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Added for You - Your Business Card Sucks
Do you remember the Little Red Hen? She wanted to bake some bread. She asked some friends to help with the various tasks, such as harvesting the wheat, taking it to the gristmill, gathering the ingredients, and making the dough. All her friends refused. The Little Red Hen replied “Then I will do it myself.” On the day when the delicious smell of freshly baked bread wafted out of the Little Red Hen’s kitchen, her friends arrived, asking for some. The Little Red Hen flatly refused to share her bread, of course.Although we can admire the Little Red Hen for her industriousness, we can also wonder why her attempts at delegation a
Do you know what a shocking offer is and how to create the one that's right for you?
A shocking offer is so outrageously beneficial for your prospect that it's almost impossible to say NO.
The following are the 11 best marketing strategies to develop the Shocking Offer that best suits your business:
1. Free e-book or report (the one I use)
2. Free
Do you own a business? Are you responsible for the hiring of firing of employees? Do you also have the responsibility of job assignment and duties and are you the one who is held ultimately responsible for the actions of those working under you? If the buck stops with you, you may want to start doing background checks on your current employee’s as well as future candidates.The technology is available for us today to find out all kinds of relevant information about the people who work for us as well as those who would like to work for us. This information can be very helpful if deciding if someone is right for the job. For exampl
- Do you use the back side to generate more sales through
a shocking offer or guarantee, loyalty or referral program,
or any of the 11
best marketing strategies to attract new customers and
retain your current customers?
- Do you add a call-to-action on the back side to clearly
tell your prospects what you want them to do so you can
generate more leads
and, therefore, close more sales?
- Do you use a full-color artwork to add impact and
differentiate from other business cards in your prospect's
Rolodex?
- Do you show your photo to remind your prospects who you
are?
- Do you have your slogan on the front, close to your
business name or logo, to communicate what your business
and positioning are?
- Do you have a slogan at all?
If your answer to two or more of my questions is NO, then sorry but… your business card sucks.
Don't get mad at yourself now. It's not your fault. Business cards have been used for the last 100 hundred years not as a sales tool but, on the contrary, just as a formality and a way to give out your phone and e-mail.
Still, a well-thought-out business card is one of the most powerful - yet inexpensive - sales tools you could use to boost your sales and profits almost overnight.
To transform your business cards into a sales tool all you need to know is: How to Create and How to Use business cards that sell.
HOW TO CREATE BIZ CARDS THAT SELL:
You create the best Shocking Offer to promote your business and you print it on the back of your business cards.
Do you know what a shocking offer is and how to create the one that's right for you?
A shocking offer is so outrageously beneficial for your prospect that it's almost impossible to say NO.
The following are the 11 best marketing strategies to develop the Shocking Offer that best suits your business:
1. Free e-book or report (the one I use)
2. Free
Universal Funnel Law #4 – Every business needs customers or clients. A customer relationship plan further develops loyal customers and serves as a source for ongoing referrals.W. Edwards Deming who is considered to be the father of continuous or quality improvement said “Profit in business comes from repeat customers, customers that boast about your project or service and that bring friends with them.” Deming truly understood the #3 Universal Funnel Law (http://ezinearticles.com/?id=92768) and recognized the importance of loyal customers and referrals
- Do you use a full-color artwork to add impact and differentiate from other business cards in your prospect's Rolodex?
- Do you show your photo to remind your prospects who you are?
- Do you have your slogan on the front, close to your business name or logo, to communicate what your business and positioning are?
- Do you have a slogan at all?
If your answer to two or more of my questions is NO, then sorry but… your business card sucks.
Don't get mad at yourself now. It's not your fault. Business cards have been used for the last 100 hundred years not as a sales tool but, on the contrary, just as a formality and a way to give out your phone and e-mail.
Still, a well-thought-out business card is one of the most powerful - yet inexpensive - sales tools you could use to boost your sales and profits almost overnight.
To transform your business cards into a sales tool all you need to know is: How to Create and How to Use business cards that sell.
HOW TO CREATE BIZ CARDS THAT SELL:
You create the best Shocking Offer to promote your business and you print it on the back of your business cards.
Do you know what a shocking offer is and how to create the one that's right for you?
A shocking offer is so outrageously beneficial for your prospect that it's almost impossible to say NO.
The following are the 11 best marketing strategies to develop the Shocking Offer that best suits your business:
1. Free e-book or report (the one I use)
2. Free
SuccessfulA persuasive endorsement of the effectiveness of Outdoor comes from the continued growth in advertising revenue. In 1998, 83% of the UK’s Top 100 Advertisers used Outdoor and by 2004 this had increased to 94%.Since 1998, Outdoor's revenue has grown by 51%.In 2004 revenue reached ?848m.Outdoor is the fastest growing traditional medium in the UK.Importantly, for the first time, in 2003 Outdoor's share of display advertising revenue just topped the 9% level. In 2004 this increased to 9.3%.UnavoidableEveryone who leaves the house is exposed to
- Do you have a slogan at all?
If your answer to two or more of my questions is NO, then sorry but… your business card sucks.
Don't get mad at yourself now. It's not your fault. Business cards have been used for the last 100 hundred years not as a sales tool but, on the contrary, just as a formality and a way to give out your phone and e-mail.
Still, a well-thought-out business card is one of the most powerful - yet inexpensive - sales tools you could use to boost your sales and profits almost overnight.
To transform your business cards into a sales tool all you need to know is: How to Create and How to Use business cards that sell.
HOW TO CREATE BIZ CARDS THAT SELL:
You create the best Shocking Offer to promote your business and you print it on the back of your business cards.
Do you know what a shocking offer is and how to create the one that's right for you?
A shocking offer is so outrageously beneficial for your prospect that it's almost impossible to say NO.
The following are the 11 best marketing strategies to develop the Shocking Offer that best suits your business:
1. Free e-book or report (the one I use)
2. Free
2007 will be a year of competition to fill jobs, especially for employers of 500 or fewer people. The United States average jobless rate is 4.5 percent; 3.5 percent is typically considered full employment. Twenty-six states are now below the national average and the pinch is on.Employers are having a tough time filling positions at all, so getting highly qualified help is a luxury. The competition is fierce for the best candidates. Companies need to be creative and aggressive to create positive conditions to attract the right people for their open positions.Attracting the Right EmployeeSmall businesses must evaluat
To transform your business cards into a sales tool all you need to know is: How to Create and How to Use business cards that sell.
HOW TO CREATE BIZ CARDS THAT SELL:
You create the best Shocking Offer to promote your business and you print it on the back of your business cards.
Do you know what a shocking offer is and how to create the one that's right for you?
A shocking offer is so outrageously beneficial for your prospect that it's almost impossible to say NO.
The following are the 11 best marketing strategies to develop the Shocking Offer that best suits your business:
1. Free e-book or report (the one I use)
2. Free
Before you give up your career and order those cards for your spanking brand-new business startup, think twice.The fact is financial success in a new business startup may take a while. If you can transition, rather than jumping without a parachute, your bank account will thank you.First, let's go over the major "career paths' you can choose to earn a living. They are:1. Employee 2. Self-Employed 3. Business Owner As an Employee, you are hired to perform a specific role in a company. Many jobs allow you to leave your work at work, and spend your free time with your family, without worr
Do you know what a shocking offer is and how to create the one that's right for you?
A shocking offer is so outrageously beneficial for your prospect that it's almost impossible to say NO.
The following are the 11 best marketing strategies to develop the Shocking Offer that best suits your business:
1. Free e-book or report (the one I use)
2. Free subscription to e-newsletter
3. Invitation to free seminar
4. Free consultation
5. Free trial
6. Trade-in offer
7. Shocking guarantee
8. Membership Club
9. Referral Program
10. Loyalty Program
11. Reminder for Appointment
The first seven are the best marketing strategies to attract new customers. Almost everything is free because your goal is to make their first step toward becoming your customer extremely smooth and easy to take. You make your profit from their recurring business. Now…
HOW TO USE BIZ CARDS THAT SELL:
The way you use biz cards that sell is exactly the opposite of how you've been using business cards for your whole life!
You put your biz cards that sell to work for you bringing new and recurring customers while you are doing something else. Even while you are sleeping!
It's all about leverage. Once you have a powerful marketing message on the back side, your business cards work as a flyer or a postcard. Even better. Because business cards are saved for future reference while considered a personal communication, instead of just another piece of advertising.
Isn't it amazing? You will not need to be on one side of the business card, handing it to someone on the other side, in order to get their business.
The following are the 6 Most Powerful Ways to Use Biz Cards that Sell to Boost Your Sales:
1. Create joint ventures with other business owners who share your customers while not competing with you. Hand out and mail each other's business cards to your contact database along with a personal letter and an endors
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