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Added for You - Website Tips For Artists Selling Their Art Online
Just what is a name worth to a new company? It is really all that important? And why not use the employee suggestion box and simply give the winner a free lunch or a day off? (Hey… sometimes it works!)In fact, a lot of time and research has gone into defining the exact monetary value a good brand name delivers to the bottom line. And while some academicians claim they have actually derived that number (a 7% or greater pricing premium and over 35% greater market capitalization), the benefits actually go way beyond the balance sheet.Brilliant brand names point the way. They create expectations that can “pre-sell” and predispose a customer to buy. They imply a promise that will be met in the experience. Most of all, they enlighten. And that’s where expertise comes in and guess work goes out.The basis of brilliant branding hinges on congruency. It’s finding the thread of commonality that exists in an organization and then defining that quality in as simple and
Choose a basic color scheme and only one or two different fonts. If you go overboard on color and use too many different fonts, your site will look out of balance and amateurish. Your website does not have to be a work of art. You are trying to sell your art, not your website.
Use a light background, preferably white, with dark text, preferably black. Don't use images or textures for your background. This makes it difficult for your visitor to read the text on your site.
Avoid adding music to your site. You may think it sounds nice to include your favorite songs when your page loads, but not everyone will agree. If they find the music annoying, they will leave.
Don't make your visitor have to scroll horizontally to view information on your website. Web surfers are lazy. Most hate to even scroll up and down let alone left and right.
Avoid animated graphics and scrolling or flashing text. This only distracts your visitors.
Put prices on all of your products. If people have to contact you to find out the price of something, they will more often than not leave and look elsewhere.
Make sure your site works in all the major browsers. The most popular browser today is Internet Explorer, but there are a good amount of surfers who use Netscape, Opera, and Firefox. Check out All About Offshore Shelf Companies
Offshore shelf companies aren’t just for the rich and famous, they are for every one. It is true, at one time only the rich were able to afford these but with today’s world anyone can with a great agent. If you are thinking about getting one, you should first learn all about offshore companies. Find out the rules, how to purchase one and what the limitations are.Offshore shelf companies are companies that are already made and never got a chance of being used. These companies already have an incorporation on them and have been paid for and then enter into an inactive status until someone purchases them. The reason these companies are called “shelf companies” is because the paperwork has more than likely been sitting on a shelf waiting for someone to take it over.The longer a shelf company sits on the shelf the more expensive it will become due to renewal fees and other charges. If you are wanting a company that you don’t have to build from the ground up this is
The first problem I would like to note, is the use of long multimedia presentations that artists are incorporating into their websites. I don't think there is anything more frustrating then arriving at a website and waiting for this huge multimedia presentation to download and play. The artist may think it's cool or adds something to their work, but in all actuality, it only frustrates impatient surfers. Not all Internet users have super fast cable or DSL connections. Many are still using dial up modems and if they have to wait for something to download, they will simply leave and visit your competition.
There are also sites that insist on putting unrelated banner ads or other unrelated advertising on their websites. Just the other day I was doing a search for original watercolor art. The first website I arrived at had a big banner at the top of the website advertising a dating site. I am not sure how dating is related to watercolors? This is simply a distraction and you are immediately sending visitors off your website. If you are going to advertise on your website, make sure it's related to the theme of your website and is helpful to your visitors. Do not make it the very first thing they see when they arrive at your home page.
You need to catch your visitor's attention right away. This means putting your most important information near the top of your website in plain view. Your goal is to draw your visitor into your site immediately with a compelling headline so that they stay long enough to check out what you have to offer. Once you draw them in with a good headline, you must then direct them to take an action. That could be to subscribe to your newsletter, or to check out your latest product(s).
Keep your site navigation consistent throughout your entire site. This means having the same navigation links in the same order on every page of your website. Your goal is to make it as easy as possible for your visitors to get from one place to the next, not to confuse them.
Make sure your visitors can easily contact you. Put a link to a contact page on every page of your site.
If you have testimonials, use them. Testimonials are awesome sales tools. People love to hear good reviews about a product or products they are about to purchase. It really does boost sales. If you have ever received testimonials from customers, highlight a few of them on your home page in clear view. If you do not have testimonials yet, contact people that have purchased from you in the past and ask if they could provide feedback on the product they purchased for inclusion on your website. Make sure they know how you plan to use their testimonial, and ask if you can site their name with the testimonial.
Start an opt-in newsletter. If you do not already have a method for collecting your visitors email addresses, then you may be losing sales. Many people who first come to your site will usually leave without making a purchase. It is important therefore to collect as many email addresses as possible so that you can follow up with your visitors. You could send out an announcement to your list of subscribers whenever you have a new piece for sale. If you regularly attend art or craft shows, you could send out an email and let your subscribers know when and where. You could also send out surveys or questionnaires to your list to get a better idea as to the type of products they are interested in purchasing.
Make certain that you have a variety of different payment options for your customers, especially payment by credit card. Studies have shown that sites, which accept credit card payments, have significantly more sales. Use a service like PayPal to accept credit cards from your website. It's free and easy to setup.
Make sure you have detailed purchasing and shipping instructions in place.
Have a good refund policy. When your customer receives your product, it may not be exactly what they anticipated. By having a good refund policy upfront, you will gain your customers trust and they will be more comfortable making a purchase, especially if they are parting with a lot of money.
Include a "Privacy Policy". Internet users are a paranoid bunch. People are still somewhat reluctant to part with personal information, so it is your job to make them feel at ease when they use your website. In a nutshell, a privacy policy clearly states what you do with users personal information. What kind of information do you collect from your visitors? What do you do with that information? Do you share it with anyone? If you are not sure how to create a privacy policy, visit the following website to access an easy to use Privacy Policy Generator: http://www.the-dma.org/privacy/creating.shtml
Include a "Terms of Use" section. This section outlines the terms and conditions for using your website. For instance, you probably want to restrict visitors from copying or reproducing the images on your website. You would put that in your Terms of Use section.
When adding images of your products, always use thumbnails that can be clicked to show a larger image, so that your pages download quickly. If the larger image is a big file, let the visitor know that they may have to wait for the picture to load.
Avoid putting traffic counters on your site. Counters make your site appear amateurish. If your site is fairly new, and your traffic is not yet established, you are broadcasting this to everyone that arrives at your site. If you need to track your website statistics, check with your hosting company. You may already have a good website statistics program included.
Choose a basic color scheme and only one or two different fonts. If you go overboard on color and use too many different fonts, your site will look out of balance and amateurish. Your website does not have to be a work of art. You are trying to sell your art, not your website.
Use a light background, preferably white, with dark text, preferably black. Don't use images or textures for your background. This makes it difficult for your visitor to read the text on your site.
Avoid adding music to your site. You may think it sounds nice to include your favorite songs when your page loads, but not everyone will agree. If they find the music annoying, they will leave.
Don't make your visitor have to scroll horizontally to view information on your website. Web surfers are lazy. Most hate to even scroll up and down let alone left and right.
Avoid animated graphics and scrolling or flashing text. This only distracts your visitors.
Put prices on all of your products. If people have to contact you to find out the price of something, they will more often than not leave and look elsewhere.
Make sure your site works in all the major browsers. The most popular browser today is Internet Explorer, but there are a good amount of surfers who use Netscape, Opera, and Firefox. Check out Secrets of a Winning Job Search
It’s quite common that new graduates look for a job painfully after their graduation. The main reason behind the difficulty is their lack of real work experience. However, there are more channels than they may expect that can help them track down great job opportunities.Post resume onlineWith Internet users increasing, more and more employers choose to post jobs online. You should use a reliable online recruiting website to post your resume. Thousands of employers using this service every day to search jobseekers’ resumes, so with a well-prepared cover letter and resume you will have lots of chances to have their attention.You can visit the section “Entry level/Internship” on VietnamWorks.com where you can find many job openings suitable to new graduates.Visit Company Web SitesMany companies and organizations post their job openings right on their own Web sites (usually under an Employment or Career Opportunities links). Don’t lose this valuabou need to catch your visitor's attention right away. This means putting your most important information near the top of your website in plain view. Your goal is to draw your visitor into your site immediately with a compelling headline so that they stay long enough to check out what you have to offer. Once you draw them in with a good headline, you must then direct them to take an action. That could be to subscribe to your newsletter, or to check out your latest product(s).
Keep your site navigation consistent throughout your entire site. This means having the same navigation links in the same order on every page of your website. Your goal is to make it as easy as possible for your visitors to get from one place to the next, not to confuse them.
Make sure your visitors can easily contact you. Put a link to a contact page on every page of your site.
If you have testimonials, use them. Testimonials are awesome sales tools. People love to hear good reviews about a product or products they are about to purchase. It really does boost sales. If you have ever received testimonials from customers, highlight a few of them on your home page in clear view. If you do not have testimonials yet, contact people that have purchased from you in the past and ask if they could provide feedback on the product they purchased for inclusion on your website. Make sure they know how you plan to use their testimonial, and ask if you can site their name with the testimonial.
Start an opt-in newsletter. If you do not already have a method for collecting your visitors email addresses, then you may be losing sales. Many people who first come to your site will usually leave without making a purchase. It is important therefore to collect as many email addresses as possible so that you can follow up with your visitors. You could send out an announcement to your list of subscribers whenever you have a new piece for sale. If you regularly attend art or craft shows, you could send out an email and let your subscribers know when and where. You could also send out surveys or questionnaires to your list to get a better idea as to the type of products they are interested in purchasing.
Make certain that you have a variety of different payment options for your customers, especially payment by credit card. Studies have shown that sites, which accept credit card payments, have significantly more sales. Use a service like PayPal to accept credit cards from your website. It's free and easy to setup.
Make sure you have detailed purchasing and shipping instructions in place.
Have a good refund policy. When your customer receives your product, it may not be exactly what they anticipated. By having a good refund policy upfront, you will gain your customers trust and they will be more comfortable making a purchase, especially if they are parting with a lot of money.
Include a "Privacy Policy". Internet users are a paranoid bunch. People are still somewhat reluctant to part with personal information, so it is your job to make them feel at ease when they use your website. In a nutshell, a privacy policy clearly states what you do with users personal information. What kind of information do you collect from your visitors? What do you do with that information? Do you share it with anyone? If you are not sure how to create a privacy policy, visit the following website to access an easy to use Privacy Policy Generator: http://www.the-dma.org/privacy/creating.shtml
Include a "Terms of Use" section. This section outlines the terms and conditions for using your website. For instance, you probably want to restrict visitors from copying or reproducing the images on your website. You would put that in your Terms of Use section.
When adding images of your products, always use thumbnails that can be clicked to show a larger image, so that your pages download quickly. If the larger image is a big file, let the visitor know that they may have to wait for the picture to load.
Avoid putting traffic counters on your site. Counters make your site appear amateurish. If your site is fairly new, and your traffic is not yet established, you are broadcasting this to everyone that arrives at your site. If you need to track your website statistics, check with your hosting company. You may already have a good website statistics program included.
Choose a basic color scheme and only one or two different fonts. If you go overboard on color and use too many different fonts, your site will look out of balance and amateurish. Your website does not have to be a work of art. You are trying to sell your art, not your website.
Use a light background, preferably white, with dark text, preferably black. Don't use images or textures for your background. This makes it difficult for your visitor to read the text on your site.
Avoid adding music to your site. You may think it sounds nice to include your favorite songs when your page loads, but not everyone will agree. If they find the music annoying, they will leave.
Don't make your visitor have to scroll horizontally to view information on your website. Web surfers are lazy. Most hate to even scroll up and down let alone left and right.
Avoid animated graphics and scrolling or flashing text. This only distracts your visitors.
Put prices on all of your products. If people have to contact you to find out the price of something, they will more often than not leave and look elsewhere.
Make sure your site works in all the major browsers. The most popular browser today is Internet Explorer, but there are a good amount of surfers who use Netscape, Opera, and Firefox. Check out How To Hone Your Strategic Thinking Skills To Plan For The New Business Year
Strategic thinking is always important. The initiation of planning for the new business year is an especially important time for strategic thinking. In businesses where strategic thinking, planning and actions drive the company, the business owners and management team need to hone their strategic thinking skills to begin the planning for the new business year. Here are ten (10) recommended ways to hone your strategic thinking skills, according to your strategic thinking business coach.1. Brainstorm a list of questions concerning where the business has been, where it is and where it needs to go.2. Perform an updated SWOT analysis of the business. Make sure to solicit employee input in this exercise. Develop a plan to address take strategic advantage of your findings.3. Examine the market environment, economic forces, technological influences, and governmental/legal variables to guide your thinking with a view to the future.4. Conduct customerheir name with the testimonial.
Start an opt-in newsletter. If you do not already have a method for collecting your visitors email addresses, then you may be losing sales. Many people who first come to your site will usually leave without making a purchase. It is important therefore to collect as many email addresses as possible so that you can follow up with your visitors. You could send out an announcement to your list of subscribers whenever you have a new piece for sale. If you regularly attend art or craft shows, you could send out an email and let your subscribers know when and where. You could also send out surveys or questionnaires to your list to get a better idea as to the type of products they are interested in purchasing.
Make certain that you have a variety of different payment options for your customers, especially payment by credit card. Studies have shown that sites, which accept credit card payments, have significantly more sales. Use a service like PayPal to accept credit cards from your website. It's free and easy to setup.
Make sure you have detailed purchasing and shipping instructions in place.
Have a good refund policy. When your customer receives your product, it may not be exactly what they anticipated. By having a good refund policy upfront, you will gain your customers trust and they will be more comfortable making a purchase, especially if they are parting with a lot of money.
Include a "Privacy Policy". Internet users are a paranoid bunch. People are still somewhat reluctant to part with personal information, so it is your job to make them feel at ease when they use your website. In a nutshell, a privacy policy clearly states what you do with users personal information. What kind of information do you collect from your visitors? What do you do with that information? Do you share it with anyone? If you are not sure how to create a privacy policy, visit the following website to access an easy to use Privacy Policy Generator: http://www.the-dma.org/privacy/creating.shtml
Include a "Terms of Use" section. This section outlines the terms and conditions for using your website. For instance, you probably want to restrict visitors from copying or reproducing the images on your website. You would put that in your Terms of Use section.
When adding images of your products, always use thumbnails that can be clicked to show a larger image, so that your pages download quickly. If the larger image is a big file, let the visitor know that they may have to wait for the picture to load.
Avoid putting traffic counters on your site. Counters make your site appear amateurish. If your site is fairly new, and your traffic is not yet established, you are broadcasting this to everyone that arrives at your site. If you need to track your website statistics, check with your hosting company. You may already have a good website statistics program included.
Choose a basic color scheme and only one or two different fonts. If you go overboard on color and use too many different fonts, your site will look out of balance and amateurish. Your website does not have to be a work of art. You are trying to sell your art, not your website.
Use a light background, preferably white, with dark text, preferably black. Don't use images or textures for your background. This makes it difficult for your visitor to read the text on your site.
Avoid adding music to your site. You may think it sounds nice to include your favorite songs when your page loads, but not everyone will agree. If they find the music annoying, they will leave.
Don't make your visitor have to scroll horizontally to view information on your website. Web surfers are lazy. Most hate to even scroll up and down let alone left and right.
Avoid animated graphics and scrolling or flashing text. This only distracts your visitors.
Put prices on all of your products. If people have to contact you to find out the price of something, they will more often than not leave and look elsewhere.
Make sure your site works in all the major browsers. The most popular browser today is Internet Explorer, but there are a good amount of surfers who use Netscape, Opera, and Firefox. Check out Why Is This Information Hidden?
Sue forwarded me a strange e-mail she received from a catalog retailer in the United Kingdom.The message says: ‘We can confirm your order details;Estimated delivery date: 16.10.2001
Order reference number: BA01
Total order value: 68.37Unfortunately, Item 107-694 is currently unavailable. We have a substitute which is a similar item but all cream in colour. If you would like the substitute item sent please contact us by telephone or by e-mail.Best Regards, Online Customer CareWhat in the world is ‘Item 107-694’? How strange that the company tells her the item code and available colors, but does not mention a name or description of the product.The company asks Sue to contact them either by telephone or by e-mail, but no telephone number is provided.Such simple information. So obvious to the company. Why is it hidden from the customer?Key Learning Point
--------------------------------------------clude a "Privacy Policy". Internet users are a paranoid bunch. People are still somewhat reluctant to part with personal information, so it is your job to make them feel at ease when they use your website. In a nutshell, a privacy policy clearly states what you do with users personal information. What kind of information do you collect from your visitors? What do you do with that information? Do you share it with anyone? If you are not sure how to create a privacy policy, visit the following website to access an easy to use Privacy Policy Generator: http://www.the-dma.org/privacy/creating.shtml
Include a "Terms of Use" section. This section outlines the terms and conditions for using your website. For instance, you probably want to restrict visitors from copying or reproducing the images on your website. You would put that in your Terms of Use section.
When adding images of your products, always use thumbnails that can be clicked to show a larger image, so that your pages download quickly. If the larger image is a big file, let the visitor know that they may have to wait for the picture to load.
Avoid putting traffic counters on your site. Counters make your site appear amateurish. If your site is fairly new, and your traffic is not yet established, you are broadcasting this to everyone that arrives at your site. If you need to track your website statistics, check with your hosting company. You may already have a good website statistics program included.
Choose a basic color scheme and only one or two different fonts. If you go overboard on color and use too many different fonts, your site will look out of balance and amateurish. Your website does not have to be a work of art. You are trying to sell your art, not your website.
Use a light background, preferably white, with dark text, preferably black. Don't use images or textures for your background. This makes it difficult for your visitor to read the text on your site.
Avoid adding music to your site. You may think it sounds nice to include your favorite songs when your page loads, but not everyone will agree. If they find the music annoying, they will leave.
Don't make your visitor have to scroll horizontally to view information on your website. Web surfers are lazy. Most hate to even scroll up and down let alone left and right.
Avoid animated graphics and scrolling or flashing text. This only distracts your visitors.
Put prices on all of your products. If people have to contact you to find out the price of something, they will more often than not leave and look elsewhere.
Make sure your site works in all the major browsers. The most popular browser today is Internet Explorer, but there are a good amount of surfers who use Netscape, Opera, and Firefox. Check out The Center of Your Internet Business, You
As an Internet entrepreneur your ultimate goal is most certainly the success of your Internet business but statistics show that real money are made by a small percentage of the online businesses. An Internet business takes a great deal of time and effort, it's not easy to build and maintain it and you need total commitment to succeed. Lack of complete passion for your business and of the desire to succeed will most likely result in failure.As the center of your online business, the Internet entrepreneur, you should teach yourself as many of the following characteristics as you can. These are the most important characteristics shared by successful entrepreneurs:1) Goal settingMake sure you write down your goals, it's best if it's done on a piece of paper that will be viewable when at your desk. Set short term goals, that are reachable in a short period and long term higher goals for the long run but don't set them too high as you might get discouraged if youte statistics, check with your hosting company. You may already have a good website statistics program included.
Choose a basic color scheme and only one or two different fonts. If you go overboard on color and use too many different fonts, your site will look out of balance and amateurish. Your website does not have to be a work of art. You are trying to sell your art, not your website.
Use a light background, preferably white, with dark text, preferably black. Don't use images or textures for your background. This makes it difficult for your visitor to read the text on your site.
Avoid adding music to your site. You may think it sounds nice to include your favorite songs when your page loads, but not everyone will agree. If they find the music annoying, they will leave.
Don't make your visitor have to scroll horizontally to view information on your website. Web surfers are lazy. Most hate to even scroll up and down let alone left and right.
Avoid animated graphics and scrolling or flashing text. This only distracts your visitors.
Put prices on all of your products. If people have to contact you to find out the price of something, they will more often than not leave and look elsewhere.
Make sure your site works in all the major browsers. The most popular browser today is Internet Explorer, but there are a good amount of surfers who use Netscape, Opera, and Firefox. Check out http://www.anybrowser.com/siteviewer.html. They have a great tool that enables you to see what your site looks like in various browsers.
Lastly, make your website personal. Speak to your visitors. Let them know who you are and what your art or craft is all about. Educate and enlighten. Include a step-by-step article or demonstration on how your work is created. If people have more of a connection with you and your art, they will be more comfortable buying from you.
I hope these website tips have helped. I wish you the best of luck in everything that you do. God Bless!
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