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Added for You - You've Done PR the Hard Way Long Enough
Customer Support
Customer support is the core of almost every business. It is through this process that customers and clients are won and retained. But what exactly is it, and how can effective use help your company grow? Read on to find out.Customer support 101Customer support refers to the processes that involve the development and delivery of customer support services that include installing, configuring, troubleshooting, assisting and training to meet customer requirements.The best gauge of the effectiveness of your company’s customer support is the interaction between your employees and your customers. Are your employees wiling to lend after-sales support to your clients, even when you do not require them to? Do you have manpower devoted solely to making sure that your customers are served well after they have bought your services or
w on.Customer support is the core of almost every business. It is through this process that customers and clients are won and retained. But what exactly is it, and how can effective use help your company grow? Read on to find out.Customer support 101Customer support refers to the processes that involve the development and delivery of customer support services that include installing, configuring, troubleshooting, assisting and training to meet customer requirements.The best gauge of the effectiveness of your company’s customer support is the interaction between your employees and your customers. Are your employees wiling to lend after-sales support to your clients, even when you do not require them to? Do you have manpower devoted solely to making sure that your customers are served well after they have bought your services or
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Bold Brand - Effect Change and Make a Difference With Bold Brand Declarations
Have you ever wondered what you could do to make a difference with your business? Branding your business with a bold stroke of genius makes enough difference to change the direction of your company for the rest of time. If you’ve got the nerve…When my youngest daughter was about two, she went through a strange fashion phase and nobody has forgotten her Fashion Statements. She branded herself permanently with that unique take on style. With blonde curls swinging she pulled on her favorite hot pink and lime green sundress and knee high hot pink snow boots. No matter how many times I reminded her that she had hot pink sandals too, she would have nothing to do with them, because she preferred the snow boots.So, off we went with Tatia (Ta-sha) in her hot pink snow boots, and her favorite hot pink and lime green sundress. She’s sevent
As a business, non-profit or association manager, let the
tacticians handle the special events, brochures and press
releases from now on.Have you ever wondered what you could do to make a difference with your business? Branding your business with a bold stroke of genius makes enough difference to change the direction of your company for the rest of time. If you’ve got the nerve…When my youngest daughter was about two, she went through a strange fashion phase and nobody has forgotten her Fashion Statements. She branded herself permanently with that unique take on style. With blonde curls swinging she pulled on her favorite hot pink and lime green sundress and knee high hot pink snow boots. No matter how many times I reminded her that she had hot pink sandals too, she would have nothing to do with them, because she preferred the snow boots.So, off we went with Tatia (Ta-sha) in her hot pink snow boots, and her favorite hot pink and lime green sundress. She’s sevent
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The Most Frequent Management / Leadership Mistakes
Over the years I have observed and worked with numerous managers, business owners and executives in a variety of industries worldwide and I have made a number of observations. There tend to be common consistent management mistakes and errors that are made routinely.My latest sales book, You Call That Selling, 91 Mistakes Smart Salespeople Make, looks like it is headed for best seller status. It was recently picked up by a major publisher after several thousand copies have been sold in less than four months. As a result I am now working on a new book, 81 Challenges Managers Face. It will be in the bookstores in early 2007. Until then, I thought I would share a few of the most frequent mistakes managers make that can have a tremendous negative impact on their organization’s productivity and effectiveness.The idea for this boo
iation manager, let the
tacticians handle the special events, brochures and press
releases from now on.Over the years I have observed and worked with numerous managers, business owners and executives in a variety of industries worldwide and I have made a number of observations. There tend to be common consistent management mistakes and errors that are made routinely.My latest sales book, You Call That Selling, 91 Mistakes Smart Salespeople Make, looks like it is headed for best seller status. It was recently picked up by a major publisher after several thousand copies have been sold in less than four months. As a result I am now working on a new book, 81 Challenges Managers Face. It will be in the bookstores in early 2007. Until then, I thought I would share a few of the most frequent mistakes managers make that can have a tremendous negative impact on their organization’s productivity and effectiveness.The idea for this boo
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Creativity Management and Behaviour
What behaviour maximises the chances of thinking of great ideas? What behaviour maximises the ability to nurture ideas until they begin to reveal their potential?To begin answering the above questions we will briefly explore five areas:a) Creativity versus innovation. It is correct that the above questions are separated, as they refer to two distinct disciplines – defining problems and generating ideas (creativity) and selecting those ideas, developing and then commercialising them (innovation). It can be seen that the two disciplines require different competencies and that those competencies do not necessarily need to be contained in the one individual. In fact it is unusual that all competencies are contained in the one individual – often people who generate good ideas require the competencies of many other people to successfu
ns handle the special events, brochures and press
releases from now on.What behaviour maximises the chances of thinking of great ideas? What behaviour maximises the ability to nurture ideas until they begin to reveal their potential?To begin answering the above questions we will briefly explore five areas:a) Creativity versus innovation. It is correct that the above questions are separated, as they refer to two distinct disciplines – defining problems and generating ideas (creativity) and selecting those ideas, developing and then commercialising them (innovation). It can be seen that the two disciplines require different competencies and that those competencies do not necessarily need to be contained in the one individual. In fact it is unusual that all competencies are contained in the one individual – often people who generate good ideas require the competencies of many other people to successfu
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Do You Know That You Don't Know? (For Business Owners And Managers)
I've spent one third of my working life presenting sales training courses to engineering and scientific companies. 600 times so far.It has surprised me to find that the highly intelligent, well-qualified people that come to my events are ignorant about something which has a direct bearing on how well their organization does.I ask a set of questions to make the point, 'How important do you consider ability in sales and marketing to the success of your company?"The usual responses are, 'Essential / critical / vital etc '. So then I inquire, 'How long did it take you to have the technical knowledge which is necessary to do your job?'.And they reply, 'We're still learning'. But if I press the point and ask, 'How long was the formal education in your science subjects?', 'What unit of time would you measure it in; days,
hures and press
releases from now on.I've spent one third of my working life presenting sales training courses to engineering and scientific companies. 600 times so far.It has surprised me to find that the highly intelligent, well-qualified people that come to my events are ignorant about something which has a direct bearing on how well their organization does.I ask a set of questions to make the point, 'How important do you consider ability in sales and marketing to the success of your company?"The usual responses are, 'Essential / critical / vital etc '. So then I inquire, 'How long did it take you to have the technical knowledge which is necessary to do your job?'.And they reply, 'We're still learning'. But if I press the point and ask, 'How long was the formal education in your science subjects?', 'What unit of time would you measure it in; days,
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Find Out Where Your Firm Stands in Today's Customer
Looking For Ways to Improve Sales and Customer Relationships?Find Out Where Your Firm Stands in Today’s Customer Touchpoint Management (CTM) Revolution by Taking the CTM Quiz(San Rafael, CA) What could be more important than improving sales and your customer relationships? Today, there is a fast growing movement, a revolution, among organizations interested in improving their customer-centricity through a better understanding of customer interactions, or “touchpoints.” Called “Customer Touchpoint Management” (CTM), the goal of this new movement is to improve customer experiences, and as a result, improve customer relationships. By improving customer relationships organizations improve market share, sales, and both customer and employee loyalty and advocacy.But what exactly is a “touchpoint?” Touchpoints are all of the com
w on.Looking For Ways to Improve Sales and Customer Relationships?Find Out Where Your Firm Stands in Today’s Customer Touchpoint Management (CTM) Revolution by Taking the CTM Quiz(San Rafael, CA) What could be more important than improving sales and your customer relationships? Today, there is a fast growing movement, a revolution, among organizations interested in improving their customer-centricity through a better understanding of customer interactions, or “touchpoints.” Called “Customer Touchpoint Management” (CTM), the goal of this new movement is to improve customer experiences, and as a result, improve customer relationships. By improving customer relationships organizations improve market share, sales, and both customer and employee loyalty and advocacy.But what exactly is a “touchpoint?” Touchpoints are all of the com
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