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The Paralysis that Affects Some Plumbers
It's always hard to be sure, isn't it, exactly when to follow up on a quote?I would always recommend within 48 hours for the following reasons:1) It is still a good time frame where people remember they have received your quote2) It shows that you are interested in helping them to get what they want3) Makes prospective clients feel cherished that you are interested in making sure their needs are met4) It allows you to iron out any potential misunderstandings and to 'get a feel' as to whether or not you have got the job. If

by a table of contents. If you're not sure on how it should look, you can obtain some free ezine templates by sending mailto:template1@e-zinez.com .

Selling More CDs at Gigs, Case Study: The Rogues
A few weekends back, the Brobdingnagian Bards performed at the Austin Celtic Festival. We shared the stage with some amazing bands, but at the very top of my list were The Rogues.We first met The Rogues last year at the Texas Renaissance Festival. Since then I've been a big fan of not only their killer bagpipes and drums, but their phenomenal ability to sell CDs. They work magic on and off stage and sell tons of CDs.What do they do that is so special?Well, The Rogues are very proactive when it comes to selling. While many bands will setu

In Part 1 of this series we discussed how to start your own newsletter. Now we move on to the nitty gritty: Formatting and finding content.

1. FORMATTING

Text ezines versus HTML format is a highly debatable subject. At this time, most ezine publishers stick with text, and I strongly recommend you follow suit. Many people are still using email clients that cannot read HTML messages - others prefer the speed, ease and security of receiving their ezines in text format. It is safer to use the format that is compatible with the largest number of users.

But there are other readers who appreciate the design quality and visual appeal of an HTML newsletter. So what can you do to please both sides?

You can always publish a text version and include a link to an HTML version online. This is what I do and it seems to make the majority of my subscribers happy. It does call for twice the amount of work since you'll have to make two versions of your ezine, but in my opinion it's well worth the extra effort.

So what is a text ezine? Basically, it's just an email with some special formatting applied to make sure it's readable by everyone, no matter what email client they may be using. You'll want to stick to a fixed width font like courier or Monaco, and you'll need a plain text editor like Notepad or Textpad. One drawback with Notepad is it has no built-in spell checker, so I'd advise you to download Textpad or something similar. Many free text editors can be found at http://www.Download.com.

You'll need to set up a template for your ezine so its look will be consistent, issue after issue. This should include your ezine name, date, and issue number at the very top, followed by a table of contents. If you're not sure on how it should look, you can obtain some free ezine templates by sending mailto:template1@e-zinez.com .

Workflow And Process Analysis For Small Businesses
All the businesses must streamline workflow and analyze processes to maximize their efficiencies. You can do this by establishing Business Process Management (BPM); BPM analyzes a company’s operations on a daily basis by studying the functions of individual departments as well as their interdependent functions.BPM identifies the loopholes in the current management and spots areas of improvement that can be worked upon to achieve maximum results. The consultants associated with the BPM program apply proven methodologies to analyze a company’s systems a

security of receiving their ezines in text format. It is safer to use the format that is compatible with the largest number of users.

But there are other readers who appreciate the design quality and visual appeal of an HTML newsletter. So what can you do to please both sides?

The Real Essence of Work
Most of us organize our lives around having a job. Work is important to us, but a key question we ought to ask ourselves is why do we work? There are many reasons why people work. Some work for personal development; others work only for money. And some people work to gain prestige and possessions.Elbert Hubbard said, “We work to become, not to acquire.” Work should neither be your only source of fulfillment nor something you without juice. Your true vocation is your life and work is only part of it. Work is indeed important, but remember it is just a

my subscribers happy. It does call for twice the amount of work since you'll have to make two versions of your ezine, but in my opinion it's well worth the extra effort.

Increase Sales by Hiding Your Affiliate Link
Nowadays, many surfers are savvy enough to identify affiliate links. They simply have a quick look at their browser’s status-bar to notice it. For example here is ClickBank Affiliate link. It has classical affiliate link called hoplink with your affiliate ID attached in that link, which frequently alerts the surfer that an affiliate referral is about to take place.What happen if your affiliate link is too obvious as an affiliate link? Your visitor might not click on it as the reason (consciously or sub-consciously) that

need a plain text editor like Notepad or Textpad. One drawback with Notepad is it has no built-in spell checker, so I'd advise you to download Textpad or something similar. Many free text editors can be found at http://www.Download.com.

Training Evaluation Made Easy
The training world and its dog (and cat) have their own opinion on evaluation and assessment and we seem to hear the same argument time and time again. Usually around ROI and finding things to measure.Like many who got into Training, I done so, because I like helping people (ok, and showing off!!) I love getting up in front of an audience and empowering, inspiring and motivating them. On a one to one level, I love talking through the issue and seeing the lights come on as the person I’m coaching realises what they have to do.I did not (and I

by a table of contents. If you're not sure on how it should look, you can obtain some free ezine templates by sending mailto:template1@e-zinez.com .

At the very end of your newsletter template you'll want to include a paragraph on how to subscribe and unsubscribe, copyright information, and advertising information. It's vital that you include unsubscribe information in each and every issue. Do not hold people "hostage" by making it next to impossible to get off your list, it won't be appreciated and is not only considered unprofessional, but it could get you into real trouble with Spamcop.

When typing in your text you need to keep your line length at 65 characters per line and hit a hard return at the end of each and every line. This is imperative. If you allow the words to wrap automatically, the ezine your readers receive may have lines chopped off mid sentence and will look terrible. By using the hard return you'll be ensuring that your newsletter will be readable and attractive in the majority of email clients. Never type your ezine in all caps as this is equivalent to screaming.

2. CONTENT

I highly recommend you write at least one original article a month for your newsletter; more if you can. It's OK to include work by others on an occasional basis or for filler, but your ezine will carry more weight if you take the time to write your own material.

When you do need outside content, here are some excellent sources:

http://www.EzineArticles.com
http://www.IdeaMarketers.com

You may also download this free e-book "400 Articles You Can Use in Your Ezine" at http://www.web-source.net/web/Free_Ebooks/Writing_Publishing/ You'll also find two other very handy ebooks for publishers at the above site you may want to download as well.

Another idea for getting original articles to reprint in your ezine is to go to Egroups and subscribe to article announcement lists like this one: http://groups.yahoo.com/group/article_announce

These will supply you with a steady stream of new articles you can publish.

Don't forget to visit this site which is a fantastic resource for

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It's time to turn yourself into a powerhouse seller. Powerhouse sellers can conjure up the necessary strength and will to overcome any obstacle.

We all know that not all communication is verbal; for instance the other day I was driving down the freeway and there was a guy in a BMW talking on his car phone while honking his horn with his elbow. His other hand was sticking straight out the sunroof and on that hand was a single middle figure sending me his desired communication.

There are many things you can do to have fun with other bloggers. Participating in a meme is just one of them. A Poememe is the internet version of the game telephone. The name is a compound of the words poetry and meme and was inspired by a scene from the movie The Princess Bride. The object is to write the first few lines of a poem and then send it out into the webernet to be completed.

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Added for You - Ezine Publishing: Formatting Your Ezine and Where to Find Free Content; Part 2

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