Team Building: How to Create a Dynamic and Successful Work Environment
Team building activities are essential if you want employees who know how to effectively and efficiently work together toward a common goal. At first, these activities may seem silly or you might wonder how they can contribute anything to your company. But the fact is, team building activities are set up to challenge a team and to sharpen communication and group skills.For instance, one such team building activity is called the Artesian Well. In this game each team must maneuver a virus out of a certain area and into a new one, within set boundaries. Teams must plan ahead, communicate clearly and cooperate to be successful.sented and see themselves taking control and succeeding at the solution.

The video environment provides an opportunity for the audience to reevaluate and adjust their viewpoint, and try out new behaviors. They rehearse new behaviors and skills in their mind's eye. By the end of the presentation, they decide whether change is worth the risk.

Waiting for answers

Screenwriter Syd Field says, "Writing is the pro

Guidelines for Writing Successful Business Video Presentations - Preproduction and Video Treatment Development

Successful presentations directly create a bridge between your client's purpose and the audience's motivation. As writers and producers, we search for ideas to help us make that match. We find those ideas—by asking the right questions.

Communications and training presentations support a problem-solving process initiated by our clients. Our challenge is to relate our client's goal to the needs and desires of the audience. While our clients focus on how the goal benefits the organization, our focus is how it benefits the audience. There must always be a benefit for the audience.

Audience expectations

What does an audience want from a corporate or educational video presentation? Learning theory tells us:

·People learn what they need and want to know right now.

·They are most interested in information and skills that give them greater control over their life experience.

·They see themselves as experts in their own lives and want to be treated as such. Responding to audience expectations

As video professionals, we need to support these needs and desires, build on them and never diminish them. We satisfy the audience's needs in the following ways:

·The presentation neither over nor underwhelms by presenting too much or too little information.

·The information is immediately usable.

·The pacing allows the audience to feel they have control over the experience by going neither too fast nor too slow.

·The format or creative treatment engages their imagination in ways that allow them to identify with the problem presented and see themselves taking control and succeeding at the solution.

The video environment provides an opportunity for the audience to reevaluate and adjust their viewpoint, and try out new behaviors. They rehearse new behaviors and skills in their mind's eye. By the end of the presentation, they decide whether change is worth the risk.

Waiting for answers

Screenwriter Syd Field says, "Writing is the proc

rocess initiated by our clients. Our challenge is to relate our client's goal to the needs and desires of the audience. While our clients focus on how the goal benefits the organization, our focus is how it benefits the audience. There must always be a benefit for the audience.

Audience expectations

What does an audience want from a corporate or educational video presentation? Learning theory tells us:

·People learn what they need and want to know right now.

·They are most interested in information and skills that give them greater control over their life experience.

·They see themselves as experts in their own lives and want to be treated as such. Responding to audience expectations

As video professionals, we need to support these needs and desires, build on them and never diminish them. We satisfy the audience's needs in the following ways:

·The presentation neither over nor underwhelms by presenting too much or too little information.

·The information is immediately usable.

·The pacing allows the audience to feel they have control over the experience by going neither too fast nor too slow.

·The format or creative treatment engages their imagination in ways that allow them to identify with the problem presented and see themselves taking control and succeeding at the solution.

The video environment provides an opportunity for the audience to reevaluate and adjust their viewpoint, and try out new behaviors. They rehearse new behaviors and skills in their mind's eye. By the end of the presentation, they decide whether change is worth the risk.

Waiting for answers

Screenwriter Syd Field says, "Writing is the pro

le learn what they need and want to know right now.

·They are most interested in information and skills that give them greater control over their life experience.

·They see themselves as experts in their own lives and want to be treated as such. Responding to audience expectations

As video professionals, we need to support these needs and desires, build on them and never diminish them. We satisfy the audience's needs in the following ways:

·The presentation neither over nor underwhelms by presenting too much or too little information.

·The information is immediately usable.

·The pacing allows the audience to feel they have control over the experience by going neither too fast nor too slow.

·The format or creative treatment engages their imagination in ways that allow them to identify with the problem presented and see themselves taking control and succeeding at the solution.

The video environment provides an opportunity for the audience to reevaluate and adjust their viewpoint, and try out new behaviors. They rehearse new behaviors and skills in their mind's eye. By the end of the presentation, they decide whether change is worth the risk.

Waiting for answers

Screenwriter Syd Field says, "Writing is the pro

ce's needs in the following ways:

·The presentation neither over nor underwhelms by presenting too much or too little information.

·The information is immediately usable.

·The pacing allows the audience to feel they have control over the experience by going neither too fast nor too slow.

·The format or creative treatment engages their imagination in ways that allow them to identify with the problem presented and see themselves taking control and succeeding at the solution.

The video environment provides an opportunity for the audience to reevaluate and adjust their viewpoint, and try out new behaviors. They rehearse new behaviors and skills in their mind's eye. By the end of the presentation, they decide whether change is worth the risk.

Waiting for answers

Screenwriter Syd Field says, "Writing is the pro

sented and see themselves taking control and succeeding at the solution.

The video environment provides an opportunity for the audience to reevaluate and adjust their viewpoint, and try out new behaviors. They rehearse new behaviors and skills in their mind's eye. By the end of the presentation, they decide whether change is worth the risk.

Waiting for answers

Screenwriter Syd Field says, "Writing is the process of asking the right questions then waiting for the answers." This also is an excellent description of the preproduction process. During its early stages, we focus on left brain, logical analysis concerning our client's goal and the audience's motivation. In the later stages, we begin the right brain work of trying out various treatment ideas—ways we can use the medium to convey our message. The essential questions are:

·What creative vehicle will work best? Do we need drama, parody, comedy, documentary, an interview or panel discussion? ·What's the right answer, how can we determine that answer—and then be sure of our professional recommendation?

Visualization and the creative concept

We now look for answers. It's time to visualize. Go to your imagination and become a member of the audience. Block out the censors and critics, and delight yourself with images, sounds and music.

·What do you want to see, hear and feel?

·What interests you?

·What would move you from complacency and comfort to risking something new?

Allow time for images and ideas to come to you. Never reject an idea. And don't miss those bits and pieces of ideas that present themselves as vague, ill-formed, or too avant-garde. Welcome them. Let them grow and identify themselves.

Reexamine your ideas in light of your client's goal, the audience's motivation, the budget and resources). Look for the best fit and select your creative concept.

Structure

Now you have one more consideration—structure. Surprisingly, our audiences don't care as much about creative concept as they do about structure. Their perceptions are carefully developed by commercial television and