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    Information As A Competitive Advantage - Part 5, The Internet
    Enormous opportunities to capture Customer demographic and behavioral information, are offered on the web channel. This information gathered on the business web site, can be used to improve Customer service.The use of e-services is characterized by a lower degree of anonymity compared to conventional cash transactions, given that it requires the submission of a minimum set of payment data (name, credit card number, shipment address for a physical product). Moreover, a User is often invited to register to a site and fill-in data related to his personal profile, professional activity and interests. The User gets in return, access to the site’s content, or an email with a white paper, or some other web product or service.Personalized treatment of each registered User is feasible, given that the User has submitted her/his preferences (e.g. a news site may present in a personalized page, news relating to the predetermined areas of interest only). On the other hand, the behavior of a web User can be captured in detail, in a sequence of clicks on the hyperlinks, that the User follows as he navigates through the various web pages (a sequence known as clickstream). Clickstream analysis is a new trend, in order to develop Customer insight on the web channel. Customer insight can lead to a more effective marketing promotion on the web. Product promotion based on a
    ns.

    Success came to me, BUT ONLY AFTER I stopped doing everything wrong and learned to do a few things right.

    Like so many people before me and like so many of you now reading these words, I wasted a year of my life and thousands of dollars because I did not take the time to learn first, then do.

    I had unrealistic expect ions of myself and the business. I expected big bucks and fast results and when they did not come I looked for someone other than myself to blame.

    It took me taking a step back and reassessing my entire thinking to finally learn how to succeed.

    And I succeeded in baby steps, not giant leaps.

    There were no home runs.

    There were a lot of foul balls and finally base hits.

    That's how you succeed.

    Here's the bottomline:

    There is no such thing as a real get rich quick opportunity. If someone tells you that you can start with no money and no experience and make hundreds of thousands of dollars overnight the

    Only Good Guys Look For Jobs?
    - Resume Lies and Half Truths -According to the resumes that are distributed to large corporations and small businesses, only good guys look for jobs. This seems to be especially true in the Information Technology field. You will never see a resume that shows that a project was cancelled, or that the programmer was removed from a project due to his inability to meet the needs of the company or a client. Instead, the resume's all show that only the best of the best are looking for work.If they are the best of the best - then why are they seeking work? Why have they had so many different jobs? Why aren't these companies treating these IT professionals better? Well, the fact is that the majority of resumes submitted are full of lies and half truths. Unfortunately, when a company checks a potential employee or contractors work history, they are very limited in the questions that they are allowed to ask - and past employers are often reluctant to give information, sticking with employment dates and starting and ending salary information.Work history and performance aren't the only lies and half truths that you will find on a resumes. People also tend to lie about their education and accomplishments. They know that even though their education can easily be checked, most employers won't take the time or use the resources to do th
    Q: Tim, I have spent the past few months trying so hard to start an ecommerce business. I have read virtually everything you have written. I have listened in on more than one of your teleconferences.

    I have clicked and spent and clicked and spent and clicked and spent. I filled the laundry basket and sold on eBay. I became a Clickbank affiliate (I think I am an affiliate of almost the entire Internet).

    I know that it's ironic that I want to make money on the Internet considering I have not one drop of technical skill in my body, but I am a single mom: bottom line is my kids NEED me... and I really and truly am relentless when it comes to getting what I want (in other words, what I lack in technical skills I make up for in persistence.)

    Please, please, please...just give me one word or sign or anything...that this CAN be done by the little people (such as myself). Otherwise, I will return to my 5am job that exhausts me so much I can't even tell my children apart anymore (which isn't flattering to a daughter and son that are almost 5 years apart in age!).

    This Internet thing is kicking my butt and from what I have studied, you are the "Dr. Phil" of the ecommerce wannabe's, successes and everything in between. (Please don't be offended by the comparison with Dr. Phil....I merely use this in the most pop-culture way possible).

    I swear, I am ready to sacrifice my PC in the backyard firepit and return to my old typewriter: that is how frustrated I am. Thanks for letting me vent (must be an estrogen thing).

    -- Mary (real name withheld)

    A: Hi Mary, The first thing you need to do is close your eyes, take a deep breath and let it out slowly. (repeat as necessary :o).

    First, let me say that I understand your frustration, but it has been my experience that most people in your situation (including yours truly when I was first starting out) create much of their own frustration because they put themselves under too much pressure to succeed quickly. Their situation is not a happy one and they want to change it TODAY. When that doesn't happen, frustration and anger can set in.

    Everyone wants to hit home runs the first time at bat. They want big money and they want it fast. When results don't come as quickly as they think they should they say, "This Internet thing doesn't work and those who claim to make money are scammers!"

    I have been an Internet marketer for 3 years now. The first year I did miserably. I lost about $5,000 trying to figure it all out on my own. One day it occurred to me that succeeding would be much easier if I knew what the heck I was doing.

    You see, I, like so many others, didn't take the time to educate myself on Internet marketing. I saw others making money online and figured if they could do it, I could, too.

    I just found the crowded pool and dove in head first. As you expect, I almost drowned because I had not taken the time to learn how to swim. Heck, I couldn't even float...

    So I stopped what I was doing and became a student instead of practitioner. I discovered that I was making every mistake in the book because I had not taken the time to learn what to do, and more importantly, what not to do.

    After losing a ton of cash, time, and sleep, it finally started to make sense.

    I remember finally making $100 profit from eBay in one week for sales of my own ebook (CD Money Machine).

    I had made hundreds of thousands of dollars in other ventures, but that $100 was the hardest money I had ever made. That's why it meant so much to me. It told me that FINALLY I was doing something right.

    I took that $100 and plowed it into more auction listings and just kept repeating the process.

    Then I moved beyond eBay to my own website.

    Then I started to concentrate on developing more products, creating my own affiliate program, pursuing more joint ventures, expanding my marketing campaigns.

    Success came to me, BUT ONLY AFTER I stopped doing everything wrong and learned to do a few things right.

    Like so many people before me and like so many of you now reading these words, I wasted a year of my life and thousands of dollars because I did not take the time to learn first, then do.

    I had unrealistic expect ions of myself and the business. I expected big bucks and fast results and when they did not come I looked for someone other than myself to blame.

    It took me taking a step back and reassessing my entire thinking to finally learn how to succeed.

    And I succeeded in baby steps, not giant leaps.

    There were no home runs.

    There were a lot of foul balls and finally base hits.

    That's how you succeed.

    Here's the bottomline:

    There is no such thing as a real get rich quick opportunity. If someone tells you that you can start with no money and no experience and make hundreds of thousands of dollars overnight the

    Accomplish Your Dream, Have a Good Team
    Having a good team is fundamental in accomplishing your dreams. In this complex corporate world, no single person can have all the answers. The world is changing so rapidly that even a team comprising internal experts is overwhelmed in trying to follow and monitor the changes. The internal team should also include the use of external consultants and experts to bring in knowledge and skills that are currently not available in the company.Similar to a surgical operation, a company needs a team to successfully perform a turnaround. Turnaround is seldom a one-person show. Most well-orchestrated corporate comeback teams are fielded with the best talents from within or outside the company including skilled professionals such as insolvency lawyers, auditors and turnaround consultants.The first step, especially during the surgical stage is to assemble the turnaround team by getting everyone on board. Change is crucial and is characteristic of a turnaround process. Preferably, the team should comprise the turnaround manager, whether appointed from outside the organisation or seconded internally, the financial controller and other key internal staff. The team must work closely with the other stakeholders such as the shareholders, creditors and union.Whatever the composition, the team must move swiftly like the SWAT unit. Members
    art anymore (which isn't flattering to a daughter and son that are almost 5 years apart in age!).

    This Internet thing is kicking my butt and from what I have studied, you are the "Dr. Phil" of the ecommerce wannabe's, successes and everything in between. (Please don't be offended by the comparison with Dr. Phil....I merely use this in the most pop-culture way possible).

    I swear, I am ready to sacrifice my PC in the backyard firepit and return to my old typewriter: that is how frustrated I am. Thanks for letting me vent (must be an estrogen thing).

    -- Mary (real name withheld)

    A: Hi Mary, The first thing you need to do is close your eyes, take a deep breath and let it out slowly. (repeat as necessary :o).

    First, let me say that I understand your frustration, but it has been my experience that most people in your situation (including yours truly when I was first starting out) create much of their own frustration because they put themselves under too much pressure to succeed quickly. Their situation is not a happy one and they want to change it TODAY. When that doesn't happen, frustration and anger can set in.

    Everyone wants to hit home runs the first time at bat. They want big money and they want it fast. When results don't come as quickly as they think they should they say, "This Internet thing doesn't work and those who claim to make money are scammers!"

    I have been an Internet marketer for 3 years now. The first year I did miserably. I lost about $5,000 trying to figure it all out on my own. One day it occurred to me that succeeding would be much easier if I knew what the heck I was doing.

    You see, I, like so many others, didn't take the time to educate myself on Internet marketing. I saw others making money online and figured if they could do it, I could, too.

    I just found the crowded pool and dove in head first. As you expect, I almost drowned because I had not taken the time to learn how to swim. Heck, I couldn't even float...

    So I stopped what I was doing and became a student instead of practitioner. I discovered that I was making every mistake in the book because I had not taken the time to learn what to do, and more importantly, what not to do.

    After losing a ton of cash, time, and sleep, it finally started to make sense.

    I remember finally making $100 profit from eBay in one week for sales of my own ebook (CD Money Machine).

    I had made hundreds of thousands of dollars in other ventures, but that $100 was the hardest money I had ever made. That's why it meant so much to me. It told me that FINALLY I was doing something right.

    I took that $100 and plowed it into more auction listings and just kept repeating the process.

    Then I moved beyond eBay to my own website.

    Then I started to concentrate on developing more products, creating my own affiliate program, pursuing more joint ventures, expanding my marketing campaigns.

    Success came to me, BUT ONLY AFTER I stopped doing everything wrong and learned to do a few things right.

    Like so many people before me and like so many of you now reading these words, I wasted a year of my life and thousands of dollars because I did not take the time to learn first, then do.

    I had unrealistic expect ions of myself and the business. I expected big bucks and fast results and when they did not come I looked for someone other than myself to blame.

    It took me taking a step back and reassessing my entire thinking to finally learn how to succeed.

    And I succeeded in baby steps, not giant leaps.

    There were no home runs.

    There were a lot of foul balls and finally base hits.

    That's how you succeed.

    Here's the bottomline:

    There is no such thing as a real get rich quick opportunity. If someone tells you that you can start with no money and no experience and make hundreds of thousands of dollars overnight the

    Customer Service Metrics - Tracking What Your Customers Are Saying
    Your business is booming! You are making money hand over fist and your bank is sending you love letters. Your investors are crawling over each other to tell give you more money. Everything is going great then, seemingly out of the blue, you are blindsided. A faulty product, a bad employee, an overeager salesman; any one of these is enough to suddenly turn feast into famine. However, chances are you have an Early Warning System in place that could have helped you avert catastrophe: your Customer Service department.Too often, Customer Service is treated as a necessary business evil. They are a department that costs money and resources but doesn't actually generate revenue for your business. Most Customer Service departments exist solely to deal with customer complaints, returns or questions. However, with some simple tools you can turn your Customer Service department into your corporate Early Warning system that will keep you abreast of potential problems looming on the horizon.Remember, the employees that answer the phone and speak directly with your customers are the ones with their fingers on the pulse of your products. Most any member of that department can tell you which product or service you offer generates the most complaints. A simple database custom designed for your Customer Service department can help them track every single phone call or email
    too much pressure to succeed quickly. Their situation is not a happy one and they want to change it TODAY. When that doesn't happen, frustration and anger can set in.

    Everyone wants to hit home runs the first time at bat. They want big money and they want it fast. When results don't come as quickly as they think they should they say, "This Internet thing doesn't work and those who claim to make money are scammers!"

    I have been an Internet marketer for 3 years now. The first year I did miserably. I lost about $5,000 trying to figure it all out on my own. One day it occurred to me that succeeding would be much easier if I knew what the heck I was doing.

    You see, I, like so many others, didn't take the time to educate myself on Internet marketing. I saw others making money online and figured if they could do it, I could, too.

    I just found the crowded pool and dove in head first. As you expect, I almost drowned because I had not taken the time to learn how to swim. Heck, I couldn't even float...

    So I stopped what I was doing and became a student instead of practitioner. I discovered that I was making every mistake in the book because I had not taken the time to learn what to do, and more importantly, what not to do.

    After losing a ton of cash, time, and sleep, it finally started to make sense.

    I remember finally making $100 profit from eBay in one week for sales of my own ebook (CD Money Machine).

    I had made hundreds of thousands of dollars in other ventures, but that $100 was the hardest money I had ever made. That's why it meant so much to me. It told me that FINALLY I was doing something right.

    I took that $100 and plowed it into more auction listings and just kept repeating the process.

    Then I moved beyond eBay to my own website.

    Then I started to concentrate on developing more products, creating my own affiliate program, pursuing more joint ventures, expanding my marketing campaigns.

    Success came to me, BUT ONLY AFTER I stopped doing everything wrong and learned to do a few things right.

    Like so many people before me and like so many of you now reading these words, I wasted a year of my life and thousands of dollars because I did not take the time to learn first, then do.

    I had unrealistic expect ions of myself and the business. I expected big bucks and fast results and when they did not come I looked for someone other than myself to blame.

    It took me taking a step back and reassessing my entire thinking to finally learn how to succeed.

    And I succeeded in baby steps, not giant leaps.

    There were no home runs.

    There were a lot of foul balls and finally base hits.

    That's how you succeed.

    Here's the bottomline:

    There is no such thing as a real get rich quick opportunity. If someone tells you that you can start with no money and no experience and make hundreds of thousands of dollars overnight the

    Unforgettable First Impressions Part 4: Become a Social Gift Giver
    Do you ever wonder why single people give flowers, wine, candy or mix CD’s on first dates?Bingo! Because they want to get lucky!Just kidding. They bring gifts because they want make a great first impression. And that’s the sixth and last element of this system: giving gifts. But I’m not talking about gifts you eat, drink, listen to or have to water. I’m talking about social gifts. I purposely placed this element last in the system because it helps you put into practice many of the ideas we’ve already covered.In all of my reading and research on first impressions, the best description of “social gifts” was written in a book called First Impressions by Dr. Ann Demaris and Dr. Valerie White. I’d like to look at their theory of the four types of social gifts, but take it a step further with some specific examples you can use tomorrow to make flawless first impressions.Social Gift #1: Show Appreciation and Respect Every person has some handle by which he can be lifted. As such, the two most effective ways to grab hold are with compliments and thank you’s. Since we’ve already covered the former, let’s talk about thank you’s. Whenever you want to show your gratitude for something or someone, always tell people what you’re thanking them for. Remember, it’s the part of the blanket that hangs over the bed that keeps us warm.
    to swim. Heck, I couldn't even float...

    So I stopped what I was doing and became a student instead of practitioner. I discovered that I was making every mistake in the book because I had not taken the time to learn what to do, and more importantly, what not to do.

    After losing a ton of cash, time, and sleep, it finally started to make sense.

    I remember finally making $100 profit from eBay in one week for sales of my own ebook (CD Money Machine).

    I had made hundreds of thousands of dollars in other ventures, but that $100 was the hardest money I had ever made. That's why it meant so much to me. It told me that FINALLY I was doing something right.

    I took that $100 and plowed it into more auction listings and just kept repeating the process.

    Then I moved beyond eBay to my own website.

    Then I started to concentrate on developing more products, creating my own affiliate program, pursuing more joint ventures, expanding my marketing campaigns.

    Success came to me, BUT ONLY AFTER I stopped doing everything wrong and learned to do a few things right.

    Like so many people before me and like so many of you now reading these words, I wasted a year of my life and thousands of dollars because I did not take the time to learn first, then do.

    I had unrealistic expect ions of myself and the business. I expected big bucks and fast results and when they did not come I looked for someone other than myself to blame.

    It took me taking a step back and reassessing my entire thinking to finally learn how to succeed.

    And I succeeded in baby steps, not giant leaps.

    There were no home runs.

    There were a lot of foul balls and finally base hits.

    That's how you succeed.

    Here's the bottomline:

    There is no such thing as a real get rich quick opportunity. If someone tells you that you can start with no money and no experience and make hundreds of thousands of dollars overnight the

    Dissatisfied With Your Job? Stop Believing The Myths!
    If you are dissatisfied with your job, you are in a self-imposed career slump!Why are so many of us in career slumps? Bottom line…we are not doing work that satisfies us! No matter what our employer does for us, if we are not doing work we really want to be doing, in a way that fits our desired life-style, we will never be satisfied.What keeps us in career slumps for so long? The number one thing that keeps us in our slumps is that we believe the “myths” we were told!1. We believe, “I can’t make money doing work I love.” Yet reality gives us a ton of examples of people who are wealthy and happy doing the work they do.2. We believe, “In order to be happy, I need to find my purpose.” Yet reality shows us that there are plenty of people doing work they love who have no clue what their “true” purpose is.3. We believe, “To get better, I must work on my weaknesses.” Yet reality shows us time and again that the most successful people are those who focus on their strengths.4. We believe, “I am a victim of outside circumstances.” Yet reality shows us people who get jobs they love when the job market is supposedly “bad”.5. We believe, “I have no choice.” Yet reality shows us people who believe they always have a choice and have built great lives and careers.If you are not doing work you love then you are in a career sl
    ns.

    Success came to me, BUT ONLY AFTER I stopped doing everything wrong and learned to do a few things right.

    Like so many people before me and like so many of you now reading these words, I wasted a year of my life and thousands of dollars because I did not take the time to learn first, then do.

    I had unrealistic expect ions of myself and the business. I expected big bucks and fast results and when they did not come I looked for someone other than myself to blame.

    It took me taking a step back and reassessing my entire thinking to finally learn how to succeed.

    And I succeeded in baby steps, not giant leaps.

    There were no home runs.

    There were a lot of foul balls and finally base hits.

    That's how you succeed.

    Here's the bottomline:

    There is no such thing as a real get rich quick opportunity. If someone tells you that you can start with no money and no experience and make hundreds of thousands of dollars overnight they are lying to you and you are a fool for believing them. Yes, you can make lots of money in a short period of time as an Internet marketer, but you're not going to get rich this week unless you hit the lottery or your rich uncle dies. And you have a better chance of getting hit by lightning than either of those things happening. Be realistic, be smart, be logical. If it sounds too good to be true, it is.

    An Internet business is no different from a brick and mortar business: both take hard work, dedication, perseverance, and an investment of time and money. Just because your business is "virtual" that does not mean that you don't have to put some time and effort into launching, building, and running it. Yes, there are many things you can do to automate the process, but you have to build the business before expecting it to run on autopilot.

    You must have patience, realistic expectations, and the ability to keep plugging along even if you are not getting the results you expected at first. The problem with we humans is that we are an impatient species. We expect our grand ideas to play out quickly and effortlessly. We expect things to happen at lightspeed. We are a microwave society: nothing happens fast enough for us. In business, nothing happens quickly. Until you understand that, you will drive yourself to failure every time. You will start ventures and quickly abandon them. You will grow frustrated and you will fail.

    This is the biggest lesson you can learn here, so read this several times and ask yourself: Is he talking to me? When someone is unhappy with their current situation they are prone to desperation, which leads to unrealistic expect ions, which leads to failure, which leads to anger, which leads to a dead end.

    I know because I hear from them all the time. I receive emails like:

    "Tim I'm broke and in debt and if I don't make $1,000 by Friday they will take my house! Tell me what to do! You are my last hope..."

    And...

    "Tim, if you don't tell me how to make $500 today my wife is going to leave me. You have to save my marriage..."

    These are not made up statements. I am not trying to be funny.

    These are actual quotes from emails I've received.And I receive hundreds like this every month.

    There is nothing I can say to these people (other than "I'll mail you a check") that will make them feel better about themselves and their situation.

    When I reply with the truth, that I am not their salvation and they need to study and work a plan of action, often these same people reply with hate mail.

    If I don't tell them what they expect to hear or offer to solve their problems I am the villain. I become the target of their venting. And that's fine. They have to blame someone if they aren't willing to take responsibility for their own lives.

    The difference between you and these people, Mary, is you are really trying.

    You're learning and practicing and testing and TAKING ACTION.

    That puts you in the 1% of people who actually have a chance to make it.

    You tell me the things you've done, but you don't tell me anything about your results.

    Have any of your efforts paid off, even in small ways?

    Large success is built upon a foundation of many small successes.

    Have you taken the time to actually learn about Internet marketing, affiliate programs, pay per click, etc.?

    It's one thing to signup with a bunch of affiliate programs. It is another thing entirely to know what you should do after you sign up.

    Other than listening to me and other so called gurus, what have you done to educate yourself on the Internet marketing business?

    What books have you read? What websites have you visited? What forums have you been to?

    Education is the first step.

    I'll say it again: you must learn to swim before diving in the big pond or you will drown.

    No one is going to thr

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