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Added for You - Online Business Owners: Five Steps to a Holiday Gift You Give Yourself
Once upon a time, there was a young prince who was kicked out of the royal palace. With no place to live and little cash, he needed to find a job quickly. Searching for employment, he stumbled across an incredible line of health and beauty products that paid big. He thought to himself "Perfect, the ladies love me. I'll make a fortune!" His product line carried over 3000 products ranging across the board from diaper rash
Step 3. Pick one new marketing tactic to try in the New Year
Commit yourself to trying some new tactics. Again, you will learn something and you might open up a new revenue stream. You’ve heard about blogs, podcasts, website audio, etc. Have you considered creating a test using one of these tactics? Make it a small test. There are lot
Recently, I was interviewed by a business publication about business lunches and I added business breakfasts to the interview. The focus was on doing business at a business lunch or breakfast and tips about doing so. This article caused me to think about strategic business entertaining and what would be the appropriate venues for such entertaining.Business entertaining is expensive and time-consuming and warrants be
Many of my customers resist this, especially at holiday time. I believe this is the best time to see where you are and where you’re headed. Holiday time can be emotional. While your feelings are on the surface, it’s a good time to do some valuable thinking about your business. This may sound counter-intuitive, but try it.
Step 1. Evaluate where your business is now
Start by looking at your gross revenue, profit and customer types when you started your business. Then compare them to last year at this time and then, this year. Are you moving forward? Is your business growing in the direction you hoped it would? If not, was this by choice or an unhappy accident? What have you learned about your customers that might cause you to go in a new direction? Gather all this information together and proceed to the next step.
Step 2. Get a blank sheet of paper and plot your vision
The next thing you need to do is USE the information from Step 1 to plot your strategy for next year. This is where most online business owners fall short. The only reason to look at the past is to learn from it. Don’t bother to negatively critique yourself for the sake of it. It’s a waste of energy that you need for this task. Apply what you’ve learned. The current dictum “fail faster so you succeed sooner” applies here.
I recommend using a ‘mind mapping’ process to spell out your vision, but you can use any method with which you are comfortable. I have used Mind Mapping developed by Tony Buzan for many years. It allows you to start with a topic in the center of the page and then draw branches of ideas relating to it. You can then ‘chunk’ the ideas into common topics and create a visual road map to success. (If you’re not familiar with how to apply mind maps, you can check out more about them on my website under “Digimaps.”)
Step 3. Pick one new marketing tactic to try in the New Year
Commit yourself to trying some new tactics. Again, you will learn something and you might open up a new revenue stream. You’ve heard about blogs, podcasts, website audio, etc. Have you considered creating a test using one of these tactics? Make it a small test. There are lots
Recently I was facilitating an Outstanding Customer Service program and broke for lunch. Knowing that the restaurants in the area left much to desire as far as service I gave the students an extra fifteen minutes for lunch.Sure enough a group of four students came rushing into the classroom with their lunches in hand. They apologized and quickly explained that they received poor service at a restaurant (This r
Step 1. Evaluate where your business is now
Start by looking at your gross revenue, profit and customer types when you started your business. Then compare them to last year at this time and then, this year. Are you moving forward? Is your business growing in the direction you hoped it would? If not, was this by choice or an unhappy accident? What have you learned about your customers that might cause you to go in a new direction? Gather all this information together and proceed to the next step.
Step 2. Get a blank sheet of paper and plot your vision
The next thing you need to do is USE the information from Step 1 to plot your strategy for next year. This is where most online business owners fall short. The only reason to look at the past is to learn from it. Don’t bother to negatively critique yourself for the sake of it. It’s a waste of energy that you need for this task. Apply what you’ve learned. The current dictum “fail faster so you succeed sooner” applies here.
I recommend using a ‘mind mapping’ process to spell out your vision, but you can use any method with which you are comfortable. I have used Mind Mapping developed by Tony Buzan for many years. It allows you to start with a topic in the center of the page and then draw branches of ideas relating to it. You can then ‘chunk’ the ideas into common topics and create a visual road map to success. (If you’re not familiar with how to apply mind maps, you can check out more about them on my website under “Digimaps.”)
Step 3. Pick one new marketing tactic to try in the New Year
Commit yourself to trying some new tactics. Again, you will learn something and you might open up a new revenue stream. You’ve heard about blogs, podcasts, website audio, etc. Have you considered creating a test using one of these tactics? Make it a small test. There are lot
You know, it never fails that I'll hear at least once everyday some guy spouting off about how you have to build your list because the money is in the list. And then you ask him how to do that and he's like the kid in the candy store who just got caught stealing a pack of bubble gum cards. No answer. Just a dumb look on his face. Yeah, he knows that you have to build your list but he doesn't have a clue how to do it. Well, t
Step 2. Get a blank sheet of paper and plot your vision
The next thing you need to do is USE the information from Step 1 to plot your strategy for next year. This is where most online business owners fall short. The only reason to look at the past is to learn from it. Don’t bother to negatively critique yourself for the sake of it. It’s a waste of energy that you need for this task. Apply what you’ve learned. The current dictum “fail faster so you succeed sooner” applies here.
I recommend using a ‘mind mapping’ process to spell out your vision, but you can use any method with which you are comfortable. I have used Mind Mapping developed by Tony Buzan for many years. It allows you to start with a topic in the center of the page and then draw branches of ideas relating to it. You can then ‘chunk’ the ideas into common topics and create a visual road map to success. (If you’re not familiar with how to apply mind maps, you can check out more about them on my website under “Digimaps.”)
Step 3. Pick one new marketing tactic to try in the New Year
Commit yourself to trying some new tactics. Again, you will learn something and you might open up a new revenue stream. You’ve heard about blogs, podcasts, website audio, etc. Have you considered creating a test using one of these tactics? Make it a small test. There are lot
Have you ever wondered why the people in your team don’t seem as motivated as you do? Or why some people do their jobs with enthusiasm and vigor, and others barely get through the day without taking the frown off their faces?You are not alone. The topic of human motivation has been studied for hundreds of years. So it’s a topic we know a lot about. Unfortunately it’s not often taught to managers as part of their train
I recommend using a ‘mind mapping’ process to spell out your vision, but you can use any method with which you are comfortable. I have used Mind Mapping developed by Tony Buzan for many years. It allows you to start with a topic in the center of the page and then draw branches of ideas relating to it. You can then ‘chunk’ the ideas into common topics and create a visual road map to success. (If you’re not familiar with how to apply mind maps, you can check out more about them on my website under “Digimaps.”)
Step 3. Pick one new marketing tactic to try in the New Year
Commit yourself to trying some new tactics. Again, you will learn something and you might open up a new revenue stream. You’ve heard about blogs, podcasts, website audio, etc. Have you considered creating a test using one of these tactics? Make it a small test. There are lot
Here are ten things that you can do to hold more effective meetings.1) Avoid meetings. Test the importance of a meeting by asking, "What happens without it?" If your answer is, "Nothing," then don't call the meeting.2) Prepare goals. These are the results you want to obtain by the end of the meeting. Write out your goals before the meetings. They should be so clear, complete, and specific that someone els
Step 3. Pick one new marketing tactic to try in the New Year
Commit yourself to trying some new tactics. Again, you will learn something and you might open up a new revenue stream. You’ve heard about blogs, podcasts, website audio, etc. Have you considered creating a test using one of these tactics? Make it a small test. There are lots of free tools and information online about how to apply them. Maybe a free teleseminar would encourage traffic. How about writing an article that demonstrates your expertise?
Step 4. Talk to your three best customers
Besides being an ego boost, this is something you should be doing at least quarterly. It’s especially important to do at the end of the year to show your customers that you want to learn what you’ve done well and what could be improved. The key here is that you need to LISTEN to what they say and put it to work for you.
Step 5. Reward yourself for another year in business
For most business owners, this is the hardest step. The old clich?, ‘take care of the people who take care of you’ applies not only to your employees, but to yourself. Congratulate yourself for staying in business another year. When you look at statistics about business failures, you know you are one of the lucky ones.
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