a wider audience on other people’s blogs. If you don’t know what a blog is, you’re in trouble.
14. When you read an article you like, email the author. Tell him what you liked about it and introduce yourself. He'll usually write back.
15. Have an awesome email signature that gives people a reason to click over to your website. Just be careful not to have TOO much information included.
16. Get involved with social networking sites like LinkdIn, MySpace and Squidoo.
17. Remember that networking doesn’t have to be in person. The Internet is a great place to connect with people just like you! It’s called Internetworking. (Yep, I made that word up.)
18. Make your own words up. It’s really fun.
19. Have business lunches at least once a week.
20. Attend local events once a month.
21. Figure out where your target market hangs out (online and offline). Then hang out there.
22. Or, create your own regular “business hangout,” like a copy or coffee shop where you can regularly be found working, networking, reading or connecting with other professionals.
23. Talk to everybody. Don’t sell them; don’t probe them, just make friends. Make friends with everybody. Because people buy people first.
24. Take volunteer positions with organizations that are relevant to your industry. Be a visible leader to whom others can come for help.
25. Every time you meet someone, write the letters HICH on their business card: how I can help. Then think of five ways to do so.
26. Go to Borders and spend one day a month reading books on networking, interpersonal communication and marketing. I highly recommend The Power of Approachability and How to be That Guy. (I hear the author is super cool.)
27. Publish articles or a blog or both based around your expertise. Use titles such as “Top Ten Ways,” “Essential Elements” and “Success Secrets,” that grab the reader’s attention. Publish them on www.blogger.com and www.ezinearticles.com
28. Be funny, but don’t tell jokes.
29. Discover the CPI, or Common Point of Interest with everyone you meet.
30. Carry blank business cards with you in case someone forgot theirs. They’ll thank you for saving their butt!
31. Never leave the house without a pen and paper. Sounds dumb, right? It isn’t. It’s genius. Nobody keeps napkins with scribblings on them.
32. Every week, introduce two people you know who need to know each other.
33. Wear your nametag above your breastbone and make sure it’s visible from 10 feet away. Nobody cares what side of your chest it’s on. Just make it big. And if you don’t l
This is one of the most frequently asked questions in starting a restaurant, and one that people often get wrong by seriously underestimating the actual answer.That may not be a problem, if there is plenty of cash in reserve and sales pick up quickly, or it may be a devastating problem if there was very little reserve, the estimate was way off, or sales are much slower than expected in taking off.Because many restaurant entrepreneurs have no real experience in these matters, it may seem like a difficult job to accurately estimate the cost to start a restaurant. It doesn't have to be. Using good financial projection software, designed specifically for a restaurant can give you the exact cost answers you are looking for when presenting your plan to a bank or investors.Here are the main cost considerations for startup costs when starting a new restaurant:LeaseThis includes not only the monthly payments, from
22. Or, create your own regular “business hangout,” like a copy or coffee shop where you can regularly be found working, networking, reading or connecting with other professionals.
23. Talk to everybody. Don’t sell them; don’t probe them, just make friends. Make friends with everybody. Because people buy people first.
24. Take volunteer positions with organizations that are relevant to your industry. Be a visible leader to whom others can come for help.
25. Every time you meet someone, write the letters HICH on their business card: how I can help. Then think of five ways to do so.
26. Go to Borders and spend one day a month reading books on networking, interpersonal communication and marketing. I highly recommend The Power of Approachability and How to be That Guy. (I hear the author is super cool.)
27. Publish articles or a blog or both based around your expertise. Use titles such as “Top Ten Ways,” “Essential Elements” and “Success Secrets,” that grab the reader’s attention. Publish them on www.blogger.com and www.ezinearticles.com
28. Be funny, but don’t tell jokes.
29. Discover the CPI, or Common Point of Interest with everyone you meet.
30. Carry blank business cards with you in case someone forgot theirs. They’ll thank you for saving their butt!
31. Never leave the house without a pen and paper. Sounds dumb, right? It isn’t. It’s genius. Nobody keeps napkins with scribblings on them.
32. Every week, introduce two people you know who need to know each other.
33. Wear your nametag above your breastbone and make sure it’s visible from 10 feet away. Nobody cares what side of your chest it’s on. Just make it big. And if you don’t l
Looking for the magic formula or the whiz-bang approach that will unlock your business success? Are you willing to pay hundreds for it? How about thousands? Guess what, you are not alone. Just as people, for ages, have searched for the fountain of youth, entrepreneurs and small business owners around the world are looking for the silver bullet for success: that one sure-fire way to achieve the success that they want without doing a thing. This demand for this magic "success" pill has grown even more desperate and confusing. This need, especially for entrepreneurs, is understandable; time is limited, budgets are not yet created and... lives are at stake... yours. Well you can rest easy. Your search is over. Are you ready for the answer? There is no silver bullet.... or is there?While speaking at seminars around the country with dozens of other experts in their field, I'm amazed at the amount products that can
28. Be funny, but don’t tell jokes.
29. Discover the CPI, or Common Point of Interest with everyone you meet.
30. Carry blank business cards with you in case someone forgot theirs. They’ll thank you for saving their butt!
31. Never leave the house without a pen and paper. Sounds dumb, right? It isn’t. It’s genius. Nobody keeps napkins with scribblings on them.
32. Every week, introduce two people you know who need to know each other.
33. Wear your nametag above your breastbone and make sure it’s visible from 10 feet away. Nobody cares what side of your chest it’s on. Just make it big. And if you don’t like wearing nametags, then you probably don’t like people knowing who you are, either.
34. Oh, and it’s not who you know – it’s who knows you. (Thanks again, Jeffrey Gitomer.)
35. And people will like you the minute they figure out how much they ARE like you.
36. Fear not to entertain strangers for by so doing some may have entertained angels unaware. (Hebrews, 13:2)
37. If you don’t have www.yourname.com, get it. It’s ten bucks.
38. Find local professionals with whom you share common interests, customers, ideas and products. Introduce yourself to them, get together, share ideas and find ways to help each other.
39. Form a mastermind group. No more than four people. Meet regularly to set goals, keep each other accountable and brainstorm.
40. Also, set your own networking goals each month for:
o Events to attend
o People to meet
o Emails to write
o Calls to make
o Articles/physical mail to send
41. Go onto Google and type in “articles on networking.” Read on!
42. Speaking of Google, Google yourself regularly. Find out what people are saying about you. If you don’t show up, you’re in trouble.
43. If you think you don’t need to network, you right. You don’t need to network: you MUST network!
44. And stop calling it networking. Ignore the title of this post. I only used that word in the title because my client made me. Networking – as a word – is tired and old and clich? and it makes people think you’re throwing around a bunch of cards trying to sell, sell, sell. No. All you’re doing is making friends. Not schmoozing, mingling or any of those stupid catch phrases. You’re making friends. That’s it. Friends. Make them every day.
45. If you think you suck at networking, don’t worry. You’re not alone. But also remember that anyone can develop their networking skills. That’s right, skills. Because it’s not something you’re born with or just plain “good at.” Anyone can do it effectively. You simply need:
o To develop attitude of approachability
o To read books on the subject
o To practice
46. So, when strangers ask, “How are you?” don’t say fine. You’re not fine. Nobody’s fine. Give a real answer that’s memorable and magnetic. I suggest, “Business is kicking ass!” or “Everything is beautiful!”
47. Come to every networking event with three great questions ready to go. Be sure they begin with, “What’s the one thing?” “What’s your favorite?” and “What was the best part about?”
48. When someone asks where you’re from, don’t just say “Austin.” Use the H.O.T technique: “Oh, I’m from Austin, home of the best college football team in the country.” Get creative. Get unique. Watch what happens.
49. Put your person before your profession. Your personality before your position. Your individual before your industry.
50. Don’t be different – be unique. Don’t be friendly – be approachable. And don’t be memorable – be unforgettable.
51. Think about the last five “luckiest” business contacts you encountered. Figure out what you did right, realize that there IS NO SUCH THING AS LUCK, then repeat as often as possible.
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