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Added for You - M-Commerce Twice the Cash Value of E-Commerce
Why Choose A Professionally Written Resume? video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card!Good question, considering that nowadays you can find many useful resources to help you write your own resume (including many located at http://www.impressive-resumes.com).A professionally written resume might be just what you need. On the other hand, perhaps you can easily write your own resume using a resume template or commercially available resume writing software. How do you decide which is right for you?Here are a few questions you can ask yourself to help you decide.* "Do I have the time to do the job right?"If you want to create a resume that works, i.e. one that captures the attention of a hiring manager during a 10 second initial "toss or keep" scan, you need to be willing to invest some time. Depending on your comfort level, your familiarity with resume design factors and how well you're organized, this can take anywhere from a couple of hours to several days or more.If you have the time, energy, focus and desire to learn how to write an effective resume, you're probably a good candidate to do it yourself. The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator access to use both these solutions. But there are other easier solutions a number of websites are springing up that allow you to upload your content available for download, games, video, wallpaper, MP3's etc . A small fee is taken from each paid download by the SMS Gateway company. I've How To Squeeze Most Out Of Your Traffic Do you even know what M-Commerce is?When somebody visits the sales page of your niche website, they are looking for a solution to one of their problems, they have an itch and they're looking for a way to scratch it.They are not there to buy your product...That is the last thing on their mind.Your website has got their interest and they're checking it out, no more, no less.Now it could be that they are in a bad mood and on that particular day they don't like your writing style, or they might be late for another appointment and don't have the time to fully read your sales page, what ever the reason they won't be buying your product today...You've no doubt heard many times that the way to get around this problem is to get your website visitors to join your opt-in list so you can pitch them over and over again with your sales message.Popups might be the cause of much controversy, but no matter what people think, they are effective.The new generation of popups and popunders are not easily blocked and in some cases cannot be blocked at all if the person is using Int Well you better learn fast. Predictions in Europe for M-Commerce, the second largest market behind Asia, are for a spend of ?7.4 Billion in 2006 that's over $8 Billion. That's twice the predicted spend of traditional web services! So what is M-Commerce? It's very simple, mobile / cell phone based sales. Usually relating to content such as games, wallpaper, ringtones etc. But there's much more to it than that. Keep reading. What's the big deal? More people own a mobile phone than a PC, they're better integrated in to daily life. People are very comfortable using them. They are now in fact heavily relied upon, as the phone feature is only a small part of what can be perceived as a miniature multi-purpose multi-capable portable computer. Mobile Growth Mobile growth already outstrips all other communication channels. Half of all Americans are mobile phone subscribers. In the UK the ownership of a mobile phone is equivalent to 1.5 phones per head of population. According to research, mobile content services will be worth $121 Billion worldwide by 2008. White label distribution of ringtones, images, games and other promotions will drive up to 1/5th of the revenue generated. It's estimated 1.5 Billion people worldwide own a mobile phone. With more and more technology add-ons to tempt the consumer these devices are now Cameras, MP3 players, game consoles, voice notepads, picture albums, diary organiser, PDF readers etc etc. In fact I'm writing this article on my PDA / Phone whilst sat in the sunshine in the garden. With two taps on the screen I can hook up to my home wireless network and check my emails, browse the net, update my Blog or edit and publish article submissions on one of my sites all via broadband. We are not that far away from always on Net connections. Once this arrives it will allow anyone to do this almost wherever they are. Certainly in the major cities around the world. When this happens there will be a third Internet boom as Joe public try's out the Net connection again that was always too shoddy to use in the past. And what will they want? Content! ringtones, wallpaper, games, MP3's etc But I'm getting ahead of myself. The real money isn't even going to be made via a Net sale. The real money will be made via SMS(Short Message Service), MMS(Multimedia Messaging System) and this ones a goldmine...Micro payments. Recent research has shown a doubling of worldwide revenue from streaming TV and sports bulletin subscriptions. 380 million people worldwide are expected to subscribe to similar services in 2005. Including TV show bulletins particularly from 'reality TV' shows, News bulletins or Soap updates. Big deal you're not a TV network how can you make some money out of this boom? I'll go into that in a second but first I want to go back to those Micro payments I mentioned earlier. The real gold dust. Micro Payment Profits Micro payments have been around for a while here in the UK. A smaller land mass has allowed for a quicker rollout of mobile technologies here. Nationwide Network coverage is easier to achieve. I believe the first example in the US to take it mainstream was by the 'American Idol' show. Viewers voted for the acts on the show via their mobile phone. They where then charged a small premium for their vote on top of their networks regular SMS charge. Think of the millions of votes that the show attracted and the revenue generated. That's micro payments in action. The beauty of this is that people don't feel like they're spending money because they don't need to whip out their credit card, it's an easier payment method, usually involving a simple text to a small number and the payment is small. They also trust their mobile for making payments unlike an online transaction. Any payments made will appear on their next phone bill. People are already used to paying in this way, they're comfortable with it. Whether it's to vote for an act on a TV show, for a game download or to grab the latest ringtone. What have you got that you could take micro payments for? You should be considering how you can utilise your current website network to tap into this market. Do you offer subscriptions? Is there a service you offer that you could convert to subscriptions. How Can You Make Some Money? Here's a quick example. Your newsletter. Would your subscribers be willing to pay a small premium to have your newsletter delivered directly to their mobile? Wherever they are, without the need to be sat in front of a PC. Thus bypassing the SPAM filter problem and guaranteeing they receive your valuable content. You could sell it as valuable service for your customers with added content not available on your site or via your regular newsletter. Or offer them up to the minute breaking news in their industry, which they receive as it breaks and not when they check their email five hours later when it's to late to take action. Digital artists sell your wallpaper designs direct to the consumer via the mobile phone. New bands forget the record company contract sell your music via MP3's direct to the consumer. Investment advisors get subscribers to your 'Hot Tips' bulletins. Store owners offer a sale bulletin service etc etc The Future The omnipresent Google are moving forward with major mobile initiatives. Spending vast amounts of money to stake a claim in this fledgling market. There's the mobile version of Froogle for one and they've also developed mobile business listings specifically for the potentially huge 'local search' market. They also offer a free SMS based information service http://www.google.com/sms/ and http://www.google.co.uk/sms/ Another major company Real Networks, creators of Real media Player, recently bought Finnish mobile phone game developers Mr Goodliving for $15M. Essentially buying a back catalogue of high profile mobile games. NTL a cable TV company here in the UK recently streamed the Grand National, the biggest race horse meet here in the UK, live to Nokia owning subscribers. This is early days and that's a small glimpse of the future. The M-Commerce Market is very different from the online market in terms of what content consumers are currently paying for. The biggest revenue generators online, 70%, are porn and dating sites. A similar percentage via mobile is for games, music and video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card! The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator access to use both these solutions. But there are other easier solutions a number of websites are springing up that allow you to upload your content available for download, games, video, wallpaper, MP3's etc . A small fee is taken from each paid download by the SMS Gateway company. I've c The Five Stages of Change for Small Business Owners taps on the screen I can hook up to my home wireless network and check my emails, browse the net, update my Blog or edit and publish article submissions on one of my sites all via broadband.Change is a tricky thing. If you are someone contemplating the changes that will occur by becoming a successful small business owner, it will be helpful for you to have a bird's eye view of where you are along the continuum.To that end, Dr. James Prochaska and Carlo DiClemente developed a Transtheoretical Model of Change in 1982 that has been applied to everything from weight loss to drug addiction with great success and acclaim. Though their model has never before been applied to those considering starting up a successful small business, it is a very relevant model that will help take the pressure off individuals thinking they should be further along than where they are, and provide a compassionate understanding of where each person is along the scale.Three Great Things about The Stages of ChangeProchaska and DiClemente's Transtheoretical Model of Change identifies five stages of change: precontemplation, contemplation, preparation, action, and maintenance.The Precontemplation Stage (Not Currently Considering Change)This stage We are not that far away from always on Net connections. Once this arrives it will allow anyone to do this almost wherever they are. Certainly in the major cities around the world. When this happens there will be a third Internet boom as Joe public try's out the Net connection again that was always too shoddy to use in the past. And what will they want? Content! ringtones, wallpaper, games, MP3's etc But I'm getting ahead of myself. The real money isn't even going to be made via a Net sale. The real money will be made via SMS(Short Message Service), MMS(Multimedia Messaging System) and this ones a goldmine...Micro payments. Recent research has shown a doubling of worldwide revenue from streaming TV and sports bulletin subscriptions. 380 million people worldwide are expected to subscribe to similar services in 2005. Including TV show bulletins particularly from 'reality TV' shows, News bulletins or Soap updates. Big deal you're not a TV network how can you make some money out of this boom? I'll go into that in a second but first I want to go back to those Micro payments I mentioned earlier. The real gold dust. Micro Payment Profits Micro payments have been around for a while here in the UK. A smaller land mass has allowed for a quicker rollout of mobile technologies here. Nationwide Network coverage is easier to achieve. I believe the first example in the US to take it mainstream was by the 'American Idol' show. Viewers voted for the acts on the show via their mobile phone. They where then charged a small premium for their vote on top of their networks regular SMS charge. Think of the millions of votes that the show attracted and the revenue generated. That's micro payments in action. The beauty of this is that people don't feel like they're spending money because they don't need to whip out their credit card, it's an easier payment method, usually involving a simple text to a small number and the payment is small. They also trust their mobile for making payments unlike an online transaction. Any payments made will appear on their next phone bill. People are already used to paying in this way, they're comfortable with it. Whether it's to vote for an act on a TV show, for a game download or to grab the latest ringtone. What have you got that you could take micro payments for? You should be considering how you can utilise your current website network to tap into this market. Do you offer subscriptions? Is there a service you offer that you could convert to subscriptions. How Can You Make Some Money? Here's a quick example. Your newsletter. Would your subscribers be willing to pay a small premium to have your newsletter delivered directly to their mobile? Wherever they are, without the need to be sat in front of a PC. Thus bypassing the SPAM filter problem and guaranteeing they receive your valuable content. You could sell it as valuable service for your customers with added content not available on your site or via your regular newsletter. Or offer them up to the minute breaking news in their industry, which they receive as it breaks and not when they check their email five hours later when it's to late to take action. Digital artists sell your wallpaper designs direct to the consumer via the mobile phone. New bands forget the record company contract sell your music via MP3's direct to the consumer. Investment advisors get subscribers to your 'Hot Tips' bulletins. Store owners offer a sale bulletin service etc etc The Future The omnipresent Google are moving forward with major mobile initiatives. Spending vast amounts of money to stake a claim in this fledgling market. There's the mobile version of Froogle for one and they've also developed mobile business listings specifically for the potentially huge 'local search' market. They also offer a free SMS based information service http://www.google.com/sms/ and http://www.google.co.uk/sms/ Another major company Real Networks, creators of Real media Player, recently bought Finnish mobile phone game developers Mr Goodliving for $15M. Essentially buying a back catalogue of high profile mobile games. NTL a cable TV company here in the UK recently streamed the Grand National, the biggest race horse meet here in the UK, live to Nokia owning subscribers. This is early days and that's a small glimpse of the future. The M-Commerce Market is very different from the online market in terms of what content consumers are currently paying for. The biggest revenue generators online, 70%, are porn and dating sites. A similar percentage via mobile is for games, music and video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card! The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator access to use both these solutions. But there are other easier solutions a number of websites are springing up that allow you to upload your content available for download, games, video, wallpaper, MP3's etc . A small fee is taken from each paid download by the SMS Gateway company. I've Establishing Yourself as an Expert in the Eyes of Your Customers am was by the 'American Idol' show. Viewers voted for the acts on the show via their mobile phone. They where then charged a small premium for their vote on top of their networks regular SMS charge. Think of the millions of votes that the show attracted and the revenue generated.The most important aspect of a successful business is developing the correct mindset toward your customers. And this is not the over used phrase The customer is always right. Actually the correct mindset we are referring to here is to always think in terms of benefits for your customers. The highly successful businessperson thinks of ways to show interest in their customers even before they come into their store.They endeavor to educate the customer on the benefits of their products and services. They make their products and services stand out in their customer's mind. Some marketing experts think of this in terms of a USP or Unique Selling Proposition. Or what are the unique selling characteristics that separate your products and services and make them stand out from your competition. Here is an exercise I suggest you do and then repeat at regular intervals.Ask yourself the following questions and then write down in a list all the answers that you can think of.In my relationship or interface with my customers what items am I curr That's micro payments in action. The beauty of this is that people don't feel like they're spending money because they don't need to whip out their credit card, it's an easier payment method, usually involving a simple text to a small number and the payment is small. They also trust their mobile for making payments unlike an online transaction. Any payments made will appear on their next phone bill. People are already used to paying in this way, they're comfortable with it. Whether it's to vote for an act on a TV show, for a game download or to grab the latest ringtone. What have you got that you could take micro payments for? You should be considering how you can utilise your current website network to tap into this market. Do you offer subscriptions? Is there a service you offer that you could convert to subscriptions. How Can You Make Some Money? Here's a quick example. Your newsletter. Would your subscribers be willing to pay a small premium to have your newsletter delivered directly to their mobile? Wherever they are, without the need to be sat in front of a PC. Thus bypassing the SPAM filter problem and guaranteeing they receive your valuable content. You could sell it as valuable service for your customers with added content not available on your site or via your regular newsletter. Or offer them up to the minute breaking news in their industry, which they receive as it breaks and not when they check their email five hours later when it's to late to take action. Digital artists sell your wallpaper designs direct to the consumer via the mobile phone. New bands forget the record company contract sell your music via MP3's direct to the consumer. Investment advisors get subscribers to your 'Hot Tips' bulletins. Store owners offer a sale bulletin service etc etc The Future The omnipresent Google are moving forward with major mobile initiatives. Spending vast amounts of money to stake a claim in this fledgling market. There's the mobile version of Froogle for one and they've also developed mobile business listings specifically for the potentially huge 'local search' market. They also offer a free SMS based information service http://www.google.com/sms/ and http://www.google.co.uk/sms/ Another major company Real Networks, creators of Real media Player, recently bought Finnish mobile phone game developers Mr Goodliving for $15M. Essentially buying a back catalogue of high profile mobile games. NTL a cable TV company here in the UK recently streamed the Grand National, the biggest race horse meet here in the UK, live to Nokia owning subscribers. This is early days and that's a small glimpse of the future. The M-Commerce Market is very different from the online market in terms of what content consumers are currently paying for. The biggest revenue generators online, 70%, are porn and dating sites. A similar percentage via mobile is for games, music and video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card! The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator access to use both these solutions. But there are other easier solutions a number of websites are springing up that allow you to upload your content available for download, games, video, wallpaper, MP3's etc . A small fee is taken from each paid download by the SMS Gateway company. I've Turning Piles into Files >Or offer them up to the minute breaking news in their industry, which they receive as it breaks and not when they check their email five hours later when it's to late to take action.Are you searching for an organized office? Then, the best thing you can do for yourself is schedule the time to clear the "To File" box and all those piles that have accumulated on your desktop, counters, chairs and floor. If you want organization, you will need to get rid of the piles and break the habit of piling. The secret is developing a filing system that works for you. Schedule some serious time in your dayplanner, roll up your sleeves, and get to work. This is a good time to get those files in order, purge the unnecessary and archive those that you absolutely must keep, but rarely use. Current, active files are for those items that you need to run your home or business for the fiscal year. These files are accessed frequently and need to be in an order that makes sense to you. The archival files include those items that you need or want to keep but are not accessed frequently. These may include past year’s tax forms and documentation, old love letters and personal correspondence that you cannot part with, children’s art projects or research Digital artists sell your wallpaper designs direct to the consumer via the mobile phone. New bands forget the record company contract sell your music via MP3's direct to the consumer. Investment advisors get subscribers to your 'Hot Tips' bulletins. Store owners offer a sale bulletin service etc etc The Future The omnipresent Google are moving forward with major mobile initiatives. Spending vast amounts of money to stake a claim in this fledgling market. There's the mobile version of Froogle for one and they've also developed mobile business listings specifically for the potentially huge 'local search' market. They also offer a free SMS based information service http://www.google.com/sms/ and http://www.google.co.uk/sms/ Another major company Real Networks, creators of Real media Player, recently bought Finnish mobile phone game developers Mr Goodliving for $15M. Essentially buying a back catalogue of high profile mobile games. NTL a cable TV company here in the UK recently streamed the Grand National, the biggest race horse meet here in the UK, live to Nokia owning subscribers. This is early days and that's a small glimpse of the future. The M-Commerce Market is very different from the online market in terms of what content consumers are currently paying for. The biggest revenue generators online, 70%, are porn and dating sites. A similar percentage via mobile is for games, music and video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card! The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator access to use both these solutions. But there are other easier solutions a number of websites are springing up that allow you to upload your content available for download, games, video, wallpaper, MP3's etc . A small fee is taken from each paid download by the SMS Gateway company. I've The Importance of Forum Marketing video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card!Any serious online marketer should take advantage of the many home based business and marketing forums available across the internet. These forums serve many purposes for online marketers, but first and foremost they are an informational resource. By being active on these forums a home-based business owner can brand themselves a professional in their particular niche, and create product awareness without having to ‘sell’ their idea or product.By posting regularly to these forums, and properly utilizing the signature tags, you can also generate much needed back links to your web page which helps with search engine optimization for your site. The more your website link appears on the internet, the more priority it will receive from the search engines. This is extremely important, as your true marketing online marketing ‘residual’ is built by properly utilizing search engine optimization.One thing you don’t want to do while using forums is to shamelessly and excessively promote your product or opportunity, because this will destroy your credibility w The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator access to use both these solutions. But there are other easier solutions a number of websites are springing up that allow you to upload your content available for download, games, video, wallpaper, MP3's etc . A small fee is taken from each paid download by the SMS Gateway company. I've compiled a list of useful links to a number of the above solutions and I've also thrown in a couple of links to 'mobaphile' websites were you will find some interesting predictions for the future development of mobile phones along with some real off the wall ideas for making money with mobiles. M-commerce resource list. To paraphrase a strap line 'The future's bright the future's mobile'.
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