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Know Your Financials Like The Back Of Your Hand
You know what I find funny?Most people start a business so they can enjoy the benefits of the ‘extra’ money and wealth that owning a business can create.Yet many business owners have no idea about understanding their own financial statements. And that’s where their money is!To me it’s such an irony.And it’s something that I definitely rectify with every client I work 1-on-1 with.By the time they’ve finished with me – they know their financials like the back of their hand… in fact they showing their accountants a thing or two…Over the years I have noticed that most small business owners don’t look at or understand their financial statements.This can be for any number of reasons.Maybe yo

f being an obnoxious American. :)

After making a fool out of myself, I wandered up into Men's shoes and found a pair of loafers I loved I asked the girl working in shoes to help me find my size and she brought them out for me to try on. Then she did something I've never seen before at retail...she kept absolutely silent. Missy and I talked about the shoes and if I should get them or not. We discussed the comfort of them and if they were sl

Company Letter Head Designs Top 4 Worst Mistakes: Don't Be Caught Making These!
Have you thought about your letterhead lately? Many businesses don’t because it is easier to not think about it and keep going on with the multitude of tasks that has to be done on a daily basis. However an update to an old letterhead can be just like an extreme makeover. If your letterhead has not changed in the last 15 or more years it might be time for an update. However there are many things you want to watch out for and make sure you don’t make these mistakes in designing your letterhead.Don’t Do Tip 1: Overcrowded Corporate LetterheadIf you are going for a corporate letterhead look you want to be sure to not crowd everything into the top of the letterhead. Sure there are a ton of things you want to include on there

During a recent vacation to Italy I've been watching, listening and observing how the Italians persuade, influence and make the sale. It's fascinating and extremely profitable to study.

First, as tourists we are influenced by recommendations by someone we perceive as an authority. For starters there's our guide book. All the major guide books will give you sleeping recommendations and dining spots. My wife, Missy, and I brought along 2 books. The Rick Steves guide to Italy and also Frommers. So if Rick or Frommers says go to this restaurant we're more likely to go there. Or by asking the front desk or concierge for a recommendation we'll take it.

Next, let's talk about shopping. Many of the sales people I've encountered who work retail have a very understated yet effective way of making the sale. In Florence, we went to many of the high-end Italian shops. Inside the Armani store I was looking for a new sport coat. I found a wonderful jacket that I wanted to try on. The problem was I was wearing a polo shirt and that's a bit thicker than a regular dress shirt so the jacket wouldn't fit right. So my sales guy gave me a new Armani shirt to try on underneath my jacket. He quickly took a look at me and brought back the exact right size.

The gentleman then brought me 5 different jackets to try on but none of them worked. However, all was not lost since after trying on the jackets I fell in love with "my" Armani shirt. Yep, I ended up buying it even though it was way overpriced.

A few steps away down Florence's "5th Ave" we walked into Gucci. There were lots of items in there with the famous "G"'s that we don't have over here in the States. I immediately sprinted over to a burgundy Gucci motorcycle helmet and stuck it on my head to continue the tradition of being an obnoxious American. :)

Small Business Plan - Are You Financially Ready?
If you are planning to quit from your paycheck job in order to prepare a business plan and go into business, it is important to ask yourself whether you are financially ready for it.Running out of money is a very serious problem that you must consider in your business plan as many new business owners come across it. It can be so serious as to cause the business to fail and the owners to just give up the idea of being their own bosses and go back to a paycheck job. Thus, before you take the plunge, make sure you have enough cash or will be able to raise whatever you need when you need it.How much money would someone like you need to leave your job and go into business? Working this out is not as easy as it may first appear t

. The Rick Steves guide to Italy and also Frommers. So if Rick or Frommers says go to this restaurant we're more likely to go there. Or by asking the front desk or concierge for a recommendation we'll take it.

Advertise Your Website Using Niche Advertising
Provided it is done correctly, Ezine advertising can bring visitors to your website and increase sales. The great thing about Ezine advertising is that you can still target your audience, by advertising in market specific publications. Ezine Advertising is one of the most powerful ways to market.There are many different types of advertising but one of the most powerful methods on the internet is Ezine advertising, but to some it is confusing. When you hear about classified ads everyone is normally talking about the ads that take up to three to five lines and are mixed in with all the other ads on the page. No matter which type of ad you choose, you will find that Ezine advertising can promote your business and boost your sales.

re I was looking for a new sport coat. I found a wonderful jacket that I wanted to try on. The problem was I was wearing a polo shirt and that's a bit thicker than a regular dress shirt so the jacket wouldn't fit right. So my sales guy gave me a new Armani shirt to try on underneath my jacket. He quickly took a look at me and brought back the exact right size.

Tips for Making a Sales Presentation to a Group
As a free agent, independent professional, and/or freelancer, we are often asked to present a summary of what we offer to a board of trustees, several officers of a company, leaders of an organization, or members of an association. Dealing with more than one person can create a plethora of different considerations and approaches before reaching a successful outcome. In this article, I share some of my experiences with group presentations -- what's worked for me and what to watch out for.Find out as much as you can before meeting with a group. I do a good bit of work for non-profits. These corporations all have vocal boards of trustees to whom they must answer when the spending of a considerable amount of money is involv

. However, all was not lost since after trying on the jackets I fell in love with "my" Armani shirt. Yep, I ended up buying it even though it was way overpriced.

A Guide In How To Achieve Advertising Brilliance In These Days Of Total Confusion!
So you’re in Advertising/Marketing. To day, more than ever before your success will depend on how the consumer (who after all is really your customer) will be buying your product.Because of accountability, and the emerging technology, your work will be liable to far more intense scrutiny on performance, than ever before.The problem is, in the past you have been, and are probably now, working far too hard and too long trying to keep abreast of your work load, which, in turn keeps you from spending enough time on your most important asset, your customers!If the truth been know, when your advertising appeared on TV, or wherever, you frankly thought that that you had to move on to the preparation of the next phase of the p

f being an obnoxious American. :)

From negotiations we know silence is the most powerful tactic any side can take. Usually the sales rep is telling me how great the shoes look, how carefully they are constructed, etc. But here absolutely nothing but silence. I'm sure you can guess - I bought the shoes.

Now if you think I'm the only one who was shopping - think again. Missy did her fair share in Venice.

Since it got a bit colder, Missy went looking for warmer clothes. We went in and out of boutiques all day and even returned to the same ones 2 or 3 times. Once Missy found a sweater to try on and before she could leave the dressing room, the sales rep came bounding in with 2 or 3 more colors in the same model.

In another boutique, Missy would be trying on one top and the sales rep would have the other colors lined up for her on the counter and several other outfits that matched her choice. It was pretty amazing to see them in action. Of course, she ended up buying more than she originally came in for.

Another thing we saw at retail shops was the packaging. For many of the items we bought they immediately wrapped them up so they would be suitable for a present. We even went to a Pharmacy to buy Advil because my back was hurting and the pharmacist wrapped that up like a present.

What else do you do on vacation besides shopping? How about eating?

Italian waiters do a masterful job at selling and persuading patrons that's really worth studying. One of my favorite meals in Florence the waiter used the assumptive close to take our order. I asked for a recommendation on appetizers and he would mention the mushroom and tomato dish was excellent. Then he'd start writing and talking at the same time, "one mus

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If you're over 50 and considering a career change, you need to be aware of the challenges and prepare accordingly.

Let's face it... sticky notes are a brilliant way for us to keep information right in front of our faces. The problem is that when there are 100's of them, they all become a blur. The time it takes to retrace our steps and look through files to find the information again is a huge time waster. It's time you took back control of your information and use a system that is much more reliable. In fact, it's so easy, you won't believe it.

I've been hearing that fabulous Crowded House song lots recently (see link below) and pondering on how true it really is. Not only do we create our own weather around us, but we can choose what that metaphorical 'weather' is, day in, day out. For me, life seems to be a stage, where we can choose the part we play. Want to know more..?

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