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Added for You - Grow Your Business By Increasing the Value of Each Sale - 29 Ideas to Spur Your Brain
In part one of this series, we reviewed several uncommon interview preparation strategies that got us safely to the interviewer's door, well prepared to tackle the challenges that lay ahead. This article addresses small but effective strategies to employ from the point of offi
Here are 29 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
Price
1. Raise Your Prices
2. Sell Value, Not Pric
In today’s competitive world, the small things sometimes measure the fine line between success and failure:1. The caring smile of each employee.2. The extra effort to meet a deadline.3. One final check of a job before it goes to the customer.4.
- Get more customers
- Get more from each sale
- Sell to each customer more frequently.
That’s it - everything else boils down to some variation of these 3 activities.
Most owners and most managers want to grow their business. Most of them concentrate exclusively on getting more new customers.
Odd really.
There is lots of marketing research that is pretty consistent in pointing out that it costs somewhere between six and twelve times as much to get a new customer as it does to sell to an existing customer.
And once you have a customer it is generally pretty straightforward to get them to spend more each time they buy from you.
What’s that?
Your business is different. There’s no way to get customers to spend more.
Maybe so.
But I don’t think so.
Here are 29 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
Price
1. Raise Your Prices
2. Sell Value, Not Price
Like human nature over time, the power of good public relations remains the same.Whether you are a manager working for a business, a non-profit or an association, at some point, you will want, or need to create outside stakeholder behavior change – the kind that lea
Most owners and most managers want to grow their business. Most of them concentrate exclusively on getting more new customers.
Odd really.
There is lots of marketing research that is pretty consistent in pointing out that it costs somewhere between six and twelve times as much to get a new customer as it does to sell to an existing customer.
And once you have a customer it is generally pretty straightforward to get them to spend more each time they buy from you.
What’s that?
Your business is different. There’s no way to get customers to spend more.
Maybe so.
But I don’t think so.
Here are 29 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
Price
1. Raise Your Prices
2. Sell Value, Not Pric
We talk to dozens of sales and marketing candidates every month as we perform executive searches for top technology manufacturing companies in the Pacific Northwest. As we talk to these individuals there are a few things that we see that candidates can do to improve their cha
And once you have a customer it is generally pretty straightforward to get them to spend more each time they buy from you.
What’s that?
Your business is different. There’s no way to get customers to spend more.
Maybe so.
But I don’t think so.
Here are 29 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
Price
1. Raise Your Prices
2. Sell Value, Not Pric
Driving the trend for executive coaching is the business reality that good people are hard to find and even harder to keep. The flip side of the coin is helping managers address difficult performance or behavioral issues in a time when there is a constant need to stay competit
What’s that?
Your business is different. There’s no way to get customers to spend more.
Maybe so.
But I don’t think so.
Here are 29 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
Price
1. Raise Your Prices
2. Sell Value, Not Pric
Did you recently publish a book? Land a great client? Expand in some way? If so, it's time to send out a press release!Press releases were originally designed as a communication tool between PR staff /public relations firms and the media. But now that online news sit
Here are 29 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
Price
1. Raise Your Prices
2. Sell Value, Not Price
Sales techniques
3. Up Sell
4. Down-Sell
5. Cross Sell
Add value
6. Back-End Sale
7. Extended Warranties
8. Service Contracts
9. Consult For Your Own Product
Make the sale easy
10. Terms And Financing
11. Set Up An Account
12. Try Before You Buy
13. Work With Pre-Payments
Give more
14. Develop an exclusive product or service
15. Expand Your Product Range
16. First Time Buyer Incentives
17. Concentrate On High Quality Prospects
18. Use Package Deals
19. Sell Bulk
20. Incentive Builders For Big Purchases
21. Offer Greater Variety
Sales force
22. Sales commission structures
23. Set Solid Sales Goals
24. NLP Techniques
25. Sales Scripts
26. Keep In Touch With Customers
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