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Added for You - Yahoo! Podcasts - Why It Matters to Your Business
The Christmas season is one of the best times of the year to generate funds for a good cause. If you are one of those people who are toying with some Christmas fundraising ideas, you might want to throw in some of these Christmas fundraising ideas into your list. When it comes to Christmas fundraising ideas, you should never limit yourself to those traditional fund raising activities. Choose Christmas fundraising ideas that are unique and enjoyable.Forget about those Christmas fundraising ideas that have been done around the neighborhood for the last ten years or so. People are tired of those things and may not really be interested enough in them to give substanti
The power to be able to express emotion and bring personality to your marketing communication can be very powerful. From public relation, customer relationship management, name branding, to generating leads and sales, all can be done through the same medium, but more powerful than the traditional text based communication. Imagine these benefits and the ability to get your podcast in front of millions of Yahoo! Podcasts visitors for free.
How to participate
Y
Mary Poppins describes a style of management which has for too long been hidden in many businesses and organisations.Think about it.She's "Practically perfect in every way" - is that not what we want from a boss? Someone who is almost brilliant at everything - yet with a hint of not being absolutely perfect? Someone we can trust and depend on - yet who is truly human with is and falls down occasionally too?And then there's the cut to the chase with, "Bert, what utter nonsense. Why do you always complicate things that are really quite simple." How often do we, often inadvertently (especially
What's in it for you?
Podcasting is obviously all the rage nowadays. According to I ISP Interland's Summer 2005 Small and Medium-sized Business Barometer, 11% of small business leaders are interested in using podcasting as part of their website features.
A forecast based on the data on sales of portable digital music players and high-speed Internet penetration by The Diffusion Group released in June 2005 showed that demand for podcasts is expected to reach as much as 60 million users by the end of the decade.
Another interesting fact probably worth mentioning is the release of iTunes 4.9 in June 2005, which integrated podcasting for the first time into the music player used by close to 40 million consumers.
Only two days after the release, podcast subscription reached a number probably none of us would believe before: one million. Many podcasts received free exposure and got surge of subscribers at that time.
As Yahoo! Podcasts entered the market, this event might very well happen again the second time. I am not a psychic but if you can tap into this publishing medium and be one of the first to immediately get exposure to millions of people searching for very specific content they are interested in, I know only good things will happen to your business. I hope you agree with me.
Why it matters to your business
iTunes Podcast Directory offers more than 15,000 podcasts and growing quite rapidly at 1,000 a week according to Steve Job, the CEO of Apple Computer. That is just one directory. This may seem like a lot at the first glance but really it doesn't even scratch the surface when compared to how many websites are currently available on the Web.
With more than 6 million podcast consumers have already listened to podcast in April 2005, there sure are a lot of room to play. If you want a proof, just browse on any popular podcast directory and see how many of them only have a handful items, even on a relatively popular topics.
But really, "Why does it matter to my business?" Well, for the first time there is a way to reach your audience of customers through the use of voice. It's much like your own radio show but listeners can tune in any time they want to.
The power to be able to express emotion and bring personality to your marketing communication can be very powerful. From public relation, customer relationship management, name branding, to generating leads and sales, all can be done through the same medium, but more powerful than the traditional text based communication. Imagine these benefits and the ability to get your podcast in front of millions of Yahoo! Podcasts visitors for free.
How to participate
Yo
Although podcasting has been around for a number of years, it didn't really become popular until about three years ago, when Apple created its iPod player. Podcasting is simply an audio recording of text – frequently a blog -- that can be played on an mp3 device or over a computer. The term "podcasting" is a combination of the terms "iPod" and "broadcasting".Podcasts are not difficult to make if you have the proper tools at hand. If you want to simply speak extemporaneously, as is often the case, all that is needed is a good microphone and recording device with editing capability. It's also useful to have a way to convert the recorded file into mp3 format to m
Another interesting fact probably worth mentioning is the release of iTunes 4.9 in June 2005, which integrated podcasting for the first time into the music player used by close to 40 million consumers.
Only two days after the release, podcast subscription reached a number probably none of us would believe before: one million. Many podcasts received free exposure and got surge of subscribers at that time.
As Yahoo! Podcasts entered the market, this event might very well happen again the second time. I am not a psychic but if you can tap into this publishing medium and be one of the first to immediately get exposure to millions of people searching for very specific content they are interested in, I know only good things will happen to your business. I hope you agree with me.
Why it matters to your business
iTunes Podcast Directory offers more than 15,000 podcasts and growing quite rapidly at 1,000 a week according to Steve Job, the CEO of Apple Computer. That is just one directory. This may seem like a lot at the first glance but really it doesn't even scratch the surface when compared to how many websites are currently available on the Web.
With more than 6 million podcast consumers have already listened to podcast in April 2005, there sure are a lot of room to play. If you want a proof, just browse on any popular podcast directory and see how many of them only have a handful items, even on a relatively popular topics.
But really, "Why does it matter to my business?" Well, for the first time there is a way to reach your audience of customers through the use of voice. It's much like your own radio show but listeners can tune in any time they want to.
The power to be able to express emotion and bring personality to your marketing communication can be very powerful. From public relation, customer relationship management, name branding, to generating leads and sales, all can be done through the same medium, but more powerful than the traditional text based communication. Imagine these benefits and the ability to get your podcast in front of millions of Yahoo! Podcasts visitors for free.
How to participate
Y
Many people say that it is easy to write a sales copy and that there is really nothing to it. Well, all I can say is they are wrong! For many, writing your sales copy is difficult. Having the ability to write sales copy is an attribute that not many people have. When writing a sales copy you need to realize that there are a lot of psychological principles that are involved in the process. Reverse psychology on the other hand, is even more powerful when it is used properly.In this article I am going to go over how reverse psychology works, how to apply it to a sales copy and when the best and effective time to use it is.How Reverse Psychology WorksRev
As Yahoo! Podcasts entered the market, this event might very well happen again the second time. I am not a psychic but if you can tap into this publishing medium and be one of the first to immediately get exposure to millions of people searching for very specific content they are interested in, I know only good things will happen to your business. I hope you agree with me.
Why it matters to your business
iTunes Podcast Directory offers more than 15,000 podcasts and growing quite rapidly at 1,000 a week according to Steve Job, the CEO of Apple Computer. That is just one directory. This may seem like a lot at the first glance but really it doesn't even scratch the surface when compared to how many websites are currently available on the Web.
With more than 6 million podcast consumers have already listened to podcast in April 2005, there sure are a lot of room to play. If you want a proof, just browse on any popular podcast directory and see how many of them only have a handful items, even on a relatively popular topics.
But really, "Why does it matter to my business?" Well, for the first time there is a way to reach your audience of customers through the use of voice. It's much like your own radio show but listeners can tune in any time they want to.
The power to be able to express emotion and bring personality to your marketing communication can be very powerful. From public relation, customer relationship management, name branding, to generating leads and sales, all can be done through the same medium, but more powerful than the traditional text based communication. Imagine these benefits and the ability to get your podcast in front of millions of Yahoo! Podcasts visitors for free.
How to participate
Y
One popular strategy for job hunting is to build a nice generic resume (or have some resume agency build it for you), then blast it out to all the employers that you can find. If you think about it for a moment, you'll realize that this is about the worst strategy you could adopt. Think about it: the hiring manager has a particular job in mind that job needs a particular skill set he or she gets 10-20 resumes per day for the job they're all generic resumes that sort of address his job, but not well why should he choose yours over any of the others?Instead, try building a
With more than 6 million podcast consumers have already listened to podcast in April 2005, there sure are a lot of room to play. If you want a proof, just browse on any popular podcast directory and see how many of them only have a handful items, even on a relatively popular topics.
But really, "Why does it matter to my business?" Well, for the first time there is a way to reach your audience of customers through the use of voice. It's much like your own radio show but listeners can tune in any time they want to.
The power to be able to express emotion and bring personality to your marketing communication can be very powerful. From public relation, customer relationship management, name branding, to generating leads and sales, all can be done through the same medium, but more powerful than the traditional text based communication. Imagine these benefits and the ability to get your podcast in front of millions of Yahoo! Podcasts visitors for free.
How to participate
Y
JOHN DEERE GO WEST YOUNGMAN THE BLACKSMITH MASS APPEAL NOTHING RUNS LIKE A DEERE COMMITMENT LEGENDARY LEAPING FORWARD THE CLASSIC"I will never put my name on a product that does not have in it the best that is in me." – John DeereJOHN DEEREIn 1962, a University of Illinois archaeological team unearthed the exact location of the blacksmith shop where John Deere developed the first successful steel plow in 1837. The site is now preserved by an exhibit hall complete with a simulated conversation between John and Demarius Deere talking about their every events on the farm and his development of the
The power to be able to express emotion and bring personality to your marketing communication can be very powerful. From public relation, customer relationship management, name branding, to generating leads and sales, all can be done through the same medium, but more powerful than the traditional text based communication. Imagine these benefits and the ability to get your podcast in front of millions of Yahoo! Podcasts visitors for free.
How to participate
You can use existing computer equipment to record your voice or anything audible. Really, podcasting is not limited to talk show but can be in the format of music samples, audio books, and more. A microphone that comes with your computer can do it, but a decent one makes you sound professional.
If you need to edit and mix the sound before publishing, some audio editing tools are available for free. To make a podcast file accessible, you need to upload the audio file to a public web server. In the future we may have alternative distribution methods but for now serving it through a public web server is the most common one.
When it's time to publish your podcast, you can use the existing blog software to build a podcast website for the podcast show. Using a blog platform allows you to manage content easier. Most of them can generate a valid podcast feed to for you. It's such a nice feature, but not compulsory.
An RSS feed carries the podcast audio metadata and syndicate it to the mass. Existing technologies even make the whole process of creating and publishing the feed almost seamless.
Once you have a podcast ready, all you needed to get listed is to enter the URL to your podcast feed at the Yahoo! Podcasts Publishing page (http://podcasts.yahoo.com/publish). You can even tag it so that others can find your podcast easier.
When to start
While the use of podcasting has gained a significant boost lately, it is not for every market yet. Some industries are better serve through other channels. Yet others mostly consist of users who connected with slower Internet connection where regular audio downloads may be more difficult and longer, or simply are not that technical savvy.
You know your market better than me, but you can't never be sure until you test it. The technologies are here, allowing you to start on a shoestring. You may even stop if this is not for you and continue after your market is ready. Whatever it is, just make sure you don't miss the opportunity.
If you decide that podcasting is for you, there are dozens of free resources you can use to start immediately. The sooner you start the better. Your audience may have been waiting for your podcast and if by the time they can't find yours, obviously you'll be missing not only targeted traffic from one of the search engine giants but also prospectiv
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