Be sincere. You're not manipulating, you're stepping into another human being's shoes. And a real interest in "What makes this person tick?" will accomplishes much more than "How can I get this person to do what I want?".

1. Look for one thing you can agree with. For example, don't start with, "You are really out of line, or "you don't know what you're talking about." Rather: "John, you've obviously put a lot of thought into this. I like what you said about ... "

   Be sincere. You're not manipulating, you're stepping into another human being's shoes. And a real interest in "What makes this person tick?" will accomplishes much more than "How can I get this person to do what I want?".

2. Change your thinking from getting your point across to offering information that may be of value. The listener is more likely to receive your offer favorably if it helps him achieve his goals, look good, or save face.
   For example, "John, from what you're saying, you believe you're doing a good job and l
   What's In Your Launch Box?
   Don't think branding. Think brand power.As a small business entrepreneur, you are savvy enough to know that branding isn't just for large multinational corporations. However, when it comes to branding there is still too much attention given to colors and designs and not enough given to achieving brand power. Visibility and repetition a
   agree with. For example, don't start with, "You are really out of line, or "you don't know what you're talking about." Rather: "John, you've obviously put a lot of thought into this. I like what you said about ... "

   Be sincere. You're not manipulating, you're stepping into another human being's shoes. And a real interest in "What makes this person tick?" will accomplishes much more than "How can I get this person to do what I want?".

3. Change your thinking from getting your point across to offering information that may be of value. The listener is more likely to receive your offer favorably if it helps him achieve his goals, look good, or save face.
   For example, "John, from what you're saying, you believe you're doing a good job and l
   Do You Know What is the Best About Working at Home?
   For over 44 years, wow that seems like a very long time, I worked as a registered nurse. I worked in every area of nursing, (hospitals, teaching, psychiatric, detox units, prisons, etc) and not only did I work a J.O.B. (Just Over Broke) but I also had to work two jobs for years to support my family as a single mom. That is enough to make one not onl
   , you're stepping into another human being's shoes. And a real interest in "What makes this person tick?" will accomplishes much more than "How can I get this person to do what I want?".

4. Change your thinking from getting your point across to offering information that may be of value. The listener is more likely to receive your offer favorably if it helps him achieve his goals, look good, or save face.
   For example, "John, from what you're saying, you believe you're doing a good job and l
   What's Your Story (Part 2 in a Series of Yet-to-be-Determined Length)
   In part one of this series, we talked about marketing being all about telling stories. As a marketer, I tell my client’s stories to their customers. And yes, I do it because I enjoy it – but I also do it (as does every other marketer) because consumers demand it.So, if marketing = story telling, does that mean that all storytellers are mark
   >offering information that may be of value. The listener is more likely to receive your offer favorably if it helps him achieve his goals, look good, or save face.
   For example, "John, from what you're saying, you believe you're doing a good job and living up to the requirements of the job description. I have a slightly different take on it. As I see it, you put a lot of thought into certain aspects of your work, and I have some ideas about how you can advance in your career by making a few simple changes."

5. Educate, don't sell, blame, or accuse. Teach your partner what things look like from your perspective. When an employee, student, or loved one acts contrary to expectations, respectfully describe the feelings that ensued or the resulting impact. Assume the person has positive intent, and try to help him to live up to that assumption. When you accuse, blame or manipulate, your partner becomes defensive and stops listening.

6. Communicate your hopes and goals. When you're disappointed, let others in on your expectations. For example, "When you said you would have the spreadsheet ready Tuesday, I took you at your word. My hope is that we all recognize the importance of deadlines on a project as time sensitive as this one. Can you tell me what happened and