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Added for You - Part 2 - Do Not Ever Link to a Site Without Doing This First!
Here are seven additional factors to consider as you define the parameters that produce success in your company's sales job. If you are a salesperson, you can also benefit from considering these questions, as they can help you identify target prospects and further refine your sales approach.9. Administration Which sales job functions require attention to detail? (Examples include making accurate forecasts, providing timely updates to the corporate CRM system, analyzing customer records to determine sales strategies, and ensuring regulatory compliance.) Some companies have support personnel that perform administrative tasks on their salespeople's behalf. Other companies expect their salespeople to deal with a certain amount of administration.
I had an email "conversation" this last week which I feel others may benefit from "listening in" on. Here it is in summary:"AndyWhy is it that xxxxxxx ranks so well on Google for the phrase xxxxxx xxxxxx when it has a PR of 0. The other top results have PRs of 5 and 6. Is Page Rank becoming less important?Graham"My answer to Graham was to go back and read a previous newsletter where I discussed just this. In issue 48 I discussed anomalies in PR and backlinks. You can read it online here:http://ez-search-engine-optimization.com/issue48In reply, Graham wrote back:"AndyIf Google are not telling us the real PR values, how can we find out the PR of a site? This is making link exchanges much more difficult. How are we supposed to know whether a link partner is good if w
In the first part of this article we learned some techniques to build a solid potential link partner list for your website. Those sites aren't any good to you if you don't use a strategy for writing the textual content of those links. Yes. I mean those few little words that are underlined in blue. In the right order they give the key to your website door to the world. In the wrong order, they don't budge the cylinders in the lock.
Number of links takes second place to quality of links. The words you choose, varying them for each targeted link site, and incorporating some tried and true direct mail standard tactics will make your links more popular in the search engines, which is our ultimate goal. So lets get started!
As we said earlier, links are a crucial part of attaining high search rankings. The key to writing good "link content" uses the same tactics for writing all good web content. Namely, don't write for the search engines. Write for your readers and target audience. After you do that, then go back and tweak the little details to optimize for the engines. Why? The search companies attempt to give results for human readers, and because a number one search engine position is worthless if the description of your site is the most boring thing anyone has ever read.
You have humans that are examining your site to see if they want to link to you. Even if you pay for links someone has to make the decision that you're worthy of being on their site. And further, you'll never sell your product or service or attain any readership. Let's take a simple step-by-step approach and make sure your links are lively, catchy, searchable and gushing to be clicked.
Pretend you're the owner of a pumpkin company website. You sell all things made from pumpkins.
Step 1- Review Your Keyword List
Those are the words and phrases that you want to rank highly with in the search engines. They are the starting point for your link text. Note: "link text" is the clickable part of the link, the underlined blue type. Let's take some keywords and apply a few tactics to them to develop a good link.
A few keywords might be:
Step 2- Create variations on those keywords. Think of phrases that someone might enter into a search engine. Using that thought as the core, build outward by elaborating and specifying. Ask yourself "what type of ____?" to help you expand. For example, take the few keywords above and make them a bit more specific to:
Think Two Products Ahead: Secrets the Big Advertising Agencies Don't Want You to Know and How to Use Them for Bigger Profits rose to #1 on Amazon Business Best Seller list in a matter of days.Ben Mack knows what he's doing. Obviously. He walks his talk. His campaign to launch his book and name in the Internet Marketing community has been attention grabbing to say the least. Cryptic emails, mysterious notes on his Amazon sales page, quotes from Buckminster Fuller and a poetic sort of communication style to would-be customers has definitely made a splash.When you get a guy that puts out such an engaging book, offering his message with humor, deep insight and actionable steps, plus moves a ton of units of that same book, you have to listen. Get the keys to the branding kingdom and your business - from small biz st
As we said earlier, links are a crucial part of attaining high search rankings. The key to writing good "link content" uses the same tactics for writing all good web content. Namely, don't write for the search engines. Write for your readers and target audience. After you do that, then go back and tweak the little details to optimize for the engines. Why? The search companies attempt to give results for human readers, and because a number one search engine position is worthless if the description of your site is the most boring thing anyone has ever read.
You have humans that are examining your site to see if they want to link to you. Even if you pay for links someone has to make the decision that you're worthy of being on their site. And further, you'll never sell your product or service or attain any readership. Let's take a simple step-by-step approach and make sure your links are lively, catchy, searchable and gushing to be clicked.
Pretend you're the owner of a pumpkin company website. You sell all things made from pumpkins.
Step 1- Review Your Keyword List
Those are the words and phrases that you want to rank highly with in the search engines. They are the starting point for your link text. Note: "link text" is the clickable part of the link, the underlined blue type. Let's take some keywords and apply a few tactics to them to develop a good link.
A few keywords might be:
Step 2- Create variations on those keywords. Think of phrases that someone might enter into a search engine. Using that thought as the core, build outward by elaborating and specifying. Ask yourself "what type of ____?" to help you expand. For example, take the few keywords above and make them a bit more specific to:
Affairs between coworkers are not something new. For the most part the common reaction among the onlookers is one of surprise. Sometimes it is also one of criticism or condemnation. Occasionally it also provokes jealousy, as was the recent unprecedented case among the astronauts. Looked at from a broader perspective, affairs at work bear much in common with affairs at church. But it should come as no surprise that married people fall in love with coworkers at work and at church.Consider: it is an accepted truism among behavioral researchers that as people we are capable of falling love any number of times during our lifetime, whether married or not. When we get close to a person who displays admirable traits and who is attractive we react accordingly. That is the way humans are wired.Consider: the workplace is w
You have humans that are examining your site to see if they want to link to you. Even if you pay for links someone has to make the decision that you're worthy of being on their site. And further, you'll never sell your product or service or attain any readership. Let's take a simple step-by-step approach and make sure your links are lively, catchy, searchable and gushing to be clicked.
Pretend you're the owner of a pumpkin company website. You sell all things made from pumpkins.
Step 1- Review Your Keyword List
Those are the words and phrases that you want to rank highly with in the search engines. They are the starting point for your link text. Note: "link text" is the clickable part of the link, the underlined blue type. Let's take some keywords and apply a few tactics to them to develop a good link.
A few keywords might be:
Step 2- Create variations on those keywords. Think of phrases that someone might enter into a search engine. Using that thought as the core, build outward by elaborating and specifying. Ask yourself "what type of ____?" to help you expand. For example, take the few keywords above and make them a bit more specific to:
You’ve created the perfect blog, packed with useful information. Or maybe you just talk about your family and pets. Everything is great... except nobody reads your blog. If this is even slightly familiar, read these 7 tips for getting the maximum number of visitors to your blog:1. Quality counts. I’m sorry, but people aren’t interested in what you had for breakfast or the sordid details of your teenage angst. Writing posts that are informative, funny or interesting is 90% of the way to getting visitors. Make every post count. Spend 90% of your time on the posts and the blog traffic will follow.2. Although you will get most of your visitors from other sources, don’t ignore search engines. They can deliver several hundred visitors a day without too much effort. Include keywords about your topic in at le
Step 1- Review Your Keyword List
Those are the words and phrases that you want to rank highly with in the search engines. They are the starting point for your link text. Note: "link text" is the clickable part of the link, the underlined blue type. Let's take some keywords and apply a few tactics to them to develop a good link.
A few keywords might be:
Step 2- Create variations on those keywords. Think of phrases that someone might enter into a search engine. Using that thought as the core, build outward by elaborating and specifying. Ask yourself "what type of ____?" to help you expand. For example, take the few keywords above and make them a bit more specific to:
Once upon a time a press release was sent to the nearest newspaper in the hopes that at least some of the release might make it to newsprint. Today a press release to a local newspaper may be included only as an afterthought.In marketing your website the use of a press release can be an effective means of drawing people to your website.Certainly there are skills involved in writing a press release and there are plenty of qualified freelance writers who can assist you in the development of a solid press release. However, as with any new process it is possible to learn the skill of press release writing.In today’s online community the press release is about more than trying to pass muster with the news media. Today press releases are routinely found on individual websites and can be picked up by affiliated
Note: When coming up with additional keyword phrases (for use within your page elements and link) try this tool. www.inventory.overture.com/d/searchinventory/ suggestion/ is part of Overture sponsored listings (now Yahoo) that will tell you how many times a phrase was searched in their engines on the web. Target the phrases with the most hits.
Step 3 Word Varieties
Your link should contain enough words so that when read out of context it still makes sense. Not so many words that it becomes blurred when a reader scans through a page.
Take the list you just made vary your keyword links using all of those keywords. Search engines raise an eyebrow at seeing "pumpkin recipe" on 50 sites with the exact same phrase all pointing back to you. It doesn't see natural. Mixing up your link text with "pumpkin pie recipie","pumpkin bread recipe", and "cooking pumpkin seeds" and the rest of your list keeps you well diversified without danger of spamming. And your keywords are more focused and targeted which gives you a better chance of being ranked higher.
Step 4 Incorporating Direct Mail Tactics
Now we have the words that will make up our link text. We're almost finished. We need to give people some motivation to click.
The simplest of direct mail programs or incentive marketing campaigns all have a solid "call to action." We need one here too. Why should a reader go to your site? What's in it for them? They've got better things to do.
So many websites use the phrases "Click here," "Learn more," or "More info". There's a definite boundary between keeping things simple and clean on a web page and just copping out. When I see those phrases on a link I think the writer didn't have time to get me excited about their product so I don't have time to go look.
It doesn't take much to write a simple call to action. For example: Instead of "pumpkin pie recipe," say "Grandma's pumpkin pie recipe and all things pumpkin at The Orange Pumpkin." Now your reader knows the name of your business (which will also be indexed), and thinks if it's made by Grandma it's probably good… I think I'll have a look.
Step 5 Put it all together
Take your keyword phrase and surrounding text and create your link. The coded form looks like this.
Grandma's pumpkin pie rec
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.added4u.com/article/83372/added4u-Part-2--Do-Not-Ever-Link-to-a-Site-Without-Doing-This-First.html">Part 2 - Do Not Ever Link to a Site Without Doing This First!</a>
BB link (for phorums):
[url=http://www.added4u.com/article/83372/added4u-Part-2--Do-Not-Ever-Link-to-a-Site-Without-Doing-This-First.html]Part 2 - Do Not Ever Link to a Site Without Doing This First![/url]
Related Articles:
Automatic Responder - The Secret of Super Affiliates' Success
Successful Marketing With The Human Touch
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