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Added for You - Business Card Boo Boos
While surfing the 'net, I came across a report about the reduction of identity theft and identity fraud. Obviously, it caught my attention. Following, in part, is that report which was produced by Javelin Strategy & Research, and co-sponsored by CheckFree Corporation, Visa Card, and We
When it comes to marketing and promotions, business gifts companies know what works and what sells. From inexpensive handouts at trade fairs and events, to the top executive gifts and incentives, here are the top five business gifts as defined by some of the most well known business gi
The little card is often taken for granted and not given the thought it deserves. Since it plays such a big role in the impression you make, it, and you, should not make mistakes.
Here are some common business card mistakes
Printing them yourself.
It's not much cheaper and it looks like you did it at home, no matter what kind of printer you use. All it is, is faster.
Not carrying them with you.
Pocket, coat, briefcase or purse, you should have a number of fresh, clean cards ready to distribute. And you should be able to get your hands on one quickly and easily.
Searching all over for them.
You should be able to "whip one out" without digging out your wallet and thumbing through pics of the kids, or plunging to the bottom of your purse past the hair spray. "Let's see, I've got one here somewhere, no, that's a card I got yesterday, no, that's my k
Last Monday I met with a new client – a representative of a local university. She was a very cheerful lady but had no marketing background, and was completely in the dark about what promo item to choose. At the top of her list were custom magnets – she wanted refrigerator magnets with
Here are some common business card mistakes
Printing them yourself.
It's not much cheaper and it looks like you did it at home, no matter what kind of printer you use. All it is, is faster.
Not carrying them with you.
Pocket, coat, briefcase or purse, you should have a number of fresh, clean cards ready to distribute. And you should be able to get your hands on one quickly and easily.
Searching all over for them.
You should be able to "whip one out" without digging out your wallet and thumbing through pics of the kids, or plunging to the bottom of your purse past the hair spray. "Let's see, I've got one here somewhere, no, that's a card I got yesterday, no, that's my k
Effect of Expenses The last article examined how to calculate your realistic billable hours. If you remember, we arrived at approximately 1100 hours in a year. To earn our mythical $46,000 per year, you needed to bill at a rate of $42 per hour. Now we need to take into account
It's not much cheaper and it looks like you did it at home, no matter what kind of printer you use. All it is, is faster.
Not carrying them with you.
Pocket, coat, briefcase or purse, you should have a number of fresh, clean cards ready to distribute. And you should be able to get your hands on one quickly and easily.
Searching all over for them.
You should be able to "whip one out" without digging out your wallet and thumbing through pics of the kids, or plunging to the bottom of your purse past the hair spray. "Let's see, I've got one here somewhere, no, that's a card I got yesterday, no, that's my k
When was the last time you communicated with your customers?Communicating with your customers keeps your business top of mind with them. And, it doesn't have to cost you a thing! Communicating with your customers can be as simple as sending an email individually to each
Searching all over for them.
You should be able to "whip one out" without digging out your wallet and thumbing through pics of the kids, or plunging to the bottom of your purse past the hair spray. "Let's see, I've got one here somewhere, no, that's a card I got yesterday, no, that's my k
There are arguments raging over efficacy of Six Sigma in all aspects of business processes. Take, for example, the case of billing your customers. If the process is fundamentally defective, where Six Sigma fails to take a strategic and holistic approach without focusing on the flaws in
Saving a buck with the magic marker.
Blotting out a changed phone number, address or email and hand writing in, or worse, cutting up computer labels with the new information is bush league. Yet, every day, some hapless wannabe loses a sale by acting like Donald Duck's Uncle.
Handing them out recklessly.
The exchange (business relations are TWO-way) of cards comes after some degree of conversation. Beware the boob walking about the room handing out his card like Santa's gifts at the lodge meeting.
No system for retrieval.
Once you get 'em back to the office, you must have a system to find and use the information when you need it. Customers and prospects should go into your computer with
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Writing Business Thank You Notes - The Art of Appreciation in Business
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