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  • Added for You - Why You Should Hire a Professional Website Designer

    How to Choose a Reliable and Profitable Affiliate Program
    There are literally thousands of affiliate programs on the Net. Here are eight important points that every affiliate webmaster should take into account when choosing a reliable and profitable affiliate program. How to choose a reliable and profitable affiliate programWith literally thousands of different online affiliate programs, ranging across hundreds of different categories, it's not difficult to see how one may become discouraged when it comes to choosing the best and most profitable affiliate programs out there. After all, since one is going to be investing a considerable amount of time, money and resources to design, build and promote the site, then one would naturally want to ensure its success by joining and promoting the most reliab
    omeone has to hunt for a link back to your home page, or hunt for how to contact you, then you have a usability problem with your web site design.

    3. Fast loading, small web page files.

    As a rule of thumb, a visitor will wait 8 - 10 seconds on a 56k dial-up connection for your web site to display - then they'll leave. Most web designers agree on a limit of 50 to 60k total for a page. This includes: the html page, the images it will load, the size of the external CSS page(s) and JavaScript pages. Keeping these last two pages (CSS and JavaScript) separate will go a long way to increase the loading speed of each page. However, it must be kept in mind that these external pages DO effect over-all page loading speed.

    4. Proper use of technology.

    Only one thing needs to be mentioned here - a professional knows the best way to use technology and when to use it. Using a 250k flash intro page -
    Internet Marketing Tools: Part One Email Basics
    Electronic mail, better known as email, is the most important tool used on the Internet. It's much faster than snail mail, less expensive and enables you to instantly communicate with your visitors and customers.Although most Internet Service Providers include email accounts for their customers, these accounts really aren't adequate for a Internet business -- especially if you get a large amount of email. Not only do the email addresses contain your ISP's name, but they are also very limited on features and options.There are many email programs available on the Internet. However, the best program I've found is Eudora. Eudora is a standalone email program that works with any ISP. It will enable you to easily organize your email by filteri
    Your web site should always adhere to standards!

    A professional web site designer will provide you with a standard compliant web site that is cross-browser supported.

    What does this mean to you? Why should you care? Any site that isn't standard compliant can "break" in older browsers, or simply not display at all in, say, text-based browsers. If you are a small business, this could be the difference between a conversion and a lost sale. That potential customer just went to your competition. Also, a standard compliant web site will have “clean” HTML, XHTML, or XML code. This allows search engines to index your site easily and improves your Search Engine Rank Position (SERP). What good is your web site if no one can find it? Read more about the World Wide Web Consortium's (W3C) Web Standards and Guidelines.

    But you aren't a small business?

    That's ok. Non-profit organizations can lose potential members and/or donations due to a lack of credibility. Individual web sites are no different. If you don't care if people can visit your site, or not, why even bother publishing your web site on the World Wide Web? Think it's too expensive? Not at all. An ethical, professional web site designer should be able to provide simple web sites for as little as $50.

    A is for... Accessibility!

    A professional web designer gives you all of this plus they ensure that your site is accessible to people with disabilities. Too often, web sites are not created with people with disabilities in mind. For example: The wrong font colors are used causing people who are color blind to be unable to read the text; and proper code and navigation are not utilized for individuals who are blind or vision impaired. Another benefit with Return on Investment (ROI): better indexing for those Search Engines. Read more about the World Wide Web Consortium's (W3C) Web Accessibility Initiative (WAI).

    You should make sure that the professional web site designer you hire provides all of the above and should adhere to the most common, professional ideas about web design, like the following:

    5 elements of professional web site design:

    1. Clean web site design/structure.

    2. Good usability.
    3. Fast loading, small web pages.

    4. Proper use of web technology.
    5. Ability to convey information.


    1. Clean web site design/structure.

    Only a few years ago, the web was a mass of blinking, twirling, animated images and scrolling text. Today, things have changed. Design principles focus more on simplistic, clean development and ease of navigation. How wonderful for all of us wandering around the World Wide Web! The problem now with most sites is the lack of flexibility. Cascading Style Sheets (CSS) and other design tools make changing and updating a web site's pages with little effort. And that translates into less time the web site designer is spending on maintaining your web site - and that equals less dollars out of your pocket, especially if your designer is getting paid by the hour!

    2. Good usability.

    Usability goes hand in hand with standards, accessibility, and cross-browser compliance. When you achieve all of this, usability is a natural by-product. Usability can be best defined as: how easy the average person (without disabilities, etc.) can get around your web site, or how “usable” is it. If someone has to hunt for a link back to your home page, or hunt for how to contact you, then you have a usability problem with your web site design.

    3. Fast loading, small web page files.

    As a rule of thumb, a visitor will wait 8 - 10 seconds on a 56k dial-up connection for your web site to display - then they'll leave. Most web designers agree on a limit of 50 to 60k total for a page. This includes: the html page, the images it will load, the size of the external CSS page(s) and JavaScript pages. Keeping these last two pages (CSS and JavaScript) separate will go a long way to increase the loading speed of each page. However, it must be kept in mind that these external pages DO effect over-all page loading speed.

    4. Proper use of technology.

    Only one thing needs to be mentioned here - a professional knows the best way to use technology and when to use it. Using a 250k flash intro page -
    Useful Web Design Tips
    There are many aspects to designing an effective web site. Whether you own a company and are looking for advertise, promote, and sell your products and services, or you just simply want to create a web page that will tell others more about you, you want to be sure people will notice it. That is why effective web design is essential to the promotion of yourself, your product, and, of course, your site.The first thing people are likely to notice when they visit your site is its appearance. It is a good idea to make sure the content is clear and concise so there won't be any confusion about where to find information. That will save visitors time, and can mean the difference between their continuing to browse your site, or simply finding another li
    p>But you aren't a small business?

    That's ok. Non-profit organizations can lose potential members and/or donations due to a lack of credibility. Individual web sites are no different. If you don't care if people can visit your site, or not, why even bother publishing your web site on the World Wide Web? Think it's too expensive? Not at all. An ethical, professional web site designer should be able to provide simple web sites for as little as $50.

    A is for... Accessibility!

    A professional web designer gives you all of this plus they ensure that your site is accessible to people with disabilities. Too often, web sites are not created with people with disabilities in mind. For example: The wrong font colors are used causing people who are color blind to be unable to read the text; and proper code and navigation are not utilized for individuals who are blind or vision impaired. Another benefit with Return on Investment (ROI): better indexing for those Search Engines. Read more about the World Wide Web Consortium's (W3C) Web Accessibility Initiative (WAI).

    You should make sure that the professional web site designer you hire provides all of the above and should adhere to the most common, professional ideas about web design, like the following:

    5 elements of professional web site design:

    1. Clean web site design/structure.

    2. Good usability.
    3. Fast loading, small web pages.

    4. Proper use of web technology.
    5. Ability to convey information.


    1. Clean web site design/structure.

    Only a few years ago, the web was a mass of blinking, twirling, animated images and scrolling text. Today, things have changed. Design principles focus more on simplistic, clean development and ease of navigation. How wonderful for all of us wandering around the World Wide Web! The problem now with most sites is the lack of flexibility. Cascading Style Sheets (CSS) and other design tools make changing and updating a web site's pages with little effort. And that translates into less time the web site designer is spending on maintaining your web site - and that equals less dollars out of your pocket, especially if your designer is getting paid by the hour!

    2. Good usability.

    Usability goes hand in hand with standards, accessibility, and cross-browser compliance. When you achieve all of this, usability is a natural by-product. Usability can be best defined as: how easy the average person (without disabilities, etc.) can get around your web site, or how “usable” is it. If someone has to hunt for a link back to your home page, or hunt for how to contact you, then you have a usability problem with your web site design.

    3. Fast loading, small web page files.

    As a rule of thumb, a visitor will wait 8 - 10 seconds on a 56k dial-up connection for your web site to display - then they'll leave. Most web designers agree on a limit of 50 to 60k total for a page. This includes: the html page, the images it will load, the size of the external CSS page(s) and JavaScript pages. Keeping these last two pages (CSS and JavaScript) separate will go a long way to increase the loading speed of each page. However, it must be kept in mind that these external pages DO effect over-all page loading speed.

    4. Proper use of technology.

    Only one thing needs to be mentioned here - a professional knows the best way to use technology and when to use it. Using a 250k flash intro page -
    What is Web Analytics and Why Is It Crucial for Online Marketing Success?
    Do you know what your website is telling you? A crucial part of your online marketing efforts lie in understanding your website traffic patterns. If you don’t know how people find your site, what they do once they’re on your site, how long they stay on the site, what they respond to and what they reject, you won’t achieve maximum online results.Look at your website traffic logsInformation is collected as visitors find and move through your website. This information is displayed on what is referred to as “traffic logs.” This marketing data is pure because it is collected mechanically as visitors move freely throughout your website. Your website offers unprecedented opportunities to gather visitor and customer behavior data. K
    n Investment (ROI): better indexing for those Search Engines. Read more about the World Wide Web Consortium's (W3C) Web Accessibility Initiative (WAI).

    You should make sure that the professional web site designer you hire provides all of the above and should adhere to the most common, professional ideas about web design, like the following:

    5 elements of professional web site design:

    1. Clean web site design/structure.

    2. Good usability.
    3. Fast loading, small web pages.

    4. Proper use of web technology.
    5. Ability to convey information.


    1. Clean web site design/structure.

    Only a few years ago, the web was a mass of blinking, twirling, animated images and scrolling text. Today, things have changed. Design principles focus more on simplistic, clean development and ease of navigation. How wonderful for all of us wandering around the World Wide Web! The problem now with most sites is the lack of flexibility. Cascading Style Sheets (CSS) and other design tools make changing and updating a web site's pages with little effort. And that translates into less time the web site designer is spending on maintaining your web site - and that equals less dollars out of your pocket, especially if your designer is getting paid by the hour!

    2. Good usability.

    Usability goes hand in hand with standards, accessibility, and cross-browser compliance. When you achieve all of this, usability is a natural by-product. Usability can be best defined as: how easy the average person (without disabilities, etc.) can get around your web site, or how “usable” is it. If someone has to hunt for a link back to your home page, or hunt for how to contact you, then you have a usability problem with your web site design.

    3. Fast loading, small web page files.

    As a rule of thumb, a visitor will wait 8 - 10 seconds on a 56k dial-up connection for your web site to display - then they'll leave. Most web designers agree on a limit of 50 to 60k total for a page. This includes: the html page, the images it will load, the size of the external CSS page(s) and JavaScript pages. Keeping these last two pages (CSS and JavaScript) separate will go a long way to increase the loading speed of each page. However, it must be kept in mind that these external pages DO effect over-all page loading speed.

    4. Proper use of technology.

    Only one thing needs to be mentioned here - a professional knows the best way to use technology and when to use it. Using a 250k flash intro page -
    5 Reasons Sales & Service Reps Don't Follow Scripts
    Let's say your management team has already “scripted success.” They know with 100% certainty that if reps will follow a given sales or service script, they'll double their results.Why is it then, after being introduced to that winning script, most reps won't agreeably or enthusiastically use it?There isn’t a single answer, but here are 5 reasons I've come up with as a manager and as a sales, telemarketing, and customer service consultant:(1) Immature people in business misunderstand money making routines.They treat business as if it is a liberal arts essay exam where mere opinion, providing it is heartfelt, original, and spontaneous, is to be valued above rote regurgitation. These folks don’t get the fact that their better
    he web was a mass of blinking, twirling, animated images and scrolling text. Today, things have changed. Design principles focus more on simplistic, clean development and ease of navigation. How wonderful for all of us wandering around the World Wide Web! The problem now with most sites is the lack of flexibility. Cascading Style Sheets (CSS) and other design tools make changing and updating a web site's pages with little effort. And that translates into less time the web site designer is spending on maintaining your web site - and that equals less dollars out of your pocket, especially if your designer is getting paid by the hour!

    2. Good usability.

    Usability goes hand in hand with standards, accessibility, and cross-browser compliance. When you achieve all of this, usability is a natural by-product. Usability can be best defined as: how easy the average person (without disabilities, etc.) can get around your web site, or how “usable” is it. If someone has to hunt for a link back to your home page, or hunt for how to contact you, then you have a usability problem with your web site design.

    3. Fast loading, small web page files.

    As a rule of thumb, a visitor will wait 8 - 10 seconds on a 56k dial-up connection for your web site to display - then they'll leave. Most web designers agree on a limit of 50 to 60k total for a page. This includes: the html page, the images it will load, the size of the external CSS page(s) and JavaScript pages. Keeping these last two pages (CSS and JavaScript) separate will go a long way to increase the loading speed of each page. However, it must be kept in mind that these external pages DO effect over-all page loading speed.

    4. Proper use of technology.

    Only one thing needs to be mentioned here - a professional knows the best way to use technology and when to use it. Using a 250k flash intro page -
    Mobile Payments - Collaboration is the Key
    In theory, the concept of mobile payments has a strong business case, given the high market penetration rates of mobile devices, such as cellular phones and PDA?s, in many parts of the world. In addition, mobile operators and financial institutions, through the use of these devices, envision an attractive way to enable their customers to make payments. On the consumer side, users can reap the benefits of convenience, permitting them to buy goods and services from any location.In principle, a mobile device can be used as a POS (point of sale) tool. Mobile operators and financial institutions consider this concept as the next logical step in making mobile devices a trusted payment device for consumers, acting as a payment instrument suppl
    omeone has to hunt for a link back to your home page, or hunt for how to contact you, then you have a usability problem with your web site design.

    3. Fast loading, small web page files.

    As a rule of thumb, a visitor will wait 8 - 10 seconds on a 56k dial-up connection for your web site to display - then they'll leave. Most web designers agree on a limit of 50 to 60k total for a page. This includes: the html page, the images it will load, the size of the external CSS page(s) and JavaScript pages. Keeping these last two pages (CSS and JavaScript) separate will go a long way to increase the loading speed of each page. However, it must be kept in mind that these external pages DO effect over-all page loading speed.

    4. Proper use of technology.

    Only one thing needs to be mentioned here - a professional knows the best way to use technology and when to use it. Using a 250k flash intro page - just so your site looks cool - is not making the best use of the technologies available. In short just because you can, doesn't always mean you should. A professional web site designer will advise you of the technologies available and make recommendations based upon your individual needs in how to best include any advanced features into your web site.

    5. Ability to convey information.

    Clear, concise information (text) on your page should immediately convey to the visitor what you site is about. A professional web site designer will work with you or your copywriter to ensure that you are conveying what is needed and appropriate.

    In closing, if you want a professional looking site that is available and usable to the widest group of people, you should hire a professional web site designer. Have more questions? Please feel free to contact us.

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