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Added for You - Sustainable Marketing - 4 Ways Your Stationery Kills The Environment (Second of 3 Articles)
Are you interested in trading futures? If you are, you may be wondering whether or not you should use the services of a commodity trading broker. While the decision as to whether or not you want to work with a commodity trading broker is yours to make, you should know that there a number of benefits to doing so. Just a few of those benefits are
Dampening Solutions Many printers use a dampening solution with high levels of a solvent called isopropyl alcohol (IPA). IPA contributes to the Volatile Organic Compound emissions.
Again there is an en
The online community is definitely a large market place that you cannot ignore, especially if you have an internet business. There are thousands if not millions of consumers that you can tap in the internet.At the same time, the internet also poses a quite different challenge. The easy access that internet provides also gives you as much co
Now I'd like to look at how stationery and how you use it affects the environment.
4 Ways Your Stationery Hits The Environment Marketing and marketing related activities consume a vast amount of ink and paper. There are at least 4 ways. These include business cards, letters, bills and brochures which all affect the environment:
- Forests themselves
- Printer Inks
- Dampening solutions
- Chlorine
Printer Inks The most common inks are petroleum-based. Using these can creates large quantities of volatile organic compounds. (VOC).
Vegetable dye inks are more sustainable. They’re cleaner and brighter and more rub resistant than petroleum-based inks. They produce much less of the volatile organic compounds. And they’re the same cost as petroleum based inks.
Dampening Solutions Many printers use a dampening solution with high levels of a solvent called isopropyl alcohol (IPA). IPA contributes to the Volatile Organic Compound emissions.
Again there is an env
Distribution packaging provides the first and most important line of defense against the hazards of the distribution environment. A well-designed distribution package can make an immediate and significant contribution to a company’s bottom line by reducing or eliminating product damage and decreasing transportation costs. A properly designed packa
4 Ways Your Stationery Hits The Environment Marketing and marketing related activities consume a vast amount of ink and paper. There are at least 4 ways. These include business cards, letters, bills and brochures which all affect the environment:
- Forests themselves
- Printer Inks
- Dampening solutions
- Chlorine
Printer Inks The most common inks are petroleum-based. Using these can creates large quantities of volatile organic compounds. (VOC).
Vegetable dye inks are more sustainable. They’re cleaner and brighter and more rub resistant than petroleum-based inks. They produce much less of the volatile organic compounds. And they’re the same cost as petroleum based inks.
Dampening Solutions Many printers use a dampening solution with high levels of a solvent called isopropyl alcohol (IPA). IPA contributes to the Volatile Organic Compound emissions.
Again there is an en
IN PART 1 of this two part article, we looked at Quality of the Product and Friendliness of the Service. In Part 2 we will consider alignment to particular requirements, responsiveness to needs, ability to deliver to schedule, and cost to the purchaser. Let’s get started.ALIGNMENT TO REQUIREMENTSA big part of competitiveness is fou
Printer Inks The most common inks are petroleum-based. Using these can creates large quantities of volatile organic compounds. (VOC).
Vegetable dye inks are more sustainable. They’re cleaner and brighter and more rub resistant than petroleum-based inks. They produce much less of the volatile organic compounds. And they’re the same cost as petroleum based inks.
Dampening Solutions Many printers use a dampening solution with high levels of a solvent called isopropyl alcohol (IPA). IPA contributes to the Volatile Organic Compound emissions.
Again there is an en
When you ask the right Joint Venture questions, you open the vault to riches. People like to talk about themselves, their goals and their problems. When we help them make their dreams come true and offer solutions for their problems, we all win and everyone makes money. Savvy Joint Venture Brokers know that it’s all about the right approach. Here
Printer Inks The most common inks are petroleum-based. Using these can creates large quantities of volatile organic compounds. (VOC).
Vegetable dye inks are more sustainable. They’re cleaner and brighter and more rub resistant than petroleum-based inks. They produce much less of the volatile organic compounds. And they’re the same cost as petroleum based inks.
Dampening Solutions Many printers use a dampening solution with high levels of a solvent called isopropyl alcohol (IPA). IPA contributes to the Volatile Organic Compound emissions.
Again there is an en
In Part 2 we will discuss phones, monitors, desks and filing systems for our office of the future. So let's get started!Phones and Phone SystemsDoes your phone often find a resting place between your head and your shoulders called the neck. If so, you may discover that using a headset is much more comfortable and productive.Yo
Dampening Solutions Many printers use a dampening solution with high levels of a solvent called isopropyl alcohol (IPA). IPA contributes to the Volatile Organic Compound emissions.
Again there is an environmentally friendly alternative. The printer can use a waterless printing process. That means a dampening solution isn’t required and therefore no IPA is released.
Chlorine Chlorine is used to bleach paper to make it white. The side‑effect is that carcinogenic organic compounds are produced that are toxic to life.
Of course there are plenty of chlorine-free papers that can be used instead.
Why Doesn’t Everyone Use Sustainable Printing? The problem of course is that historically printing presses have been a major capital investment. That means the printer is not going to scrap or sell the press until they’ve had their money’s worth out of it. Any other way is commercial suicide. That means unless you search out environmentally friendly printers you’re constrained by the machinery and printing process of the printer you’ve chosen
Next time I'll look at exactly how you can improve your marketing sustainability with little or no effort and with a considerable cost saving! Until then.
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