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Added for You - How to Always Avoid Refunds
I don’t know about you, but when I started my business and even today with a son in college and two kids at home who love to shop as much as mom, I don’t have a lot of money to spend on marketing. I need to make sure that every penny I spend is spent wisely, very wisely. So when I market my business, I need to make sure that I’m creative and use all the t
5) Offer a lifetime bonus with your product. If there is some part of your product that customers will be able to use for years t
Here is an important copywriting technique that I use when writing proposals and sales letters. It refers to "price".This is something that happens all the time. In proposals and letters the price is buried at the end of the documents.People believe by explaining all the benefits in the first few pages and leaving the price till the last, th
1) Offer post sale bonuses. Instead of providing everything straight after the purchase, set up a whole list of additional bonuses that the customer will receive over a period of several weeks. They are less likely to ask for a refund when they know more things are on the way.
2) Let them know if you use a third party account. If you use a third party payment processing account such as clickbank or 2checkout make sure that you clearly state that you do so. When you use a third party account your company's name never appears on the customer's credit card statement. So let them know up front to expect to see a charge for x amount of dollars from xxx payment processor. This will reduce the customer initiating a chargeback because they don't recognize the company name on their statement.
3) Be available. When someone buys something from you, give them your email address in case of problems. If a customer can work out the problems with you they are less likely to ask for a refund.
4) Overdeliver. If you have a lot of promises in your sales letter but your product does not live up to these promises you will receive a lot of refund requests. Besides the refunds, you could be breaking the law and possibly be taken to court. So don't promise something that you can't deliver. Providing the additional, surprise bonuses stated above is a great way to over deliver on your promises.
5) Offer a lifetime bonus with your product. If there is some part of your product that customers will be able to use for years t
There are many marketing methods available to help you promote your business. Whether a brochure, web site or other promotional items, how do you decide which method will work best for you? Networking, cold calling, client meetings are all fundamental to business development, but they leave little time to meet the large number of prospects needed to adequat
2) Let them know if you use a third party account. If you use a third party payment processing account such as clickbank or 2checkout make sure that you clearly state that you do so. When you use a third party account your company's name never appears on the customer's credit card statement. So let them know up front to expect to see a charge for x amount of dollars from xxx payment processor. This will reduce the customer initiating a chargeback because they don't recognize the company name on their statement.
3) Be available. When someone buys something from you, give them your email address in case of problems. If a customer can work out the problems with you they are less likely to ask for a refund.
4) Overdeliver. If you have a lot of promises in your sales letter but your product does not live up to these promises you will receive a lot of refund requests. Besides the refunds, you could be breaking the law and possibly be taken to court. So don't promise something that you can't deliver. Providing the additional, surprise bonuses stated above is a great way to over deliver on your promises.
5) Offer a lifetime bonus with your product. If there is some part of your product that customers will be able to use for years t
One of the trends today is to hire undercover marketing representatives who hang out in bars and restaurants, particularly at the bar, flirting with real bar patrons. Their job is to subtly impart the sponsor’s message when it’s just the right time to do so. The sad part about all this is that this trend is growing.I am dead set against this practice
3) Be available. When someone buys something from you, give them your email address in case of problems. If a customer can work out the problems with you they are less likely to ask for a refund.
4) Overdeliver. If you have a lot of promises in your sales letter but your product does not live up to these promises you will receive a lot of refund requests. Besides the refunds, you could be breaking the law and possibly be taken to court. So don't promise something that you can't deliver. Providing the additional, surprise bonuses stated above is a great way to over deliver on your promises.
5) Offer a lifetime bonus with your product. If there is some part of your product that customers will be able to use for years t
Quick! Can you find your homeowner’s insurance policy? How about that warranty you bought for your television last year? Would you know where to begin looking to find your child’s birth certificate? Even more important, if your home were suddenly destroyed due to some natural disaster, would you be able to present your insurance agent with a list of your e
3) Be available. When someone buys something from you, give them your email address in case of problems. If a customer can work out the problems with you they are less likely to ask for a refund.
4) Overdeliver. If you have a lot of promises in your sales letter but your product does not live up to these promises you will receive a lot of refund requests. Besides the refunds, you could be breaking the law and possibly be taken to court. So don't promise something that you can't deliver. Providing the additional, surprise bonuses stated above is a great way to over deliver on your promises.
5) Offer a lifetime bonus with your product. If there is some part of your product that customers will be able to use for years t
On my website I have an “Ask Michelle” button and people can email me to ask me questions about debt collection or credit. I recently received this question:“I have about 15yrs in the collection industry. I have collected on car notes, medical accounts.. I'm currently working as a contractor inside a medical facility in North Carolina. The compan
5) Offer a lifetime bonus with your product. If there is some part of your product that customers will be able to use for years to come such as, an online tool inside a membership site, make sure they know that if they request a refund they will lose this tool also.
6) Use an advanced authorization process. Ask for additional information such as name printed on the card, address and especially the the 3 digit security number on the back of the card. This well help reduce fraudulent sales and lessen your chance of chargebacks and refunds.
7) Keep accurate records of customers, when they bought, the card they used and etc. If you do get any chargebacks you will have evidence of the purchase.
8) Be likeable. Be willing to help your customers out if they have questions after making a purchase. Answer complaints and concerns in a tactful and professional manner. Be willing to happily give a refund if the customer is not 100% satisfied.
Your customer is your greatest asset. Treat them as such and you should have a lot of very satisfied customers and very few refunds.
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